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Creative Director Average Salary in Netherlands 2020

How much money does a Creative Director make in Netherlands?

Average Monthly Salary
10,300 EUR
( 124,000 EUR yearly)


A person working as a Creative Director in Netherlands typically earns around 10,300 EUR per month. Salaries range from 5,170 EUR (lowest) to 16,000 EUR (highest).

This is the average monthly salary including housing, transport, and other benefits. Creative Director salaries vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.

Creative Director Salary Distribution in Netherlands

Median and salary distribution monthly Netherlands Creative Director
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The median, the maximum, the minimum, and the range

  • Salary Range

    Creative Director salaries in Netherlands range from 5,170 EUR per month (minimum salary) to 16,000 EUR per month (maximum salary).

  • Median Salary

    The median salary is 10,300 EUR per month, which means that half (50%) of people working as Creative Director(s) are earning less than 10,300 EUR while the other half are earning more than 10,300 EUR. The median represents the middle salary value. Generally speaking, you would want to be on the right side of the graph with the group earning more than the median salary.

  • Percentiles

    Closely related to the median are two values: the 25th and the 75th percentiles. Reading from the salary distribution diagram, 25% of Creative Director(s) are earning less than 6,980 EUR while 75% of them are earning more than 6,980 EUR. Also from the diagram, 75% of Creative Director(s) are earning less than 13,200 EUR while 25% are earning more than 13,200 EUR.

What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both of the average and the median then you are doing very well. If your salary is lower than both, then many people are earning more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary

Creative Director Salary Comparison by Years of Experience

How does experience and age affect your pay?

Salary comparison by years of experience monthly Netherlands Creative Director
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The experience level is the most important factor in determining the salary. Naturally the more years of experience the higher your wage. We broke down Creative Director salaries by experience level and this is what we found.

A Creative Director with less than two years of experience makes approximately 6,200 EUR per month.

While someone with an experience level between two and five years is expected to earn 8,210 EUR per month, 32% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 11,000 EUR per month, 34% more than someone with two to five years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Additionally, Creative Director(s) whose expertise span anywhere between ten and fifteen years get a salary equivalent to 13,100 EUR per month, 19% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 14,100 EUR per month, 8% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 15,200 EUR per month, 7% more than people with fifteen to twenty years of experience.

Creative Director average salary change by experience in Netherlands

0 - 2 Years
6,200 EUR
2 - 5 Years+32%
8,210 EUR
5 - 10 Years+34%
11,000 EUR
10 - 15 Years+19%
13,100 EUR
15 - 20 Years+8%
14,100 EUR
20+ Years+7%
15,200 EUR
Percentage increase and decrease are relative to the previous value

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
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Creative Director Salary Comparison By Education

How do education levels affect salaries?

Displayed below is the average salary difference between different Creative Director(s) who have the same experience but different education levels.

Salary comparison by education level monthly Netherlands Creative Director
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We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down Creative Director salaries by education level in order to make a comparison.

When the education level is High School, the average salary of a Creative Director is 7,780 EUR per month.

While someone with a Certificate or Diploma gets a salary of 8,870 EUR per month, 14% more than someone having a High School degree.

A Bachelor's Degree gets its holder an average salary of 12,000 EUR per month, 36% more than someone with a Certificate or Diploma.

Professionals who hold a Master's Degree are rewarded with an average salary of 15,200 EUR per month, 26% more than someone with Bachelor's Degree.

Creative Director average salary difference by education level in Netherlands

High School
7,780 EUR
Certificate or Diploma+14%
8,870 EUR
Bachelor's Degree+36%
12,000 EUR
Master's Degree+26%
15,200 EUR
Percentage increase and decrease are relative to the previous value

Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Netherlands costs anywhere from 52,100 Euro(s) to 156,000 Euro(s) and lasts approximately two years. That is quite an investment.

You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch into a higher paying job. The numbers seem to support the thoery. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.

Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
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Creative Director Salary Comparison By Gender

Salary comparison by gender monthly Netherlands Creative Director
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? Male Creative Director employees in Netherlands earn 4% more than their female counterparts.

10,100 EUR
10,600 EUR
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Netherlands for all Careers

Salary comparison by gender monthly Netherlands
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Creative Director Average Annual Salary Increment Percentage in Netherlands

How much are annual salary increments in Netherlands for Creative Director(s)? How often do employees get salary raises?

Creative Director

Creative Director(s) in Netherlands are likely to observe a salary increase of approximately 13% every 16 months. The national average annual increment for all professions combined is 9% granted to employees every 15 months.

Annual Salary Increment Rate Netherlands Creative Director
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Netherlands / All Professions

Annual Salary Increment Rate Netherlands
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The term 'Annual Salary Increase' usually refers to the increase in 12 calendar month period, but because it is rarely that people get their salaries reviewed exactly on the one year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 ÷ Increase Frequency

The average salary increase in one year (12 months) in Netherlands is 7%.

Annual Increment Rate By Industry 2019

Information Technology

Listed above are the average annual increase rates for each industry in Netherlands for the year 2019. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.

