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Sales Executive Average Salary in Sweden 2024

How much money does a person working as Sales Executive make in Sweden?


Average Monthly Salary
58,400 SEK
( 700,000 SEK yearly)

LOW
30,400
SEK
AVERAGE
58,400
SEK
HIGH
89,300
SEK
All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working as Sales Executive in Sweden typically earns around 58,400 SEK. Salaries range from 30,400 SEK (lowest) to 89,300 SEK (highest).


Salary Variance

This is the average salary including housing, transport, and other benefits. Sales Executive salaries in Sweden vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.



Sales Executive Pay Scale and Salaries in Sweden

Median and salary distribution Sweden Sales Executive monthly
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Salary Structure and Pay Scale Comparison

5% of people earn
52,900 SEK or more
10% of people earn
47,100 to 52,900 SEK
20% of people earn
34,400 SEK or less
65% of people earn
34,400 to 47,100 SEK
Minimum Salary
30,400 SEK
Median
53,100 SEK
Maximum
89,300 SEK




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries for the position Sales Executive in Sweden range from 30,400 SEK (starting salary) to 89,300 SEK (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.

  • Median Salary

    With a median salary of 53,100 SEK, half of the professionals who work as Sales Executive in Sweden earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.

  • Percentiles and Salary Scale

    The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Sales Executive in Sweden earn less than 44,000 SEK, while 75% earn more. Similarly, the chart shows that 75% earn less than 60,200 SEK while 25% earn more.

  • Pay Scale Structure

    To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Sales Executive in Sweden compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 34,400 SEK to 47,100 SEK. About 20% of salaries are below the 34,400 SEK mark, while 10% fall within the range of 47,100 SEK to 52,900 SEK. Only 5% of individuals have salaries exceeding 52,900 SEK.

Salary Comparison by Years of Experience / Sales Executive / Sweden

How do experience and age affect pay?

0 - 2 Years
34,500 SEK
2 - 5 Years+34%
46,300 SEK
5 - 10 Years+30%
60,100 SEK
10 - 15 Years+21%
72,800 SEK
15 - 20 Years+9%
79,600 SEK
20+ Years+5%
83,700 SEK
Percentage increase and decrease are relative to the previous value
Salary comparison by years of experience monthly Sweden Sales Executive
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Sales Executive and this is what we found.


All salary figures displayed here are per month except when noted otherwise.

Employees with less than two years of experience earn approximately 34,500 SEK.

While someone with an experience level between two and five years is expected to earn 46,300 SEK, 34% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 60,100 SEK, 30% more than someone with two to five years of experience.

Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 72,800 SEK, 21% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 79,600 SEK, 9% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 83,700 SEK, 5% more than people with fifteen to twenty years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
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Salary Comparison By Education / Sales Executive / Sweden

How do education levels affect salaries?

Displayed below is the average salary variance between different education levels of professionals working as Sales Executive.

High School
41,600 SEK
Certificate or Diploma+14%
47,400 SEK
Bachelor's Degree+41%
66,900 SEK
Master's Degree+21%
81,100 SEK
Percentage increase and decrease are relative to the previous value
Salary comparison by education level monthly Sweden Sales Executive
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We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Sales Executive in order to make a comparison.


Level 1: High School

Employees at this education level have an average salary of 41,600 SEK.


Level 2: Certificate or Diploma

At this level, the average salary becomes 47,400 SEK, 14% more than the previous level.


Level 3: Bachelor's Degree

At this level, the average salary becomes 66,900 SEK, 41% more than the previous level.


Level 4: Master's Degree

At this level, the average salary becomes 81,100 SEK, 21% more than the previous level.



Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Sweden costs anywhere from 226,000 SEK to 679,000 SEK and lasts approximately two years. That is quite an investment.

You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.


Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
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Salary and Compensation Comparison By Gender / Sales Executive / Sweden

Salary comparison by gender Sweden Sales Executive monthly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Sales Executive in Sweden, the average difference between the salary of male and female employees is 5%.

Male
59,700 SEK
Female-4%
57,100 SEK
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Sweden for all Careers

Salary comparison by gender monthly Sweden
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Average Annual Salary Increment Percentage / Sales Executive / Sweden

How much are annual salary increments in Sweden for individuals working as Sales Executive? How often do employees get salary raises?

Individuals working as Sales Executive in Sweden are likely to observe a salary increase of approximately 11% every 16 months. The national average annual increment for all professions combined is 8% granted to employees every 16 months.

Annual Salary Increment Rate Sweden Sales Executive
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Sweden / All Professions

Annual Salary Increment Rate Sweden
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Sweden is 6%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.



Bonus and Incentive Rates / Sales Executive / Sweden

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Sweden Sales Executive
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19% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 81% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 6% to 8% of their annual salary.

