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Advertising Coordinator Average Salary in Sweden 2024

How much money does a person working as Advertising Coordinator make in Sweden?


Average Monthly Salary
36,800 SEK
( 442,000 SEK yearly)

LOW
18,800
SEK
AVERAGE
36,800
SEK
HIGH
56,700
SEK
All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working as Advertising Coordinator in Sweden typically earns around 36,800 SEK. Salaries range from 18,800 SEK (lowest) to 56,700 SEK (highest).


Salary Variance

This is the average salary including housing, transport, and other benefits. Advertising Coordinator salaries in Sweden vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.



Advertising Coordinator Pay Scale and Salaries in Sweden

Median and salary distribution Sweden Advertising Coordinator monthly
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Salary Structure and Pay Scale Comparison

5% of people earn
33,600 SEK or more
10% of people earn
29,800 to 33,600 SEK
20% of people earn
21,600 SEK or less
65% of people earn
21,600 to 29,800 SEK
Minimum Salary
18,800 SEK
Median
33,800 SEK
Maximum
56,700 SEK




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries for the position Advertising Coordinator in Sweden range from 18,800 SEK (starting salary) to 56,700 SEK (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.

  • Median Salary

    With a median salary of 33,800 SEK, half of the professionals who work as Advertising Coordinator in Sweden earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.

  • Percentiles and Salary Scale

    The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Advertising Coordinator in Sweden earn less than 27,900 SEK, while 75% earn more. Similarly, the chart shows that 75% earn less than 38,400 SEK while 25% earn more.

  • Pay Scale Structure

    To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Advertising Coordinator in Sweden compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 21,600 SEK to 29,800 SEK. About 20% of salaries are below the 21,600 SEK mark, while 10% fall within the range of 29,800 SEK to 33,600 SEK. Only 5% of individuals have salaries exceeding 33,600 SEK.

Salary Comparison by Years of Experience / Advertising Coordinator / Sweden

How do experience and age affect pay?

0 - 2 Years
21,000 SEK
2 - 5 Years+31%
27,500 SEK
5 - 10 Years+40%
38,500 SEK
10 - 15 Years+20%
46,300 SEK
15 - 20 Years+9%
50,200 SEK
20+ Years+8%
54,200 SEK
Percentage increase and decrease are relative to the previous value
Salary comparison by years of experience monthly Sweden Advertising Coordinator
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Advertising Coordinator and this is what we found.


All salary figures displayed here are per month except when noted otherwise.

Employees with less than two years of experience earn approximately 21,000 SEK.

While someone with an experience level between two and five years is expected to earn 27,500 SEK, 31% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 38,500 SEK, 40% more than someone with two to five years of experience.

Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 46,300 SEK, 20% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 50,200 SEK, 9% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 54,200 SEK, 8% more than people with fifteen to twenty years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
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Salary Comparison By Education / Advertising Coordinator / Sweden

How do education levels affect salaries?

Displayed below is the average salary variance between different education levels of professionals working as Advertising Coordinator.

High School
24,100 SEK
Certificate or Diploma+47%
35,400 SEK
Bachelor's Degree+53%
54,400 SEK
Percentage increase and decrease are relative to the previous value
Salary comparison by education level monthly Sweden Advertising Coordinator
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We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Advertising Coordinator in order to make a comparison.


Level 1: High School

Employees at this education level have an average salary of 24,100 SEK.


Level 2: Certificate or Diploma

At this level, the average salary becomes 35,400 SEK, 47% more than the previous level.


Level 3: Bachelor's Degree

At this level, the average salary becomes 54,400 SEK, 53% more than the previous level.



Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
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Salary and Compensation Comparison By Gender / Advertising Coordinator / Sweden

Salary comparison by gender Sweden Advertising Coordinator monthly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Advertising Coordinator in Sweden, the average difference between the salary of male and female employees is 5%.

Male
35,900 SEK
Female+5%
37,700 SEK
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Sweden for all Careers

Salary comparison by gender monthly Sweden
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Average Annual Salary Increment Percentage / Advertising Coordinator / Sweden

How much are annual salary increments in Sweden for individuals working as Advertising Coordinator? How often do employees get salary raises?

Individuals working as Advertising Coordinator in Sweden are likely to observe a salary increase of approximately 11% every 16 months. The national average annual increment for all professions combined is 8% granted to employees every 16 months.

Annual Salary Increment Rate Sweden Advertising Coordinator
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Sweden / All Professions

Annual Salary Increment Rate Sweden
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Sweden is 6%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.



Bonus and Incentive Rates / Advertising Coordinator / Sweden

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Sweden Advertising Coordinator
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69% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 31% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 1% to 3% of their annual salary.

