Sales Promotion Manager Average Salary in India 2023
How much money does a person working as Sales Promotion Manager make in India?
LOW
23,700
INR AVERAGE
49,400
INR HIGH
77,600
INR
A person working as Sales Promotion Manager in India typically earns around 49,400 INR. Salaries range from 23,700 INR (lowest) to 77,600 INR (highest).
Salary Variance
This is the average salary including housing, transport, and other benefits. Sales Promotion Manager salaries in India vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.
Sales Promotion Manager Pay Scale and Salaries in India
Salary Structure and Pay Scale Comparison
46,200 INR or more
40,700 to 46,200 INR
28,600 INR or less
28,600 to 40,700 INR
 23,700 INR |
46,500 INR |
77,600 INR |
Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range
Salary Range, Minimum Wage, and Starting Salary
Salaries for the position Sales Promotion Manager in India range from 23,700 INR (starting salary) to 77,600 INR (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.
Median Salary
With a median salary of 46,500 INR, half of the professionals who work as Sales Promotion Manager in India earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.
Percentiles and Salary Scale
The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Sales Promotion Manager in India earn less than 37,800 INR, while 75% earn more. Similarly, the chart shows that 75% earn less than 53,300 INR while 25% earn more.
Pay Scale Structure
To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Sales Promotion Manager in India compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 28,600 INR to 40,700 INR. About 20% of salaries are below the 28,600 INR mark, while 10% fall within the range of 40,700 INR to 46,200 INR. Only 5% of individuals have salaries exceeding 46,200 INR.
Salary Comparison by Years of Experience / Sales Promotion Manager / India
How do experience and age affect pay?
| 0 - 2 Years | 27,800 INR | |
| 2 - 5 Years | +42% | 39,300 INR |
| 5 - 10 Years | +31% | 51,700 INR |
| 10 - 15 Years | +23% | 63,600 INR |
| 15 - 20 Years | +6% | 67,600 INR |
| 20+ Years | +10% | 74,100 INR |
The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Sales Promotion Manager and this is what we found.
Employees with less than two years of experience earn approximately 27,800 INR.
While someone with an experience level between two and five years is expected to earn 39,300 INR, 42% more than someone with less than two year's experience.
Moving forward, an experience level between five and ten years lands a salary of 51,700 INR, 31% more than someone with two to five years of experience.
Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 63,600 INR, 23% more than someone with five to ten years of experience.
If the experience level is between fifteen and twenty years, then the expected wage is 67,600 INR, 6% more than someone with ten to fifteen years of experience.
Lastly, employees with more than twenty years of professional experience get a salary of 74,100 INR, 10% more than people with fifteen to twenty years of experience.
Typical Salary Progress for Most Careers
Salary Comparison By Education / Sales Promotion Manager / India
How do education levels affect salaries?
Displayed below is the average salary variance between different education levels of professionals working as Sales Promotion Manager.
| High School | 34,500 INR | |
| Certificate or Diploma | +16% | 39,900 INR |
| Bachelor's Degree | +46% | 58,200 INR |
| Master's Degree | +23% | 71,600 INR |
We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Sales Promotion Manager in order to make a comparison.
Level 1: High School
Employees at this education level have an average salary of 34,500 INR.
Level 2: Certificate or Diploma
At this level, the average salary becomes 39,900 INR, 16% more than the previous level.
Level 3: Bachelor's Degree
At this level, the average salary becomes 58,200 INR, 46% more than the previous level.
Level 4: Master's Degree
At this level, the average salary becomes 71,600 INR, 23% more than the previous level.
Is a Master's degree or an MBA worth it? Should you pursue higher education?
A Master's degree program or any post-graduate program in India costs anywhere from 160,000 INR to 479,000 INR and lasts approximately two years. That is quite an investment.
You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.
Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.
If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.
Typical Salary Difference by Education for Most Careers
Salary and Compensation Comparison By Gender / Sales Promotion Manager / India
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Sales Promotion Manager in India, the average difference between the salary of male and female employees is 9%.
| Male | 52,400 INR | |
| Female | -8% | 48,000 INR |
Salary Comparison By Gender in India for all Careers
Average Annual Salary Increment Percentage / Sales Promotion Manager / India
How much are annual salary increments in India for individuals working as Sales Promotion Manager? How often do employees get salary raises?
Individuals working as Sales Promotion Manager in India are likely to observe a salary increase of approximately 13% every 18 months. The national average annual increment for all professions combined is 9% granted to employees every 16 months.
