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Advertising / Grapic Design / Events Average Salaries in Sweden 2020

How much money does a person working in Advertising / Grapic Design / Events make in Sweden?


Average Monthly Salary
42,000 SEK
( 504,000 SEK yearly)

LOW
20,100
SEK
AVERAGE
42,000
SEK
HIGH
77,200
SEK

A person working in Advertising / Grapic Design / Events in Sweden typically earns around 42,000 SEK per month. Salaries range from 20,100 SEK (lowest average) to 77,200 SEK (highest average, actual maximum salary is higher).

This is the average monthly salary including housing, transport, and other benefits. Salaries vary drastically between different Advertising / Grapic Design / Events careers. If you are interested in the salary of a particular job, see below for salaries for specific job titles.

Salaries for specific jobs

Job TitleAverage Salary
Advertising Account Executive51,300 SEK
Advertising Account Manager56,000 SEK
Advertising Account Planner28,600 SEK
Advertising Coordinator36,800 SEK
Advertising Manager75,000 SEK
Advertising Operations Manager76,200 SEK
Advertising Strategic Planner47,300 SEK
Advertising Team Leader46,200 SEK
Animator34,200 SEK
Art Director47,500 SEK
Artist36,800 SEK
Artworker28,600 SEK
Assistant Art Director37,700 SEK
Audiosual Technician26,300 SEK
Broadcast Administrator47,700 SEK
Catering Sales30,700 SEK
Catering Trainer36,000 SEK
Commercial and Industrial Designer28,800 SEK
Conference Organiser34,600 SEK
Content and Media Production Lead51,800 SEK
CopyWriter30,900 SEK
Creative Designer35,100 SEK
Creative Director45,800 SEK
Designer 27,500 SEK
Desktop Publisher23,000 SEK
Director of Graphic Design44,100 SEK
Events and Promotions Manager76,300 SEK
Exhibit Display Coordinator36,300 SEK
Exhibit Display Manager48,900 SEK
Finisher23,700 SEK
Graphic Artist28,300 SEK
Graphic Designer30,500 SEK
Graphics Design Supervisor41,400 SEK
Imagery Analyst27,100 SEK
Imaging Technologist27,400 SEK
Interaction Designer24,100 SEK
Media Planner40,200 SEK
Media Production Coordinator34,300 SEK
Media Production Manager62,400 SEK
Media Project Manager60,300 SEK
Media Relations Representative51,700 SEK
Media Sales Executive62,700 SEK
Multimedia Specialist27,400 SEK
Photographer24,700 SEK
PPC Campaign Manager48,900 SEK
Print Production Manager49,200 SEK
Product and Brand Manager71,400 SEK
Sales Promotion Manager72,700 SEK
Sketch Artist31,900 SEK
Social Media Executive61,200 SEK
Technical Typist20,100 SEK
User Experience UX Designer32,300 SEK
UX Designer29,100 SEK

Advertising / Grapic Design / Events Jobs Salary Distribution in Sweden

Median and salary distribution monthly Sweden Advertising / Grapic Design / Events
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The median, the maximum, the minimum, and the range

  • Salary Range

    Advertising / Grapic Design / Events salaries in Sweden range from 20,100 SEK per month (minimum average salary) to 77,200 SEK per month (maximum average salary, actual maximum is higher).

  • Median Salary

    The median salary is 42,000 SEK per month, which means that half (50%) of people working in Advertising / Grapic Design / Events are earning less than 42,000 SEK while the other half are earning more than 42,000 SEK. The median represents the middle salary value. Generally speaking, you would want to be on the right side of the graph with the group earning more than the median salary.

  • Percentiles

    Closely related to the median are two values: the 25th and the 75th percentiles. Reading from the salary distribution diagram, 25% of people working in Advertising / Grapic Design / Events are earning less than 27,900 SEK while 75% of them are earning more than 27,900 SEK. Also from the diagram, 75% of people working in Advertising / Grapic Design / Events are earning less than 59,600 SEK while 25% are earning more than 59,600 SEK.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both of the average and the median then you are doing very well. If your salary is lower than both, then many people are earning more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary

Salary Comparison by Years of Experience

How does a person's salary progress over time?

