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Advertising Strategic Planner Average Salary in Norway 2023

How much money does an Advertising Strategic Planner make in Norway?


Average Yearly Salary
630,000 NOK
( 52,500 NOK monthly)

LOW
290,000
NOK
AVERAGE
630,000
NOK
HIGH
1,000,000
NOK

A person working as an Advertising Strategic Planner in Norway typically earns around 630,000 NOK per year. Salaries range from 290,000 NOK (lowest) to 1,000,000 NOK (highest).

This is the average yearly salary including housing, transport, and other benefits. Advertising Strategic Planner salaries vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.

Advertising Strategic Planner Salary Distribution in Norway

Median and salary distribution yearly Norway Advertising Strategic Planner
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The median, the maximum, the minimum, and the range

  • Salary Range

    Advertising Strategic Planner salaries in Norway range from 290,000 NOK per year (minimum salary) to 1,000,000 NOK per year (maximum salary).

  • Median Salary

    The median salary is 680,000 NOK per year, which means that half (50%) of people working as Advertising Strategic Planner(s) are earning less than 680,000 NOK while the other half are earning more than 680,000 NOK. The median represents the middle salary value. Generally speaking, you would want to be on the right side of the graph with the group earning more than the median salary.

  • Percentiles

    Closely related to the median are two values: the 25th and the 75th percentiles. Reading from the salary distribution diagram, 25% of Advertising Strategic Planner(s) are earning less than 437,000 NOK while 75% of them are earning more than 437,000 NOK. Also from the diagram, 75% of Advertising Strategic Planner(s) are earning less than 908,000 NOK while 25% are earning more than 908,000 NOK.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both of the average and the median then you are doing very well. If your salary is lower than both, then many people are earning more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary

Advertising Strategic Planner Salary Comparison by Years of Experience

How does experience and age affect your pay?

Salary comparison by years of experience yearly Norway Advertising Strategic Planner
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The experience level is the most important factor in determining the salary. Naturally the more years of experience the higher your wage. We broke down Advertising Strategic Planner salaries by experience level and this is what we found.

An Advertising Strategic Planner with less than two years of experience makes approximately 329,000 NOK per year.

While someone with an experience level between two and five years is expected to earn 439,000 NOK per year, 34% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 649,000 NOK per year, 48% more than someone with two to five years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Additionally, Advertising Strategic Planner(s) whose expertise span anywhere between ten and fifteen years get a salary equivalent to 792,000 NOK per year, 22% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 863,000 NOK per year, 9% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 934,000 NOK per year, 8% more than people with fifteen to twenty years of experience.


Advertising Strategic Planner average salary change by experience in Norway

0 - 2 Years
329,000 NOK
2 - 5 Years+34%
439,000 NOK
5 - 10 Years+48%
649,000 NOK
10 - 15 Years+22%
792,000 NOK
15 - 20 Years+9%
863,000 NOK
20+ Years+8%
934,000 NOK
Percentage increase and decrease are relative to the previous value

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
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Advertising Strategic Planner Salary Comparison By Education

How do education levels affect salaries?

Displayed below is the average salary difference between different Advertising Strategic Planner(s) who have the same experience but different education levels.

Salary comparison by education level yearly Norway Advertising Strategic Planner
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We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down Advertising Strategic Planner salaries by education level in order to make a comparison.

When the education level is High School, the average salary of an Advertising Strategic Planner is 404,000 NOK per year.

While someone with a Certificate or Diploma gets a salary of 475,000 NOK per year, 18% more than someone having a High School degree.

A Bachelor's Degree gets its holder an average salary of 689,000 NOK per year, 45% more than someone with a Certificate or Diploma.

Professionals who hold a Master's Degree are rewarded with an average salary of 902,000 NOK per year, 31% more than someone with Bachelor's Degree.


Advertising Strategic Planner average salary difference by education level in Norway

High School
404,000 NOK
Certificate or Diploma+18%
475,000 NOK
Bachelor's Degree+45%
689,000 NOK
Master's Degree+31%
902,000 NOK
Percentage increase and decrease are relative to the previous value

Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Norway costs anywhere from 255,000 Norwegian Krone(s) to 765,000 Norwegian Krone(s) and lasts approximately two years. That is quite an investment.

You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch into a higher paying job. The numbers seem to support the thoery. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.


Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
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Advertising Strategic Planner Salary Comparison By Gender

Salary comparison by gender yearly Norway Advertising Strategic Planner
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? Male Advertising Strategic Planner employees in Norway earn 4% more than their female counterparts on average.

Male
643,000 NOK
Female-4%
617,000 NOK
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Norway for all Careers

Salary comparison by gender yearly Norway
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Advertising Strategic Planner Average Annual Salary Increment Percentage in Norway

How much are annual salary increments in Norway for Advertising Strategic Planner(s)? How often do employees get salary raises?

Advertising Strategic Planner

Advertising Strategic Planner(s) in Norway are likely to observe a salary increase of approximately 12% every 16 months. The national average annual increment for all professions combined is 9% granted to employees every 15 months.

Annual Salary Increment Rate Norway Advertising Strategic Planner
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Norway / All Professions

The term 'Annual Salary Increase' usually refers to the increase in 12 calendar month period, but because it is rarely that people get their salaries reviewed exactly on the one year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 ÷ Increase Frequency

The average salary increase in one year (12 months) in Norway is 7%.

Annual Increment Rate By Industry 2022

Banking
9%
Energy
9%
Information Technology
9%
Healthcare
9%
Travel
9%
Construction
9%
Education
9%

Listed above are the average annual increase rates for each industry in Norway for the year 2022. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.


Worldwide Salary Raises: All Countries and All Jobs

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Advertising Strategic Planner Bonus and Incentive Rates in Norway

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Norway Advertising Strategic Planner
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An Advertising Strategic Planner is considered to be a high bonus-based job due to the generally limited involvement in direct revenue generation, with exceptions of course. The people who get the highest bonuses are usually somehow involved in the revenue generation cycle.

15% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 85% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 5% to 9% of their annual salary.

Received Bonus
85%
No Bonus
15%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Advertising Strategic Planner Average Hourly Wage in Norway


300 NOK per hour

The average hourly wage (pay per hour) in Norway is 300 NOK. This means that the average Advertising Strategic Planner in Norway earns approximately 300 NOK for every worked hour.


Hourly Wage = Annual Salary ÷ ( 52 x 5 x 8 )

The hourly wage is the salary paid in one worked hour. Usually jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fix amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

Advertising Strategic Planner VS Other Jobs

Salary Comparison Between Advertising Strategic Planner and Advertising / Grapic Design / Events yearly Norway
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The average salary for Advertising Strategic Planner is 9% more than that of Advertising / Grapic Design / Events. Also, Advertising / Grapic Design / Events salaries are 6% less than those of All Jobs.

Salary comparison with similar jobs

Job TitleAverage Salary
Advertising Account Executive658,000 NOK+4%
Advertising Account Manager738,000 NOK+17%
Advertising Account Planner354,000 NOK-44%
Advertising Coordinator480,000 NOK-24%
Advertising Manager932,000 NOK+48%
Advertising Operations Manager942,000 NOK+50%
Advertising Strategic Planner630,000 NOK-0%
Advertising Team Leader565,000 NOK-10%
Animator429,000 NOK-32%
Art Director567,000 NOK-10%
Artist515,000 NOK-18%
Artworker377,000 NOK-40%
Assistant Art Director475,000 NOK-25%
Audiosual Technician352,000 NOK-44%
Broadcast Administrator607,000 NOK-4%
Catering Sales384,000 NOK-39%
Catering Trainer429,000 NOK-32%
Commercial and Industrial Designer356,000 NOK-43%
Conference Organiser445,000 NOK-29%
Content and Media Production Lead672,000 NOK+7%
CopyWriter416,000 NOK-34%
Creative Designer460,000 NOK-27%
Creative Director587,000 NOK-7%
Designer 357,000 NOK-43%
Desktop Publisher280,000 NOK-56%
Director of Graphic Design539,000 NOK-14%
Events and Promotions Manager984,000 NOK+56%
Exhibit Display Coordinator447,000 NOK-29%
Exhibit Display Manager634,000 NOK+1%
Finisher313,000 NOK-50%
Graphic Artist379,000 NOK-40%
Graphic Designer377,000 NOK-40%
Graphics Design Supervisor527,000 NOK-16%
Imagery Analyst359,000 NOK-43%
Imaging Technologist346,000 NOK-45%
Interaction Designer301,000 NOK-52%
Media Planner475,000 NOK-25%
Media Production Coordinator454,000 NOK-28%
Media Production Manager786,000 NOK+25%
Media Project Manager791,000 NOK+26%
Media Relations Representative662,000 NOK+5%
Media Sales Executive765,000 NOK+21%
Multimedia Specialist346,000 NOK-45%
Photographer340,000 NOK-46%
PPC Campaign Manager584,000 NOK-7%
Print Production Manager646,000 NOK+3%
Product and Brand Manager988,000 NOK+57%
Sales Promotion Manager966,000 NOK+53%
Sketch Artist435,000 NOK-31%
Social Media Executive730,000 NOK+16%
Technical Typist273,000 NOK-57%
User Experience UX Designer423,000 NOK-33%
UX Designer349,000 NOK-45%

Salary Comparison By City

CityAverage Salary
Oslo732,000 NOK
Stavanger631,000 NOK
Tromso586,000 NOK
Trondheim655,000 NOK

Government vs Private Sector Salary Comparison

Where can you get paid more, working for a private company or for the government? Public sector employees in Norway earn 5% more than their private sector counterparts on average across all sectors.

Private Sector
596,000 NOK
Public Sector+5%
628,000 NOK
Percentage increase and decrease are relative to the previous value

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