HOME BROWSE SALARIES ARTICLES BEST PAYING JOBS SUBMIT SALARY
Browse Salaries
Best Paying Jobs
Articles
Submit Salary
Salary Increase Letters

Advertising / Graphic Design / Events Average Salaries in Pakistan 2024

How much money does a person working in Advertising / Graphic Design / Events make in Pakistan?


Average Monthly Salary
77,300 PKR
( 927,000 PKR yearly)

LOW
36,500
PKR
AVERAGE
77,300
PKR
HIGH
140,000
PKR
All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working in Advertising / Graphic Design / Events in Pakistan typically earns around 77,300 PKR. Salaries range from 36,500 PKR (lowest average) to 140,000 PKR (highest average, actual maximum salary is higher).


Salary Variance

The provided figure represents the median compensation that encompasses housing, transportation, and other perks. The salaries within the Advertising / Graphic Design / Events domain in Pakistan exhibit significant discrepancies across various professions. In case you seek information about the remuneration of a specific position, please refer to the salaries listed below for respective job titles.

Salaries for specific jobs

Job TitleAverage Salary
Advertising / Graphic Design / Events
Advertisement Fraud Analyst85,200 PKR
Advertising Account Executive87,600 PKR
Advertising Account Manager93,500 PKR
Advertising Account Planner47,700 PKR
Advertising and Promotions Manager125,000 PKR
Advertising Coordinator62,500 PKR
Advertising Data Analyst83,900 PKR
Advertising Manager134,000 PKR
Advertising Operations Manager131,000 PKR
Advertising Sales Director139,000 PKR
Advertising Strategic Planner88,800 PKR
Advertising Team Leader72,700 PKR
Animation Director99,400 PKR
Animator56,100 PKR
Art Director82,200 PKR
Art Manager76,500 PKR
Artificial Intelligence Advertising Analyst88,500 PKR
Artist68,000 PKR
Artworker46,200 PKR
Assistant Art Director62,500 PKR
Audio and Video Equipment Technician48,000 PKR
Audio Engineer55,000 PKR
Audiosual Technician46,500 PKR
Branding Consultant106,000 PKR
Broadcast Administrator80,500 PKR
Catering Sales50,300 PKR
Catering Trainer62,300 PKR
Color Consultant53,400 PKR
Commercial and Industrial Designer49,400 PKR
Conference Organiser59,300 PKR
Content and Media Production Lead87,000 PKR
CopyWriter55,200 PKR
Creative Content Strategist97,000 PKR
Creative Designer62,000 PKR
Creative Director78,100 PKR
Creative Technologist93,500 PKR
Crowd Management Specialist83,000 PKR
Design Strategist85,500 PKR
Designer 46,400 PKR
Desktop Publisher39,700 PKR
Digital Campaign Manager87,900 PKR
Digital Media Manager98,600 PKR
Digital Media Strategist100,000 PKR
Director of Events130,000 PKR
Director of Graphic Design71,800 PKR
Director of Social Media Marketing100,000 PKR
Event Experience Designer90,600 PKR
Event Security Specialist75,400 PKR
Event Technology Consultant75,000 PKR
Event Technology Integration Specialist75,100 PKR
Events and Promotions Manager131,000 PKR
Events Director138,000 PKR
Exhibit Designer61,200 PKR
Exhibit Display Coordinator59,900 PKR
Exhibit Display Manager85,000 PKR
Experiential Designer76,400 PKR
Finisher42,500 PKR
Gamification Specialist82,500 PKR
Graphic Artist50,100 PKR
Graphic Design Specialist61,300 PKR
Graphic Designer50,700 PKR
Graphics Artist48,300 PKR
Graphics Design Supervisor67,500 PKR
Group Creative Director87,400 PKR
Imagery Analyst45,800 PKR
Imaging Technologist48,800 PKR
Immersive Storyteller71,400 PKR
Interaction Designer40,700 PKR
Lead Generation Specialist101,000 PKR
Media Analyst63,200 PKR
Media Executive79,300 PKR
Media Planner64,000 PKR
Media Production Coordinator61,600 PKR
Media Production Manager107,000 PKR
Media Project Manager110,000 PKR
Media Relations Representative90,900 PKR
Media Sales Executive102,000 PKR
Meeting and Event Planner62,300 PKR
Mobile Advertising Specialist101,000 PKR
Motion Graphic Artist66,000 PKR
Motion Graphics Designer63,600 PKR
Multimedia Artist50,100 PKR
Multimedia Specialist48,800 PKR
NFT Designer59,500 PKR
NFT Specialist61,900 PKR
Photographer45,900 PKR
PPC Campaign Manager84,700 PKR
Print Production Manager87,400 PKR
Product and Brand Manager121,000 PKR
Sales Promotion Manager119,000 PKR
Search Engine Optimization Specialist (SEO)56,600 PKR
Sketch Artist54,500 PKR
Social Media Event Strategist70,900 PKR
Social Media Executive106,000 PKR
Social Media Graphic Designer59,200 PKR
Social Media Manager102,000 PKR
Social Media Marketing Manager97,700 PKR
Social Media Strategist105,000 PKR
Special Events Supervisor75,000 PKR
Technical Typist36,500 PKR
User Experience UX Designer57,100 PKR
UX Designer47,500 PKR
Virtual / Augmented Reality Advertiser78,800 PKR
Virtual / Augmented Reality Event Producer64,400 PKR
Virtual / Augmented Reality Showroom Designer60,500 PKR
Virtual Events Planner65,500 PKR
Virtual Trade Show Manager59,300 PKR
Voice Search Optimization Specialist79,200 PKR
Web Accessibility Designer66,000 PKR
Web3 Designer63,000 PKR
Webinar Designer65,500 PKR