India / All Professions
The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
How to calculate the salary increment percentage?
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency
Annual Increment Rate By Industry 2022
| Banking | 1% | |
| Energy | 2% | |
| Information Technology | 3% | |
| Healthcare | 4% | |
| Travel | 5% | |
| Construction | 6% | |
| Education | 7% |
Listed above are the average annual increase rates for each industry in India for the year 2022. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.
Worldwide Salary Raises: All Countries and All Jobs
Salary Packages and Schemes
Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.
Bonus and Incentive Rates / Sales Promotion Manager / India
How much and how often are bonuses being awarded?
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17% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 83% said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from 5% to 9% of their annual salary.
| Received Bonus | 83% | |
| No Bonus | 17% |
Types of Bonuses Considered
Individual Performance-Based BonusesThe most standard form of bonus, where the employee is awarded based on their exceptional performance.
Company Performance BonusesOccasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.
Goal-Based BonusesGranted upon achieving an important goal or milestone.
Holiday / End of Year BonusesThese types of bonuses are given without a reason and usually resemble an appreciation token.
Bonuses Are Not Commissions!
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
What makes a position worthy of good bonuses and a high salary?
The main two types of jobs | |
| Revenue Generators | Supporting Cast |
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business. | Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations. |
Example: | Example: |
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Bonus Comparison by Seniority Level
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
Salary Trend and Forecast / Sales Promotion Manager / India
How are salaries changing over time? Listed below is a chart that shows the average salary in recent years.
| Average Salary 2019 | 45,000 INR | |
| Average Salary 2020 | +2% | 45,900 INR |
| Average Salary 2021 | +1% | 46,500 INR |
| Average Salary 2022 | +3% | 48,100 INR |
Salaries for individuals working as Sales Promotion Manager in India are on the rise in the year 2023 based on recently submitted salaries and reports. The trend suggests a slow yet continuous increase in pay in 2024 and future years. These numbers may vary from one industry to another.
Average Hourly Wage / Sales Promotion Manager / India
290 INR per hourThe average hourly wage (pay per hour) for individuals working as Sales Promotion Manager in India is 290 INR.This is the rate they get paid for every worked hour.
About The Hourly Pay Rate
The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
What is the minimum hourly rate of pay?
The minimum pay rate per hour for people working as Sales Promotion Manager in India is 140 INR. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.
Sales Promotion Manager VS Other Jobs
Salary comparison with similar jobs
| Job Title | Average Salary |
| Advertising Account Executive | 35,200 INR |  -29% |
| Advertising Account Manager | 39,000 INR | -21% |
| Advertising Account Planner | 19,500 INR | -61% |
| Advertising Coordinator | 25,200 INR | -49% |
| Advertising Manager | 50,800 INR |  +3% |
| Advertising Operations Manager | 52,300 INR | +6% |
| Advertising Strategic Planner | 33,700 INR | -32% |
| Advertising Team Leader | 29,900 INR | -39% |
| Animator | 22,800 INR | -54% |
| Art Director | 31,400 INR | -36% |
| Artist | 26,100 INR | -47% |
| Artworker | 19,000 INR | -62% |
| Assistant Art Director | 24,700 INR | -50% |
| Audiosual Technician | 18,500 INR | -63% |
| Broadcast Administrator | 33,300 INR | -33% |
| Catering Sales | 20,400 INR | -59% |
| Catering Trainer | 23,800 INR | -52% |
| Commercial and Industrial Designer | 19,000 INR | -62% |
| Conference Organiser | 24,700 INR | -50% |
| Content and Media Production Lead | 36,100 INR | -27% |