Salary Comparison By Experience Level
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The experience level is the most important factor in determining the salary. Naturally the more years of experience the higher the wage.

Generally speaking, employees having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.

Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.


Change in salary based on experience varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of many different jobs. To view accurate figures, choose a specific job title.

As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.

Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Salary Comparison By Education

How does the education level affect your salary?

Salary Comparison By Education
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It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income? We compared the salaries of professionals at the same level but with different college degrees levels across many jobs, below are our findings.


Change in salary based on education varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of multiple jobs. To view accurate figures, choose a specific job title.

Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.

Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a cerificate or diploma.

Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.

Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.


Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Sweden costs anywhere from 226,000 Swedish Krona(s) to 677,000 Swedish Krona(s) and lasts approximately two years. That is quite an investment.

You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch into a higher paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

The decision really depends on your situation and experience among many other factors. Putting all variables aside, if you can afford the costs of higher education then the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.

Advertising / Grapic Design / Events Salary Comparison By Gender

Salary comparison by gender monthly Sweden Advertising / Grapic Design / Events
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? Male employees in Sweden who work in Advertising / Grapic Design / Events earn 4% more than their female counterparts on average.

Female
41,000 SEK
Male+4%
42,800 SEK
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Sweden for all Careers

Salary comparison by gender monthly Sweden
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Advertising / Grapic Design / Events Average Annual Salary Increment Percentage in Sweden

How much are annual salary increments in Sweden for Advertising / Grapic Design / Events professionals? How often do employees get salary raises?

Advertising / Grapic Design / Events

Advertising / Grapic Design / Events professionals in Sweden are likely to observe a salary increase of approximately 9% every 15 months. The national average annual increment for all professions combined is 8% granted to employees every 16 months.

Annual Salary Increment Rate Sweden Advertising / Grapic Design / Events
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Sweden / All Professions

The term 'Annual Salary Increase' usually refers to the increase in 12 calendar month period, but because it is rarely that people get their salaries reviewed exactly on the one year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 ÷ Increase Frequency

The average salary increase in one year (12 months) in Sweden is 6%.

Annual Increment Rate By Industry 2019

Banking
2%
Energy
4%
Information Technology
6%
Healthcare
8%
Travel
1%
Construction
3%
Education
5%

Listed above are the average annual increase rates for each industry in Sweden for the year 2019. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.


Worldwide Salary Raises: All Countries and All Jobs

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Advertising / Grapic Design / Events Bonus and Incentive Rates in Sweden

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Sweden Advertising / Grapic Design / Events
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Advertising / Grapic Design / Events is considered to be a moderate bonus-based field due to the generally limited involvement in direct revenue generation, with exceptions of course. The people who get the highest bonuses are usually somehow involved in the revenue generation cycle.

45% of surveyed staff in Advertising / Grapic Design / Events reported that they haven't received any bonuses or incentives in the previous year while 55% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 3% to 6% of their annual salary.

Received Bonus
55%
No Bonus
45%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Government vs Private Sector Salary Comparison

Public vs private sector salaries monthly Sweden
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Where can you get paid more, working for a private company or for the government? Public sector employees in Sweden earn 5% more than their private sector counterparts on average across all sectors.

Private Sector
44,100 SEK
Public Sector+5%
46,100 SEK
Percentage increase and decrease are relative to the previous value

Advertising / Grapic Design / Events Hourly Average Wage in Sweden


240 SEK per hour

The average hourly wage (pay per hour) in Sweden is 240 SEK. This means that the average person in Sweden earns approximately 240 SEK for every worked hour.


Hourly Wage = Annual Salary ÷ ( 52 x 5 x 8 )

The hourly wage is the salary paid in one worked hour. Usually jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fix amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

Advertising / Grapic Design / Events VS Other Jobs

Salary Comparison Between Advertising / Grapic Design / Events and Advertising / Grapic Design / Events monthly Sweden
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The average salary for Advertising / Grapic Design / Events is 7% less than that of All Jobs.

Salary Comparison By City

CityAverage Salary
Goteborg42,100 SEK
Malmo37,900 SEK
Stockholm45,800 SEK
48109 - 11

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