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Marketing Manager Average Salary in South Africa 2022

How much money does a Marketing Manager make in South Africa?

Average Monthly Salary
57,400 ZAR
( 689,000 ZAR yearly)


A person working as a Marketing Manager in South Africa typically earns around 57,400 ZAR per month. Salaries range from 29,900 ZAR (lowest) to 87,800 ZAR (highest).

This is the average monthly salary including housing, transport, and other benefits. Marketing Manager salaries vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.

Marketing Manager Salary Distribution in South Africa

Median and salary distribution monthly South Africa Marketing Manager
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The median, the maximum, the minimum, and the range

  • Salary Range

    Marketing Manager salaries in South Africa range from 29,900 ZAR per month (minimum salary) to 87,800 ZAR per month (maximum salary).

  • Median Salary

    The median salary is 55,100 ZAR per month, which means that half (50%) of people working as Marketing Manager(s) are earning less than 55,100 ZAR while the other half are earning more than 55,100 ZAR. The median represents the middle salary value. Generally speaking, you would want to be on the right side of the graph with the group earning more than the median salary.

  • Percentiles

    Closely related to the median are two values: the 25th and the 75th percentiles. Reading from the salary distribution diagram, 25% of Marketing Manager(s) are earning less than 38,200 ZAR while 75% of them are earning more than 38,200 ZAR. Also from the diagram, 75% of Marketing Manager(s) are earning less than 68,600 ZAR while 25% are earning more than 68,600 ZAR.

What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both of the average and the median then you are doing very well. If your salary is lower than both, then many people are earning more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary

Marketing Manager Salary Comparison by Years of Experience

How does experience and age affect your pay?

Salary comparison by years of experience monthly South Africa Marketing Manager
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The experience level is the most important factor in determining the salary. Naturally the more years of experience the higher your wage. We broke down Marketing Manager salaries by experience level and this is what we found.

A Marketing Manager with less than two years of experience makes approximately 33,900 ZAR per month.

While someone with an experience level between two and five years is expected to earn 45,500 ZAR per month, 34% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 59,100 ZAR per month, 30% more than someone with two to five years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Additionally, Marketing Manager(s) whose expertise span anywhere between ten and fifteen years get a salary equivalent to 71,600 ZAR per month, 21% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 78,300 ZAR per month, 9% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 82,300 ZAR per month, 5% more than people with fifteen to twenty years of experience.

Marketing Manager average salary change by experience in South Africa

0 - 2 Years
33,900 ZAR
2 - 5 Years+34%
45,500 ZAR
5 - 10 Years+30%
59,100 ZAR
10 - 15 Years+21%
71,600 ZAR
15 - 20 Years+9%
78,300 ZAR
20+ Years+5%
82,300 ZAR
Percentage increase and decrease are relative to the previous value

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
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Marketing Manager Salary Comparison By Education

How do education levels affect salaries?

Displayed below is the average salary difference between different Marketing Manager(s) who have the same experience but different education levels.

Salary comparison by education level monthly South Africa Marketing Manager
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We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down Marketing Manager salaries by education level in order to make a comparison.

When the education level is Certificate or Diploma, the average salary of a Marketing Manager is 40,300 ZAR per month.

While someone with a Bachelor's Degree gets a salary of 61,200 ZAR per month, 52% more than someone having a Certificate or Diploma degree.

A Master's Degree gets its holder an average salary of 86,700 ZAR per month, 42% more than someone with a Bachelor's Degree.

Marketing Manager average salary difference by education level in South Africa

Certificate or Diploma
40,300 ZAR
Bachelor's Degree+52%
61,200 ZAR
Master's Degree+42%
86,700 ZAR
Percentage increase and decrease are relative to the previous value

Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in South Africa costs anywhere from 156,000 Rand(s) to 467,000 Rand(s) and lasts approximately two years. That is quite an investment.

You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch into a higher paying job. The numbers seem to support the thoery. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.

Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
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Marketing Manager Salary Comparison By Gender

Salary comparison by gender monthly South Africa Marketing Manager
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? Male Marketing Manager employees in South Africa earn 8% more than their female counterparts on average.

59,900 ZAR
55,600 ZAR
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in South Africa for all Careers

Salary comparison by gender monthly South Africa
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Marketing Manager Average Annual Salary Increment Percentage in South Africa

How much are annual salary increments in South Africa for Marketing Manager(s)? How often do employees get salary raises?

Marketing Manager

Marketing Manager(s) in South Africa are likely to observe a salary increase of approximately 13% every 19 months. The national average annual increment for all professions combined is 8% granted to employees every 18 months.

Annual Salary Increment Rate South Africa Marketing Manager
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

South Africa / All Professions

The term 'Annual Salary Increase' usually refers to the increase in 12 calendar month period, but because it is rarely that people get their salaries reviewed exactly on the one year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 ÷ Increase Frequency

The average salary increase in one year (12 months) in South Africa is 5%.

