A person working as a Sales Representative in Nigeria typically earns around 217,000 NGN per month. Salaries range from 99,700 NGN (lowest) to 344,000 NGN (highest).
This is the average monthly salary including housing, transport, and other benefits. Sales Representative salaries vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.
Sales Representative salaries in Nigeria range from 99,700 NGN per month (minimum salary) to 344,000 NGN per month (maximum salary).
The median salary is 234,000 NGN per month, which means that half (50%) of people working as Sales Representative(s) are earning less than 234,000 NGN while the other half are earning more than 234,000 NGN. The median represents the middle salary value. Generally speaking, you would want to be on the right side of the graph with the group earning more than the median salary.
Closely related to the median are two values: the 25th and the 75th percentiles. Reading from the salary distribution diagram, 25% of Sales Representative(s) are earning less than 150,000 NGN while 75% of them are earning more than 150,000 NGN. Also from the diagram, 75% of Sales Representative(s) are earning less than 312,000 NGN while 25% are earning more than 312,000 NGN.
Both are indicators. If your salary is higher than both of the average and the median then you are doing very well. If your salary is lower than both, then many people are earning more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary
The experience level is the most important factor in determining the salary. Naturally the more years of experience the higher your wage. We broke down Sales Representative salaries by experience level and this is what we found.
A Sales Representative with less than two years of experience makes approximately 113,000 NGN per month.
While someone with an experience level between two and five years is expected to earn 151,000 NGN per month, 34% more than someone with less than two year's experience.
Moving forward, an experience level between five and ten years lands a salary of 223,000 NGN per month, 48% more than someone with two to five years of experience.
Additionally, Sales Representative(s) whose expertise span anywhere between ten and fifteen years get a salary equivalent to 272,000 NGN per month, 22% more than someone with five to ten years of experience.
If the experience level is between fifteen and twenty years, then the expected wage is 297,000 NGN per month, 9% more than someone with ten to fifteen years of experience.
Lastly, employees with more than twenty years of professional experience get a salary of 321,000 NGN per month, 8% more than people with fifteen to twenty years of experience.
|0 - 2 Years|
|2 - 5 Years||+34%|
|5 - 10 Years||+48%|
|10 - 15 Years||+22%|
|15 - 20 Years||+9%|
We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down Sales Representative salaries by education level in order to make a comparison.
When the education level is High School, the average salary of a Sales Representative is 129,000 NGN per month.
While someone with a Certificate or Diploma gets a salary of 202,000 NGN per month, 57% more than someone having a High School degree.
A Bachelor's Degree gets its holder an average salary of 340,000 NGN per month, 68% more than someone with a Certificate or Diploma.
|Certificate or Diploma||+57%|
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? Male Sales Representative employees in Nigeria earn 18% less than their female counterparts on average.
Sales Representative(s) in Nigeria are likely to observe a salary increase of approximately 11% every 18 months. The national average annual increment for all professions combined is 8% granted to employees every 19 months.
The term 'Annual Salary Increase' usually refers to the increase in 12 calendar month period, but because it is rarely that people get their salaries reviewed exactly on the one year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 ÷ Increase Frequency
Listed above are the average annual increase rates for each industry in Nigeria for the year 2021. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.
A Sales Representative is considered to be a high bonus-based job due to the generally limited involvement in direct revenue generation, with exceptions of course. The people who get the highest bonuses are usually somehow involved in the revenue generation cycle.
21% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 79% said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from 5% to 9% of their annual salary.
The most standard form of bonus where the employee is awarded based on their exceptional performance.Company Performance Bonuses
Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.Goal-Based Bonuses
Granted upon achieving an important goal or milestone.Holiday / End of Year Bonuses
These types of bonuses are given without a reason and usually resemble an appreciation token.
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
The main two types of jobs
|Revenue Generators||Supporting Cast|
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.
Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
The hourly wage is the salary paid in one worked hour. Usually jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fix amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
The average salary for Sales Representative is 41% less than that of Sales Retail and Wholesale. Also, Sales Retail and Wholesale salaries are 9% more than those of All Jobs.
|Job Title||Average Salary|
|Account Officer||201,000 NGN||-7%|
|Area Sales Manager||554,000 NGN||+160%|
|Assistant Department Manager||268,000 NGN||+24%|
|Assistant Retail Store Manager||315,000 NGN||+45%|
|Branch Manager||414,000 NGN||+91%|
|Cashier Manager||282,000 NGN||+30%|
|Depot Manager||362,000 NGN||+67%|
|Deputy Sales Manager||381,000 NGN||+76%|
|Distribution Director||445,000 NGN||+110%|
|Global Wholesale Manager||728,000 NGN||+240%|
|Head Cashier||268,000 NGN||+24%|
|Head of Retail||510,000 NGN||+140%|
|Head Teller||257,000 NGN||+19%|
|Inside Sales Executive||352,000 NGN||+62%|
|Inside Sales Representative||221,000 NGN||+2%|
|Inventory Manager||378,000 NGN||+74%|
|Key Account Manager||397,000 NGN||+83%|
|Medical Device Sales||313,000 NGN||+44%|
|National Customer Solution Specialist||438,000 NGN||+100%|
|Parts Salesperson||211,000 NGN||-3%|
|Project Development Manager||413,000 NGN||+91%|
|Project Manager||415,000 NGN||+92%|
|Purchasing and Sales Executive||583,000 NGN||+170%|
|Quotation Engineer||216,000 NGN||-0%|
|Relationship Manager||479,000 NGN||+120%|
|Retail Operations Manager||417,000 NGN||+92%|
|Retail Sales Associate||313,000 NGN||+44%|
|Retail Store Manager||424,000 NGN||+96%|
|Revenue Manager||378,000 NGN||+74%|
|Sales Account Manager||461,000 NGN||+110%|
|Sales Admin Executive||513,000 NGN||+140%|
|Sales Assistant||164,000 NGN||-24%|
|Sales Associate||212,000 NGN||-2%|
|Sales Consultant||305,000 NGN||+41%|
|Sales Coordinator||233,000 NGN||+8%|
|Sales Development Representative||260,000 NGN||+20%|
|Sales Engineer||241,000 NGN||+11%|
|Sales Executive||413,000 NGN||+91%|
|Sales Manager||599,000 NGN||+180%|
|Sales Officer||221,000 NGN||+2%|
|Sales Planning Analyst||361,000 NGN||+67%|
|Sales Representative||217,000 NGN||+0%|
|Sales Specialist||319,000 NGN||+47%|
|Sales Support||154,000 NGN||-29%|
|Sales Team Leader||349,000 NGN||+61%|
|Sales Trainer||385,000 NGN||+78%|
|Securities Sales Agent||384,000 NGN||+77%|
|Shipper / Receiver||165,000 NGN||-24%|
|Shop Manager||377,000 NGN||+74%|
|Store Development Administrator||267,000 NGN||+23%|
|Trade Marketing Officer||379,000 NGN||+75%|
|Treasury Officer||346,000 NGN||+60%|
|Vice President Sales||544,000 NGN||+150%|
|Visual Merchandiser||184,000 NGN||-15%|
|Benin City||185,000 NGN|
Where can you get paid more, working for a private company or for the government? Public sector employees in Nigeria earn 6% more than their private sector counterparts on average across all sectors.