Received Bonus
31%
No Bonus
69%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Average Hourly Wage / Advertising Coordinator / Sweden


210 SEK per hour

The average hourly wage (pay per hour) for individuals working as Advertising Coordinator in Sweden is 210 SEK.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working as Advertising Coordinator in Sweden is 110 SEK. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary comparison with similar jobs

Job TitleAverage Salary
Advertising / Graphic Design / Events-100%
Advertisement Fraud Analyst49,400 SEK+34%
Advertising Account Executive51,300 SEK+39%
Advertising Account Manager56,000 SEK+52%
Advertising Account Planner28,600 SEK-22%
Advertising and Promotions Manager74,200 SEK+100%
Advertising Coordinator36,800 SEK-0%
Advertising Data Analyst51,000 SEK+39%
Advertising Manager75,000 SEK+100%
Advertising Operations Manager76,200 SEK+110%
Advertising Sales Director81,300 SEK+120%
Advertising Strategic Planner47,300 SEK+29%
Advertising Team Leader46,200 SEK+26%
Animation Director60,400 SEK+64%
Animator34,200 SEK-7%
Art Director47,500 SEK+29%
Art Manager48,300 SEK+31%
Artificial Intelligence Advertising Analyst49,100 SEK+33%
Artist36,800 SEK-0%
Artworker28,600 SEK-22%
Assistant Art Director37,700 SEK+2%
Audio and Video Equipment Technician28,100 SEK-24%
Audio Engineer33,900 SEK-8%
Audiosual Technician26,300 SEK-29%
Branding Consultant57,500 SEK+56%
Broadcast Administrator47,700 SEK+30%
Catering Sales30,700 SEK-17%
Catering Trainer36,000 SEK-2%
Color Consultant31,000 SEK-16%
Commercial and Industrial Designer28,800 SEK-22%
Conference Organiser34,600 SEK-6%
Content and Media Production Lead51,800 SEK+41%
CopyWriter30,900 SEK-16%
Creative Content Strategist54,600 SEK+48%
Creative Designer35,100 SEK-5%
Creative Director45,800 SEK+24%
Creative Technologist55,100 SEK+50%
Crowd Management Specialist44,400 SEK+21%
Design Strategist48,400 SEK+32%
Designer 27,500 SEK-25%
Desktop Publisher23,100 SEK-37%
Digital Campaign Manager49,000 SEK+33%
Digital Media Manager59,500 SEK+62%
Digital Media Strategist59,300 SEK+61%
Director of Events76,000 SEK+110%
Director of Graphic Design44,100 SEK+20%
Director of Social Media Marketing62,000 SEK+68%
Event Experience Designer52,600 SEK+43%
Event Security Specialist45,800 SEK+24%
Event Technology Consultant47,600 SEK+29%
Event Technology Integration Specialist40,800 SEK+11%
Events and Promotions Manager76,300 SEK+110%
Events Director80,800 SEK+120%
Exhibit Designer36,500 SEK-1%
Exhibit Display Coordinator36,300 SEK-1%
Exhibit Display Manager48,900 SEK+33%
Experiential Designer44,500 SEK+21%
Finisher23,700 SEK-36%
Gamification Specialist51,100 SEK+39%
Graphic Artist28,300 SEK-23%
Graphic Design Specialist34,400 SEK-7%
Graphic Designer30,500 SEK-17%
Graphics Artist30,100 SEK-18%
Graphics Design Supervisor41,400 SEK+12%
Group Creative Director53,000 SEK+44%
Imagery Analyst27,100 SEK-26%
Imaging Technologist27,400 SEK-26%
Immersive Storyteller39,800 SEK+8%
Interaction Designer24,100 SEK-35%
Lead Generation Specialist55,300 SEK+50%
Media Analyst37,600 SEK+2%
Media Executive49,400 SEK+34%
Media Planner40,200 SEK+9%
Media Production Coordinator34,300 SEK-7%
Media Production Manager62,400 SEK+70%
Media Project Manager60,300 SEK+64%
Media Relations Representative51,700 SEK+40%
Media Sales Executive62,700 SEK+70%
Meeting and Event Planner34,200 SEK-7%
Mobile Advertising Specialist56,000 SEK+52%
Motion Graphic Artist39,200 SEK+7%
Motion Graphics Designer39,600 SEK+8%
Multimedia Artist30,700 SEK-17%
Multimedia Specialist27,400 SEK-26%
NFT Designer32,700 SEK-11%
NFT Specialist35,600 SEK-3%
Photographer24,700 SEK-33%
PPC Campaign Manager48,900 SEK+33%
Print Production Manager49,200 SEK+34%
Product and Brand Manager71,400 SEK+94%
Sales Promotion Manager72,700 SEK+98%
Search Engine Optimization Specialist (SEO)33,200 SEK-10%
Sketch Artist31,900 SEK-13%
Social Media Event Strategist40,700 SEK+11%
Social Media Executive61,200 SEK+66%
Social Media Graphic Designer35,600 SEK-3%
Social Media Manager61,700 SEK+68%
Social Media Marketing Manager59,400 SEK+61%
Social Media Strategist56,800 SEK+54%
Special Events Supervisor44,200 SEK+20%
Technical Typist20,100 SEK-45%
User Experience UX Designer32,300 SEK-12%
UX Designer29,100 SEK-21%
Virtual / Augmented Reality Advertiser46,600 SEK+27%
Virtual / Augmented Reality Event Producer38,300 SEK+4%
Virtual / Augmented Reality Showroom Designer36,200 SEK-2%
Virtual Events Planner39,000 SEK+6%
Virtual Trade Show Manager37,900 SEK+3%
Voice Search Optimization Specialist46,900 SEK+27%
Web Accessibility Designer37,200 SEK+1%
Web3 Designer36,800 SEK-0%
Webinar Designer39,900 SEK+8%

Salary Comparison By City

CityAverage Salary
Stockholm40,300 SEK

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Sweden is 5% on average across all career fields.

Private Sector
44,200 SEK
Public Sector+5%
46,300 SEK
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary for the job title Advertising Coordinator in Sweden?

A good and competitive compensation would range anywhere between 33,800 SEK and 38,400 SEK. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for a careers like Advertising Coordinator in Sweden ranges from 18,800 SEK to 27,900 SEK. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


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