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Marketing Average Salaries in Argentina 2024

How much money does a person working in Marketing make in Argentina?


Average Monthly Salary
50,900 ARS
( 611,000 ARS yearly)

LOW
23,500
ARS
AVERAGE
50,900
ARS
HIGH
84,000
ARS
All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working in Marketing in Argentina typically earns around 50,900 ARS. Salaries range from 23,500 ARS (lowest average) to 84,000 ARS (highest average, actual maximum salary is higher).


Salary Variance

The provided figure represents the median compensation that encompasses housing, transportation, and other perks. The salaries within the Marketing domain in Argentina exhibit significant discrepancies across various professions. In case you seek information about the remuneration of a specific position, please refer to the salaries listed below for respective job titles.

Salaries for specific jobs

Job TitleAverage Salary
Marketing
Account Handler39,700 ARS
Affiliate Manager48,200 ARS
Affiliate Marketing Manager68,600 ARS
Affiliate Marketing Specialist45,000 ARS
Analytics Specialist38,600 ARS
Assistant Brand Manager52,600 ARS
Assistant Product Manager60,100 ARS
Associate Marketing Manager58,900 ARS
Associate Product Manager61,900 ARS
Blockchain Marketing Specialist51,100 ARS
Brand Ambassador71,400 ARS
Brand Director84,900 ARS
Brand Executive75,500 ARS
Brand Manager74,700 ARS
Business Analytics Specialist36,400 ARS
Business Channel Manager52,600 ARS
Business Intelligence Team Leader55,900 ARS
Campaign Specialist48,400 ARS
Chief Content Officer64,200 ARS
Chief Digital Marketing Officer78,900 ARS
Chief Marketing Officer 86,500 ARS
Chief Product Officer73,300 ARS
Communications Officer24,200 ARS
Content Manager42,300 ARS
Content Marketing Strategist51,700 ARS
Copy Editer31,200 ARS
Copy Writer31,500 ARS
Creative Marketing Lead49,200 ARS
Creative Writer30,900 ARS
Digital Marketer46,500 ARS
Digital Marketing Manager61,000 ARS
Digital Marketing Specialist47,200 ARS
Digital Marketing Strategist 64,900 ARS
Digital Media Specialist54,300 ARS
Director of Marketing83,200 ARS
Director of Research60,600 ARS
Email Marketing Specialist44,000 ARS
eMarketing Manager67,200 ARS
Event Marketing63,000 ARS
Experiential Marketing Manager71,900 ARS
Gamification Marketer38,600 ARS
Head of Executive Search73,500 ARS
Internet Marketer42,400 ARS
Key Affiliate Manager61,900 ARS
Localization Manager58,800 ARS
Market Development Executive68,500 ARS
Market Development Manager67,800 ARS
Market Research Analyst55,900 ARS
Market Research Manager61,300 ARS
Market Segmentation Director61,700 ARS
Marketing Account Supervisor49,600 ARS
Marketing Administrator43,000 ARS
Marketing Advisor46,500 ARS
Marketing Analyst47,100 ARS
Marketing and Communications Officer28,200 ARS
Marketing and Sales Head81,500 ARS
Marketing Assistant26,200 ARS
Marketing Associate24,900 ARS
Marketing Automation Specialist50,500 ARS
Marketing Communications Manager53,800 ARS
Marketing Consultant63,700 ARS
Marketing Coordinator27,400 ARS
Marketing Data Analyst47,000 ARS
Marketing Director80,600 ARS
Marketing Distribution Executive65,900 ARS
Marketing Executive67,800 ARS
Marketing Manager81,500 ARS
Marketing Officer26,600 ARS
Marketing Segment Manager60,700 ARS
Marketing Specialist39,800 ARS
Marketing Supervisor50,600 ARS
Marketing Vice President68,500 ARS
Marketing Writer31,500 ARS
Mobile Marketing Specialist54,900 ARS
Online Marketing Analyst43,700 ARS
Online Marketing Manager54,900 ARS
Optimization Manager52,000 ARS
Outbound Sales37,800 ARS
Outreach Coordinator35,400 ARS
Outreach Specialist46,400 ARS
Podcast Specialist49,000 ARS
Product Development57,700 ARS
Product Manager64,500 ARS
Product Marketing Engineer33,900 ARS
Product Marketing Executive58,800 ARS
Product Marketing Manager63,000 ARS
Product Researcher31,900 ARS
Product Strategist48,100 ARS
Product Strategy Researcher45,700 ARS
Product Training Specialist41,000 ARS
Project Manager48,100 ARS
Publications Coordinator29,700 ARS
Research Executive56,600 ARS
Sales and Marketing Assistant26,300 ARS
Sales and Marketing Coordinator27,700 ARS
Sales and Marketing Director80,600 ARS
Sales Director79,100 ARS
Sales Management Support27,600 ARS
Sales Manager79,900 ARS
Search Marketing Strategist65,900 ARS
Social Media Administrator46,000 ARS
Social Media Specialist45,000 ARS
Spaceman Analyst25,600 ARS
Sponsorship Consultant41,200 ARS
Team Leader48,500 ARS
Telemarketer23,800 ARS
TikTok marketer55,300 ARS
Trade Marketing Executive64,900 ARS
Trade Marketing Manager60,500 ARS
Trade Marketing Professional48,200 ARS
Trade Marketing Specialist37,900 ARS
Video Marketing Specialist58,000 ARS
Web Analytics Manager49,300 ARS
Web Content Manager49,300 ARS
Webinar Marketing Specialist50,900 ARS