Annual Increment Rate By Industry 2021

Information Technology

Listed above are the average annual increase rates for each industry in South Africa for the year 2021. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.

Worldwide Salary Raises: All Countries and All Jobs

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Marketing Manager Bonus and Incentive Rates in South Africa

How much and how often are bonuses being awarded?Annual Salary Bonus Rate South Africa Marketing Manager
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A Marketing Manager is considered to be a high bonus-based job due to the generally limited involvement in direct revenue generation, with exceptions of course. The people who get the highest bonuses are usually somehow involved in the revenue generation cycle.

21% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 79% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 6% to 8% of their annual salary.

Received Bonus
No Bonus

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.

What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

A graphics designer working for a graphics designing company.

A graphic designer in the marketing department of a hospital.

Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Marketing Manager Average Hourly Wage in South Africa

330 ZAR per hour

The average hourly wage (pay per hour) in South Africa is 330 ZAR. This means that the average Marketing Manager in South Africa earns approximately 330 ZAR for every worked hour.

Hourly Wage = Annual Salary ÷ ( 52 x 5 x 8 )

The hourly wage is the salary paid in one worked hour. Usually jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fix amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

Marketing Manager VS Other Jobs

Salary Comparison Between Marketing Manager and Marketing monthly South Africa
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The average salary for Marketing Manager is 64% more than that of Marketing. Also, Marketing salaries are 12% more than those of All Jobs.

Salary comparison with similar jobs

Job TitleAverage Salary
Account Handler25,900 ZAR-55%
Affiliate Manager35,000 ZAR-39%
Analytics Specialist26,600 ZAR-54%
Assistant Brand Manager35,600 ZAR-38%
Assistant Product Manager39,800 ZAR-31%
Brand Ambassador46,600 ZAR-19%
Brand Manager52,100 ZAR-9%
Campaign Specialist34,200 ZAR-40%
Chief Marketing Officer 56,600 ZAR-1%
Communications Officer17,200 ZAR-70%
Content Marketing Strategist34,500 ZAR-40%
Creative Marketing Lead35,400 ZAR-38%
Creative Writer22,000 ZAR-62%
Digital Marketing Manager44,700 ZAR-22%
Event Marketing42,400 ZAR-26%
Localization Manager38,600 ZAR-33%
Market Development Manager45,200 ZAR-21%
Market Research Analyst36,900 ZAR-36%
Market Research Manager40,200 ZAR-30%
Market Segmentation Director42,200 ZAR-27%
Marketing Advisor32,700 ZAR-43%
Marketing Analyst33,800 ZAR-41%
Marketing Assistant18,600 ZAR-68%
Marketing Associate17,900 ZAR-69%
Marketing Communications Manager37,900 ZAR-34%
Marketing Consultant42,600 ZAR-26%
Marketing Coordinator18,800 ZAR-67%
Marketing Distribution Executive47,000 ZAR-18%
Marketing Executive45,700 ZAR-20%
Marketing Manager57,400 ZAR-0%
Marketing Officer20,100 ZAR-65%
Marketing Specialist27,800 ZAR-52%
Marketing Writer22,300 ZAR-61%
Online Marketing Analyst32,000 ZAR-44%
Optimization Manager38,200 ZAR-33%
Outbound Sales25,200 ZAR-56%
Outreach Coordinator25,000 ZAR-56%
Outreach Specialist32,500 ZAR-43%
Product Development40,000 ZAR-30%
Product Marketing Manager43,200 ZAR-25%
Product Researcher22,500 ZAR-61%
Product Training Specialist29,000 ZAR-49%
Project Manager33,500 ZAR-42%
Publications Coordinator20,400 ZAR-64%
Research Executive40,700 ZAR-29%
Sales and Marketing Assistant17,200 ZAR-70%
Sales Management Support20,600 ZAR-64%
Search Marketing Strategist48,300 ZAR-16%
Social Media Specialist31,500 ZAR-45%
Spaceman Analyst17,300 ZAR-70%
Sponsorship Consultant30,500 ZAR-47%
Team Leader33,600 ZAR-41%
Telemarketer16,200 ZAR-72%
Trade Marketing Manager45,200 ZAR-21%
Trade Marketing Professional36,400 ZAR-37%
Web Analytics Manager35,400 ZAR-38%
Web Content Manager35,100 ZAR-39%

Salary Comparison By City

CityAverage Salary
Bloemfontein54,800 ZAR
Cape Town67,000 ZAR
Durban59,800 ZAR
Johannesburg59,400 ZAR
Port Elizabeth55,700 ZAR
Pretoria60,100 ZAR

Government vs Private Sector Salary Comparison

Where can you get paid more, working for a private company or for the government? Public sector employees in South Africa earn 7% more than their private sector counterparts on average across all sectors.

Private Sector
30,200 ZAR
Public Sector+7%
32,300 ZAR
Percentage increase and decrease are relative to the previous value

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