Advertising / Graphic Design / Events Jobs Pay Scale and Salaries in Pakistan

Median and salary distribution Pakistan Advertising / Graphic Design / Events monthly
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/pakistan/advertising-graphic-design-events/median-and-salary-distribution-monthly-pakistan-advertising-graphic-design-events.jpg

Salary Structure and Pay Scale Comparison

5% of people earn
77,900 PKR or more
10% of people earn
67,500 to 77,900 PKR
20% of people earn
44,800 PKR or less
65% of people earn
44,800 to 67,500 PKR
Minimum Salary
36,500 PKR
Median
71,100 PKR
Maximum
140,000 PKR




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries in Advertising / Graphic Design / Events in Pakistan range from 36,500 PKR (starting average salary) to 140,000 PKR (maximum average salary, actual maximum is higher). To clarify, the number presented is not the legally mandated minimum wage. Rather, it represents the lowest figure reported in a salary survey that involved thousands of participants and professionals from across the entire country.

  • Median Salary

    The median income in the field of Advertising / Graphic Design / Events is 71,100 PKR, implying that half of the workforce in Pakistan earns less than this figure, and the other half earns more. It represents the central value of salaries. As a rule of thumb, you would prefer to be part of the group earning above the median wage, situated on the right-hand side of the salary distribution chart.

  • Percentiles and Salary Scale

    Two values that are highly correlated with the median are the 25th and 75th percentiles. By examining the salary distribution diagram, it is possible to determine that 25% of individuals employed in Advertising / Graphic Design / Events in Pakistan earn less than 57,700 PKR, while 75% of them earn more. Additionally, the diagram reveals that 75% of individuals earn less than 83,500 PKR, while 25% earn more than that.

  • Pay Scale Structure

    Data was regrouped into brackets to provide a better understanding of what salaries can be expected. This approach was deemed more accurate than relying solely on the average salary, as it offers greater insights into the distribution of salaries in the field of Advertising / Graphic Design / Events in Pakistan. The analysis revealed that roughly 65% of all reported salaries fell within the range of 44,800 PKR to 67,500 PKR. Approximately 20% of salaries were below the 44,800 PKR mark, while 10% ranged from 67,500 PKR to 77,900 PKR. Only 5% of individuals earned a gross salary of 77,900 PKR or higher.

Salary Comparison by Years of Experience

How does a person's salary progress over time?

Salary Comparison By Experience Level
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/images/salary-by-experience.jpg

The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage.

Generally speaking, employees in Advertising / Graphic Design / Events in Pakistan having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.

Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.

As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.

Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.