Marketing Jobs Pay Scale and Salaries in Argentina

Median and salary distribution Argentina Marketing monthly
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Salary Structure and Pay Scale Comparison

5% of people earn
49,600 ARS or more
10% of people earn
43,300 to 49,600 ARS
20% of people earn
29,500 ARS or less
65% of people earn
29,500 to 43,300 ARS
Minimum Salary
23,500 ARS
Median
48,700 ARS
Maximum
84,000 ARS




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries in Marketing in Argentina range from 23,500 ARS (starting average salary) to 84,000 ARS (maximum average salary, actual maximum is higher). To clarify, the number presented is not the legally mandated minimum wage. Rather, it represents the lowest figure reported in a salary survey that involved thousands of participants and professionals from across the entire country.

  • Median Salary

    The median income in the field of Marketing is 48,700 ARS, implying that half of the workforce in Argentina earns less than this figure, and the other half earns more. It represents the central value of salaries. As a rule of thumb, you would prefer to be part of the group earning above the median wage, situated on the right-hand side of the salary distribution chart.

  • Percentiles and Salary Scale

    Two values that are highly correlated with the median are the 25th and 75th percentiles. By examining the salary distribution diagram, it is possible to determine that 25% of individuals employed in Marketing in Argentina earn less than 39,300 ARS, while 75% of them earn more. Additionally, the diagram reveals that 75% of individuals earn less than 56,400 ARS, while 25% earn more than that.

  • Pay Scale Structure

    Data was regrouped into brackets to provide a better understanding of what salaries can be expected. This approach was deemed more accurate than relying solely on the average salary, as it offers greater insights into the distribution of salaries in the field of Marketing in Argentina. The analysis revealed that roughly 65% of all reported salaries fell within the range of 29,500 ARS to 43,300 ARS. Approximately 20% of salaries were below the 29,500 ARS mark, while 10% ranged from 43,300 ARS to 49,600 ARS. Only 5% of individuals earned a gross salary of 49,600 ARS or higher.

Salary Comparison by Years of Experience

How does a person's salary progress over time?

Salary Comparison By Experience Level
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage.

Generally speaking, employees in Marketing in Argentina having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.

Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.

As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.

Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.


Change in salary based on experience varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of many different jobs. To view accurate figures, choose a specific job title.
On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.


Salary Comparison By Education

How does the education level affect your salary?

Salary Comparison By Education
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Change in salary based on education varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of multiple jobs. To view accurate figures, choose a specific job title.

It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income?

We compared the salaries of professionals at the same level but with different college degree levels across many jobs in Marketing in Argentina, below are our findings.

Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.

Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a certificate or diploma.

Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.

Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.


Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Argentina costs anywhere from 227,000 ARS to 680,000 ARS and lasts approximately two years. That is quite an investment.

Employees can't expect any salary increases during the study period, assuming they already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

The decision really depends on the situation and experience among many other factors. Putting all variables aside, if a person can afford the costs of higher education then the return on investment is definitely worth it. Degree costs can be recovered roughly in a year or so.



Salary and Compensation Comparison By Gender / Marketing / Argentina

Salary comparison by gender Argentina Marketing monthly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? In the field of Marketing in Argentina, the average difference between the salary of male and female employees is 10%.

Male
53,200 ARS
Female-9%
48,600 ARS
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Argentina for all Careers

Salary comparison by gender monthly Argentina
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Average Annual Salary Increment Percentage / Marketing / Argentina

How much are annual salary increments in Argentina for individuals working in Marketing? How often do employees get salary raises?

Professionals working in Marketing in Argentina are likely to observe a salary increase of approximately 11% every 15 months. The national average annual increment for all professions combined is 9% granted to employees every 17 months.

Annual Salary Increment Rate Argentina Marketing
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Argentina / All Professions

Annual Salary Increment Rate Argentina
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Argentina is 6%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Marketing / Argentina

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Argentina Marketing
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20% of surveyed staff in Marketing reported that they haven't received any bonuses or incentives in the previous year while 80% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 5% to 9% of their annual salary.

Received Bonus
80%
No Bonus
20%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Hourly Average Wage / Marketing / Argentina


290 ARS per hour

The average hourly wage (pay per hour) in Marketing in Argentina is 290 ARS.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working in Marketing in Argentina is 140 ARS. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary Comparison By City

CityAverage Salary
Avellaneda51,300 ARS
Bahia Blanca54,600 ARS
Buenos Aires58,600 ARS
Cordoba58,100 ARS
Corrientes55,100 ARS
La Plata57,200 ARS
Lanus52,000 ARS
Mar del Plata56,800 ARS
Mendoza50,200 ARS
Neuquen52,800 ARS
Quilmes52,500 ARS
Resistencia53,800 ARS
Rosario57,700 ARS
Salta55,800 ARS
San Juan50,000 ARS
San Miguel de Tucuman56,200 ARS
Santa Fe55,300 ARS
Santiago del Estero53,400 ARS

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Argentina is 7% on average across all career fields.

Private Sector
43,700 ARS
Public Sector+7%
46,600 ARS
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary in Marketing in Argentina?

A good and competitive compensation would range anywhere between 48,700 ARS and 56,400 ARS. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for jobs in Marketing in Argentina ranges from 23,500 ARS to 39,300 ARS. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


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