Worldwide Salary Raises: All Countries and All Jobs

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Creative Director Bonus and Incentive Rates in Netherlands

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Netherlands Creative Director
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A Creative Director is considered to be a moderate bonus-based job due to the generally limited involvement in direct revenue generation, with exceptions of course. The people who get the highest bonuses are usually somehow involved in the revenue generation cycle.

44% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 56% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 3% to 6% of their annual salary.

Received Bonus
No Bonus

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.

What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

A graphics designer working for a graphics designing company.

A graphic designer in the marketing department of a hospital.

Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Government vs Private Sector Salary Comparison

Public vs private sector salaries monthly Netherlands
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Where can you get paid more, working for a private company or for the government? Public sector Creative Director employees in Netherlands earn 5% more than their private sector counterparts.

Private Sector
10,200 EUR
Public Sector+5%
10,700 EUR
Percentage increase and decrease are relative to the previous value

Creative Director Salary Trend and Forecast in Netherlands

How are Creative Director salaries changing over time? Listed below is a chart that shows the average salary in recent years.

Salary trends and forecast monthly Netherlands Creative Director
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Average Salary 2016
9,350 EUR
Average Salary 2017+4%
9,690 EUR
Average Salary 2018+2%
9,930 EUR
Average Salary 2019+1%
10,100 EUR
Percentage increase and decrease are relative to the previous value

Creative Director salaries in Netherlands are on the rise in the year 2020 based on recent submitted salaries and reports. As displayed in the chart, salaries in 2019 are 1% higher than those of 2018. The trend suggests a slow yet continuous increase in pay in 2021 and future years. These numbers may vary from industry to another.

Creative Director Average Hourly Wage in Netherlands

60 EUR per hour

The average hourly wage (pay per hour) in Netherlands is 60 EUR. This means that the average Creative Director in Netherlands earns approximately 60 EUR for every worked hour.

Hourly Wage = Annual Salary ÷ ( 52 x 5 x 8 )

The hourly wage is the salary paid in one worked hour. Usually jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fix amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

Creative Director VS Other Jobs

Salary Comparison Between Creative Director and Advertising / Grapic Design / Events monthly Netherlands
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The average salary for Creative Director is 13% more than that of Advertising / Grapic Design / Events. Also, Advertising / Grapic Design / Events salaries are 12% less than those of All Jobs.

Salary comparison with similar jobs

Job TitleAverage Salary
Advertising Account Executive10,300 EUR-0%
Advertising Account Manager7,610 EUR-26%
Advertising Account Planner7,960 EUR-23%
Advertising Coordinator9,620 EUR-7%
Advertising Manager12,100 EUR+17%
Advertising Operations Manager11,600 EUR+12%
Advertising Strategic Planner8,930 EUR-14%
Advertising Team Leader8,450 EUR-18%
Animator6,890 EUR-33%
Art Director10,300 EUR-0%
Artist8,910 EUR-14%
Artworker6,780 EUR-34%
Assistant Art Director8,140 EUR-21%
Audiosual Technician7,830 EUR-24%
Broadcast Administrator10,300 EUR-0%
Catering Sales7,130 EUR-31%
Catering Trainer10,500 EUR+1%
Commercial and Industrial Designer7,800 EUR-25%
Conference Organiser7,720 EUR-25%
Content and Media Production Lead9,580 EUR-7%
CopyWriter8,240 EUR-20%
Creative Designer9,610 EUR-7%
Creative Director10,300 EUR-0%
Designer 5,620 EUR-46%
Desktop Publisher6,750 EUR-35%
Director of Graphic Design10,200 EUR-1%
Events and Promotions Manager11,300 EUR+9%
Exhibit Display Coordinator7,870 EUR-24%
Exhibit Display Manager9,680 EUR-6%
Finisher6,890 EUR-33%
Graphic Artist10,200 EUR-1%
Graphic Designer6,840 EUR-34%
Graphics Design Supervisor9,220 EUR-11%
Imagery Analyst6,930 EUR-33%
Imaging Technologist7,310 EUR-29%
Interaction Designer6,730 EUR-35%
Media Planner8,960 EUR-13%
Media Production Coordinator8,400 EUR-19%
Media Production Manager8,610 EUR-17%
Media Project Manager9,410 EUR-9%
Media Relations Representative11,100 EUR+7%
Media Sales Executive11,000 EUR+6%
Multimedia Specialist7,430 EUR-28%
Photographer6,750 EUR-35%
PPC Campaign Manager10,200 EUR-1%
Print Production Manager10,100 EUR-2%
Product and Brand Manager11,800 EUR+14%
Sales Promotion Manager11,900 EUR+15%
Sketch Artist7,800 EUR-25%
Social Media Executive11,500 EUR+11%
Technical Typist8,400 EUR-19%
User Experience UX Designer7,700 EUR-26%
UX Designer7,160 EUR-31%

Salary Comparison By City

CityAverage Salary
Almere10,100 EUR
Amsterdam11,400 EUR
Breda9,650 EUR
Eindhoven10,500 EUR
Groningen10,400 EUR
Nijmegen9,910 EUR
Rotterdam11,700 EUR
s-Gravenhage10,900 EUR
Tilburg10,800 EUR
Utrecht11,300 EUR
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