Change in salary based on experience varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of many different jobs. To view accurate figures, choose a specific job title.
On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.


Salary Comparison By Education

How does the education level affect your salary?

Salary Comparison By Education
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/images/salary-comparison-by-education.jpg

Change in salary based on education varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of multiple jobs. To view accurate figures, choose a specific job title.

It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income?

We compared the salaries of professionals at the same level but with different college degree levels across many jobs in Advertising / Graphic Design / Events in Pakistan, below are our findings.

Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.

Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a certificate or diploma.

Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.

Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.


Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Pakistan costs anywhere from 410,000 PKR to 1,230,000 PKR and lasts approximately two years. That is quite an investment.

Employees can't expect any salary increases during the study period, assuming they already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

The decision really depends on the situation and experience among many other factors. Putting all variables aside, if a person can afford the costs of higher education then the return on investment is definitely worth it. Degree costs can be recovered roughly in a year or so.



Salary and Compensation Comparison By Gender / Advertising / Graphic Design / Events / Pakistan

Salary comparison by gender Pakistan Advertising / Graphic Design / Events monthly
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/pakistan/advertising-graphic-design-events/salary-comparison-by-gender-monthly-pakistan-advertising-graphic-design-events.jpg

Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? In the field of Advertising / Graphic Design / Events in Pakistan, the average difference between the salary of male and female employees is 7%.

Male
79,600 PKR
Female-7%
74,200 PKR
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Pakistan for all Careers

Salary comparison by gender monthly Pakistan
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/pakistan/salary-comparison-by-gender-monthly-pakistan.jpg

Average Annual Salary Increment Percentage / Advertising / Graphic Design / Events / Pakistan

How much are annual salary increments in Pakistan for individuals working in Advertising / Graphic Design / Events? How often do employees get salary raises?

Professionals working in Advertising / Graphic Design / Events in Pakistan are likely to observe a salary increase of approximately 9% every 18 months. The national average annual increment for all professions combined is 8% granted to employees every 19 months.

Annual Salary Increment Rate Pakistan Advertising / Graphic Design / Events
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/pakistan/advertising-graphic-design-events/annual-salary-increment-rate-pakistan-advertising-graphic-design-events.jpg


The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Pakistan / All Professions

Annual Salary Increment Rate Pakistan
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/pakistan/annual-salary-increment-rate-pakistan.jpg

The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Pakistan is 5%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/images/salary-increment-world.jpg

Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Advertising / Graphic Design / Events / Pakistan

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Pakistan Advertising / Graphic Design / Events
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/pakistan/advertising-graphic-design-events/annual-salary-bonus-rate-pakistan-advertising-graphic-design-events.jpg

51% of surveyed staff in Advertising / Graphic Design / Events reported that they haven't received any bonuses or incentives in the previous year while 49% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 3% to 6% of their annual salary.

Received Bonus
49%
No Bonus
51%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Hourly Average Wage / Advertising / Graphic Design / Events / Pakistan


450 PKR per hour

The average hourly wage (pay per hour) in Advertising / Graphic Design / Events in Pakistan is 450 PKR.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working in Advertising / Graphic Design / Events in Pakistan is 210 PKR. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary Comparison By City

CityAverage Salary
Bahawalpur69,400 PKR
Faisalabad80,600 PKR
Gujranwala78,000 PKR
Hyderabad73,400 PKR
Islamabad72,200 PKR
Karachi83,500 PKR
Lahore82,000 PKR
Multan74,800 PKR
Peshawar76,500 PKR
Quetta70,600 PKR
Rawalpindi79,200 PKR
Sargodha67,700 PKR
Sialkot66,300 PKR

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Pakistan is 12% on average across all career fields.

Private Sector
76,500 PKR
Public Sector+12%
85,700 PKR
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary in Advertising / Graphic Design / Events in Pakistan?

A good and competitive compensation would range anywhere between 71,100 PKR and 83,500 PKR. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for jobs in Advertising / Graphic Design / Events in Pakistan ranges from 36,500 PKR to 57,700 PKR. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


Browse Salaries

Salary Increase Letters

Best Paying Jobs
Home BROWSE SALARIES ARTICLES BEST PAYING JOBS Salary Comparison Arabic

©Salary Explorer 2024