Received Bonus
81%
No Bonus
19%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Average Hourly Wage / Sales Executive / Sweden


340 SEK per hour

The average hourly wage (pay per hour) for individuals working as Sales Executive in Sweden is 340 SEK.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working as Sales Executive in Sweden is 180 SEK. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary comparison with similar jobs

Job TitleAverage Salary
Sales Retail and Wholesale-100%
Account Manager54,300 SEK-7%
Account Officer28,300 SEK-52%
Area Manager59,900 SEK+3%
Area Sales Director95,700 SEK+64%
Area Sales Manager77,700 SEK+33%
Assisstant Store Supervisor31,000 SEK-47%
Assistant Department Manager38,200 SEK-35%
Assistant Retail Store Manager40,600 SEK-30%
Branch Manager56,100 SEK-4%
Branch Supervisor46,300 SEK-21%
Cashier17,000 SEK-71%
Cashier Manager39,000 SEK-33%
Commercial Sales Manager72,900 SEK+25%
Conversion Rate Optimization Specialist64,000 SEK+10%
Corporate Sales Manager66,000 SEK+13%
Data-driven Sales Analyst50,300 SEK-14%
Depot Manager54,300 SEK-7%
Depot Supervisor50,500 SEK-13%
Deputy Sales Manager52,100 SEK-11%
Direct-to-Consumer Sales Executive65,300 SEK+12%
Director of Sales95,100 SEK+63%
Distribution Director62,900 SEK+8%
District Leader46,500 SEK-20%
District Manager58,700 SEK+1%
District Sales Manager55,600 SEK-5%
E-commerce Consultant58,400 SEK+0%
External Sales Account Manager52,800 SEK-10%
Field Sales Representative36,000 SEK-38%
Furniture Sales Associate26,300 SEK-55%
Global Wholesale Manager103,000 SEK+76%
Head Cashier37,900 SEK-35%
Head of Direct Sales71,300 SEK+22%
Head of Retail71,700 SEK+23%
Head Teller38,200 SEK-35%
Inside Sales28,500 SEK-51%
Inside Sales Account Manager44,500 SEK-24%
Inside Sales Engineer33,700 SEK-42%
Inside Sales Executive50,200 SEK-14%
Inside Sales Representative31,100 SEK-47%
Internal Sales Manager55,000 SEK-6%
Inventory Manager50,300 SEK-14%
Key Account Manager55,400 SEK-5%
Medical Device Sales43,400 SEK-26%
Medical Device Sales Representative43,800 SEK-25%
Merchandiser36,500 SEK-37%
Mobile App Sales Representative43,600 SEK-25%
National Account Manager72,800 SEK+25%
National Customer Solution Specialist63,200 SEK+8%
National Sales Manager102,000 SEK+75%
Omni-Channel Sales Coordinator47,000 SEK-19%
Online Crafts Merchant40,100 SEK-31%
Online Marketplace Manager55,700 SEK-5%
Outside Sales Representative38,300 SEK-34%
Parts Salesperson28,900 SEK-50%
Personalization Strategist57,100 SEK-2%
Project Development Manager58,600 SEK+0%
Project Manager62,400 SEK+7%
Project Sales Executive56,900 SEK-3%
Purchasing and Sales Executive86,600 SEK+48%
Quotation Engineer29,700 SEK-49%
Regional Sales Director97,700 SEK+67%
Regional Sales Manager93,500 SEK+60%
Relationship Manager64,900 SEK+11%
Retail Merchandiser21,800 SEK-63%
Retail Operations Manager57,200 SEK-2%
Retail Sales Associate41,300 SEK-29%
Retail Sales Representative33,500 SEK-43%
Retail Salesperson31,700 SEK-46%
Retail Store Manager57,600 SEK-1%
Retail Store Sales Person30,000 SEK-49%
Revenue Manager55,000 SEK-6%
Sales Account Manager64,100 SEK+10%
Sales Admin Executive73,100 SEK+25%
Sales Administration Manager71,300 SEK+22%
Sales Analyst56,300 SEK-4%
Sales Assistant22,400 SEK-62%
Sales Associate28,400 SEK-51%
Sales Consultant43,700 SEK-25%
Sales Coordinator31,300 SEK-46%
Sales Development Representative38,100 SEK-35%
Sales Director90,900 SEK+56%
Sales Engineer34,200 SEK-41%
Sales Executive58,400 SEK+0%
Sales Manager81,800 SEK+40%
Sales Officer32,000 SEK-45%
Sales Planner49,600 SEK-15%
Sales Planning Analyst52,400 SEK-10%
Sales Representative31,100 SEK-47%
Sales Service Associate29,100 SEK-50%
Sales Specialist47,100 SEK-19%
Sales Supervisor50,500 SEK-13%
Sales Support22,500 SEK-61%
Sales Support Manager47,400 SEK-19%
Sales Team Leader48,200 SEK-17%
Sales Trainer53,400 SEK-9%
Securities Sales Agent51,700 SEK-11%
Shipper / Receiver22,600 SEK-61%
Shop Manager54,500 SEK-7%
Social Media Sales Manager63,900 SEK+9%
Store Development Administrator38,200 SEK-35%
Store Manager59,700 SEK+2%
Subscription Box Curator53,200 SEK-9%
Supply Chain Sustainability Manager58,700 SEK+1%
Territory Sales Manager75,800 SEK+30%
Territory Sales Representative42,900 SEK-27%
Trade Marketing Officer52,200 SEK-11%
Treasury Officer46,500 SEK-20%
Vice President Sales73,700 SEK+26%
Visual Merchandiser26,000 SEK-55%
Voice Commerce Specialist44,000 SEK-25%
Wholesale Data Analyst54,600 SEK-6%
Wholesale Inventory Manager62,900 SEK+8%
Wholesale Marketing Manager67,700 SEK+16%
Wholesale Operations Manager77,600 SEK+33%
Wholesale Sales Representative49,000 SEK-16%

Salary Comparison By City

CityAverage Salary
Stockholm66,000 SEK

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Sweden is 5% on average across all career fields.

Private Sector
44,200 SEK
Public Sector+5%
46,300 SEK
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary for the job title Sales Executive in Sweden?

A good and competitive compensation would range anywhere between 53,100 SEK and 60,200 SEK. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for a careers like Sales Executive in Sweden ranges from 30,400 SEK to 44,000 SEK. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


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