| CopyWriter | 21,400 INR | -57% |
| Creative Designer | 23,800 INR | -52% |
| Creative Director | 31,400 INR | -36% |
| Designer | 18,100 INR | -63% |
| Desktop Publisher | 15,200 INR | -69% |
| Director of Graphic Design | 29,900 INR | -39% |
| Events and Promotions Manager | 51,300 INR | +4% |
| Exhibit Display Coordinator | 24,200 INR | -51% |
| Exhibit Display Manager | 32,300 INR | -35% |
| Finisher | 16,400 INR | -67% |
| Graphic Artist | 20,000 INR | -60% |
| Graphic Designer | 20,000 INR | -60% |
| Graphics Design Supervisor | 27,600 INR | -44% |
| Imagery Analyst | 18,500 INR | -63% |
| Imaging Technologist | 18,500 INR | -63% |
| Interaction Designer | 16,200 INR | -67% |
| Media Planner | 26,100 INR | -47% |
| Media Production Coordinator | 23,800 INR | -52% |
| Media Production Manager | 42,800 INR | -13% |
| Media Project Manager | 42,800 INR | -13% |
| Media Relations Representative | 35,600 INR | -28% |
| Media Sales Executive | 40,900 INR | -17% |
| Multimedia Specialist | 18,500 INR | -63% |
| Photographer | 17,600 INR | -64% |
| PPC Campaign Manager | 32,300 INR | -35% |
| Print Production Manager | 34,700 INR | -30% |
| Product and Brand Manager | 49,900 INR | +1% |
| Sales Promotion Manager | 49,400 INR | = |
| Sketch Artist | 22,300 INR | -55% |
| Social Media Executive | 40,400 INR | -18% |
| Technical Typist | 14,300 INR | -71% |
| User Experience UX Designer | 21,900 INR | -56% |
| UX Designer | 19,000 INR | -62% |
Salary Comparison By City
| City | Average Salary |
| agra | 46,900 INR |
| Ahmadabad | 55,700 INR |
| Bangalore | 54,600 INR |
| Bhopal | 50,900 INR |
| Chennai | 53,300 INR |
| Coimbatore | 50,200 INR |
| Delhi | 56,400 INR |
| Ghaziabad | 46,300 INR |
| Hyderabad | 54,500 INR |
| Indore | 48,300 INR |
| Jaipur | 51,700 INR |
| Kanpur | 51,600 INR |
| Kolkata | 52,000 INR |
| Lucknow | 50,100 INR |
| Ludhiana | 47,900 INR |
| Madurai | 45,200 INR |
| Mumbai | 56,600 INR |
| Nagpur | 51,600 INR |
| Patna | 48,300 INR |
| Pimpri-Chinchwad | 47,200 INR |
| Pune | 50,400 INR |
| Surat | 52,000 INR |
| Vadodara | 47,800 INR |
| Visakhapatnam | 50,500 INR |
Salary Comparison By State
| State | Average Salary |
| Andaman & Nicobar Islands | 43,200 INR |
| Andhra Pradesh | 53,600 INR |
| Arunachal Pradesh | 47,900 INR |
| Assam | 52,800 INR |
| Bihar | 62,600 INR |
| Chandigarh | 45,000 INR |
| Chhatisgarh | 50,800 INR |
| Dadra & Nagar Haveli | 44,900 INR |
| Daman & Diu | 42,200 INR |
| Delhi | 48,500 INR |
| Goa | 46,800 INR |
| Gujarat | 54,600 INR |
| Haryana | 53,200 INR |
| Himachal Pradesh | 49,200 INR |
| Jammu & Kashmir | 48,200 INR |
| Jharkhand | 55,500 INR |
| Karnataka | 55,400 INR |
| Kerala | 56,200 INR |
| Lakshadweep | 42,100 INR |
| Madhya Pradesh | 56,000 INR |
| Maharashtra | 60,600 INR |
| Manipur | 47,500 INR |
| Meghalaya | 49,900 INR |
| Mizoram | 45,500 INR |
| Nagaland | 45,700 INR |
| Orissa | 56,600 INR |
| Pondicherry | 45,200 INR |
| Punjab | 55,600 INR |
| Rajasthan | 58,300 INR |
| Sikkim | 42,900 INR |
| Tamil Nadu | 59,000 INR |
| Tripura | 48,500 INR |
| Uttar Pradesh | 61,200 INR |
| Uttaranchal | 47,600 INR |
| West Bengal | 57,300 INR |
Government vs Private Sector Salary Comparison
Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in India is 5% on average across all career fields.
| Private Sector | 31,000 INR | |
| Public Sector | +5% | 32,700 INR |
Salary Statistics and Calculation Guide
What is considered to be a good and competitive salary for the job title Sales Promotion Manager in India?
A good and competitive compensation would range anywhere between 46,500 INR and 53,300 INR. This is a very rough estimate. Experience and education play a very huge part in the final earnings.
Gross Salary (before tax) and Net Salary (after tax)
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.
Base / Basic Salary
The base salary for a careers like Sales Promotion Manager in India ranges from 37,800 INR to 53,300 INR. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.
What is the difference between the median and the average salary?
Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary
