A person working as a Media Planner in Puerto Rico typically earns around 15,700 USD per year. Salaries range from 8,000 USD (lowest) to 24,100 USD (highest).
This is the average yearly salary including housing, transport, and other benefits. Media Planner salaries vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.
Media Planner salaries in Puerto Rico range from 8,000 USD per year (minimum salary) to 24,100 USD per year (maximum salary).
The median salary is 15,400 USD per year, which means that half (50%) of people working as Media Planner(s) are earning less than 15,400 USD while the other half are earning more than 15,400 USD. The median represents the middle salary value. Generally speaking, you would want to be on the right side of the graph with the group earning more than the median salary.
Closely related to the median are two values: the 25th and the 75th percentiles. Reading from the salary distribution diagram, 25% of Media Planner(s) are earning less than 10,500 USD while 75% of them are earning more than 10,500 USD. Also from the diagram, 75% of Media Planner(s) are earning less than 19,400 USD while 25% are earning more than 19,400 USD.
Both are indicators. If your salary is higher than both of the average and the median then you are doing very well. If your salary is lower than both, then many people are earning more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary
The experience level is the most important factor in determining the salary. Naturally the more years of experience the higher your wage. We broke down Media Planner salaries by experience level and this is what we found.
A Media Planner with less than two years of experience makes approximately 8,960 USD per year.
While someone with an experience level between two and five years is expected to earn 11,700 USD per year, 31% more than someone with less than two year's experience.
Moving forward, an experience level between five and ten years lands a salary of 16,400 USD per year, 40% more than someone with two to five years of experience.
Additionally, Media Planner(s) whose expertise span anywhere between ten and fifteen years get a salary equivalent to 19,700 USD per year, 20% more than someone with five to ten years of experience.
If the experience level is between fifteen and twenty years, then the expected wage is 21,400 USD per year, 9% more than someone with ten to fifteen years of experience.
Lastly, employees with more than twenty years of professional experience get a salary of 23,100 USD per year, 8% more than people with fifteen to twenty years of experience.
|0 - 2 Years|
|2 - 5 Years||+31%|
|5 - 10 Years||+40%|
|10 - 15 Years||+20%|
|15 - 20 Years||+9%|
We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down Media Planner salaries by education level in order to make a comparison.
When the education level is High School, the average salary of a Media Planner is 10,700 USD per year.
While someone with a Certificate or Diploma gets a salary of 12,400 USD per year, 15% more than someone having a High School degree.
A Bachelor's Degree gets its holder an average salary of 17,400 USD per year, 41% more than someone with a Certificate or Diploma.
Professionals who hold a Master's Degree are rewarded with an average salary of 22,400 USD per year, 29% more than someone with Bachelor's Degree.
|Certificate or Diploma||+15%|
A Master's degree program or any post-graduate program in Puerto Rico costs anywhere from 8,390 US Dollar(s) to 25,200 US Dollar(s) and lasts approximately two years. That is quite an investment.
You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.
Many people pursue higher education as a tactic to switch into a higher paying job. The numbers seem to support the thoery. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.
If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? Male Media Planner employees in Puerto Rico earn 14% less than their female counterparts on average.
Media Planner(s) in Puerto Rico are likely to observe a salary increase of approximately 6% every 29 months. The national average annual increment for all professions combined is 4% granted to employees every 29 months.
The term 'Annual Salary Increase' usually refers to the increase in 12 calendar month period, but because it is rarely that people get their salaries reviewed exactly on the one year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 ÷ Increase Frequency
Listed above are the average annual increase rates for each industry in Puerto Rico for the year 2021. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.
A Media Planner is considered to be a moderate bonus-based job due to the generally limited involvement in direct revenue generation, with exceptions of course. The people who get the highest bonuses are usually somehow involved in the revenue generation cycle.
64% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 36% said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from 3% to 6% of their annual salary.
The most standard form of bonus where the employee is awarded based on their exceptional performance.Company Performance Bonuses
Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.Goal-Based Bonuses
Granted upon achieving an important goal or milestone.Holiday / End of Year Bonuses
These types of bonuses are given without a reason and usually resemble an appreciation token.
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
The main two types of jobs
|Revenue Generators||Supporting Cast|
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.
Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
The hourly wage is the salary paid in one worked hour. Usually jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fix amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
The average salary for Media Planner is 17% less than that of Advertising / Grapic Design / Events. Also, Advertising / Grapic Design / Events salaries are 6% less than those of All Jobs.
|Job Title||Average Salary|
|Advertising Account Executive||22,200 USD||+42%|
|Advertising Account Manager||24,600 USD||+57%|
|Advertising Account Planner||12,300 USD||-22%|
|Advertising Coordinator||15,500 USD||-1%|
|Advertising Manager||30,500 USD||+95%|
|Advertising Operations Manager||31,400 USD||+100%|
|Advertising Strategic Planner||20,800 USD||+33%|
|Advertising Team Leader||18,900 USD||+21%|
|Art Director||19,300 USD||+23%|
|Assistant Art Director||14,800 USD||-6%|
|Audiosual Technician||11,400 USD||-27%|
|Broadcast Administrator||20,000 USD||+28%|
|Catering Sales||12,900 USD||-18%|
|Catering Trainer||14,600 USD||-7%|
|Commercial and Industrial Designer||11,100 USD||-29%|
|Conference Organiser||14,400 USD||-8%|
|Content and Media Production Lead||21,100 USD||+35%|
|Creative Designer||14,600 USD||-7%|
|Creative Director||19,800 USD||+26%|
|Desktop Publisher||9,120 USD||-42%|
|Director of Graphic Design||18,400 USD||+17%|
|Events and Promotions Manager||30,800 USD||+96%|
|Exhibit Display Coordinator||14,200 USD||-9%|
|Exhibit Display Manager||20,400 USD||+30%|
|Graphic Artist||12,300 USD||-22%|
|Graphic Designer||12,300 USD||-22%|
|Graphics Design Supervisor||17,000 USD||+8%|
|Imagery Analyst||11,100 USD||-29%|
|Imaging Technologist||10,800 USD||-31%|
|Interaction Designer||9,690 USD||-38%|
|Media Planner||15,700 USD||+0%|
|Media Production Coordinator||14,300 USD||-9%|
|Media Production Manager||25,000 USD||+59%|
|Media Project Manager||25,700 USD||+64%|
|Media Relations Representative||21,400 USD||+37%|
|Media Sales Executive||24,500 USD||+56%|
|Multimedia Specialist||10,800 USD||-31%|
|PPC Campaign Manager||19,900 USD||+27%|
|Print Production Manager||21,900 USD||+40%|
|Product and Brand Manager||30,700 USD||+96%|
|Sales Promotion Manager||31,200 USD||+99%|
|Sketch Artist||14,100 USD||-10%|
|Social Media Executive||24,800 USD||+58%|
|Technical Typist||8,990 USD||-43%|
|User Experience UX Designer||13,400 USD||-15%|
|UX Designer||11,700 USD||-25%|
Where can you get paid more, working for a private company or for the government? Public sector employees in Puerto Rico earn 21% more than their private sector counterparts on average across all sectors.