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Advertising / Graphic Design / Events Average Salaries in Saint Petersburg 2024

How much money does a person working in Advertising / Graphic Design / Events make in Saint Petersburg?


Average Monthly Salary
115,000 RUB
( 1,380,000 RUB yearly)

LOW
54,300
RUB
AVERAGE
115,000
RUB
HIGH
208,000
RUB
All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working in Advertising / Graphic Design / Events in Saint Petersburg typically earns around 115,000 RUB. Salaries range from 54,300 RUB (lowest average) to 208,000 RUB (highest average, actual maximum salary is higher).


Salary Variance

The provided figure represents the median compensation that encompasses housing, transportation, and other perks. The salaries within the Advertising / Graphic Design / Events domain in Saint Petersburg exhibit significant discrepancies across various professions. In case you seek information about the remuneration of a specific position, please refer to the salaries listed below for respective job titles.

Salaries for specific jobs

Job TitleAverage Salary
Advertising / Graphic Design / Events
Advertisement Fraud Analyst127,000 RUB
Advertising Account Executive124,000 RUB
Advertising Account Manager143,000 RUB
Advertising Account Planner71,300 RUB
Advertising and Promotions Manager186,000 RUB
Advertising Coordinator89,500 RUB
Advertising Data Analyst128,000 RUB
Advertising Manager179,000 RUB
Advertising Operations Manager199,000 RUB
Advertising Sales Director190,000 RUB
Advertising Strategic Planner120,000 RUB
Advertising Team Leader112,000 RUB
Animation Director155,000 RUB
Animator86,900 RUB
Art Director118,000 RUB
Art Manager116,000 RUB
Artificial Intelligence Advertising Analyst121,000 RUB
Artist95,700 RUB
Artworker67,500 RUB
Assistant Art Director92,300 RUB
Audio and Video Equipment Technician65,100 RUB
Audio Engineer77,700 RUB
Audiosual Technician67,200 RUB
Branding Consultant150,000 RUB
Broadcast Administrator119,000 RUB
Catering Sales77,800 RUB
Catering Trainer89,600 RUB
Color Consultant77,800 RUB
Commercial and Industrial Designer66,100 RUB
Conference Organiser86,000 RUB
Content and Media Production Lead131,000 RUB
CopyWriter76,000 RUB
Creative Content Strategist138,000 RUB
Creative Designer86,100 RUB
Creative Director110,000 RUB
Creative Technologist137,000 RUB
Crowd Management Specialist114,000 RUB
Design Strategist119,000 RUB
Designer 64,800 RUB
Desktop Publisher57,900 RUB
Digital Campaign Manager117,000 RUB
Digital Media Manager146,000 RUB
Digital Media Strategist140,000 RUB
Director of Events185,000 RUB
Director of Graphic Design104,000 RUB
Director of Social Media Marketing143,000 RUB
Event Experience Designer132,000 RUB
Event Security Specialist113,000 RUB
Event Technology Consultant115,000 RUB
Event Technology Integration Specialist107,000 RUB
Events and Promotions Manager195,000 RUB
Events Director185,000 RUB
Exhibit Designer92,200 RUB
Exhibit Display Coordinator91,400 RUB
Exhibit Display Manager121,000 RUB
Experiential Designer104,000 RUB
Finisher57,600 RUB
Gamification Specialist118,000 RUB
Graphic Artist72,300 RUB
Graphic Design Specialist82,700 RUB
Graphic Designer73,800 RUB
Graphics Artist71,600 RUB
Graphics Design Supervisor95,900 RUB
Group Creative Director131,000 RUB
Imagery Analyst66,500 RUB
Imaging Technologist65,800 RUB
Immersive Storyteller96,900 RUB
Interaction Designer58,000 RUB
Lead Generation Specialist148,000 RUB
Media Analyst91,300 RUB
Media Executive118,000 RUB
Media Planner95,700 RUB
Media Production Coordinator83,500 RUB
Media Production Manager149,000 RUB
Media Project Manager160,000 RUB
Media Relations Representative131,000 RUB
Media Sales Executive144,000 RUB
Meeting and Event Planner91,400 RUB
Mobile Advertising Specialist135,000 RUB
Motion Graphic Artist93,400 RUB
Motion Graphics Designer92,400 RUB
Multimedia Artist71,100 RUB
Multimedia Specialist65,800 RUB
NFT Designer85,700 RUB
NFT Specialist91,400 RUB
Photographer63,700 RUB
PPC Campaign Manager122,000 RUB
Print Production Manager124,000 RUB
Product and Brand Manager177,000 RUB
Sales Promotion Manager188,000 RUB
Search Engine Optimization Specialist (SEO)76,800 RUB
Sketch Artist78,500 RUB
Social Media Event Strategist103,000 RUB
Social Media Executive152,000 RUB
Social Media Graphic Designer87,900 RUB
Social Media Manager151,000 RUB
Social Media Marketing Manager152,000 RUB
Social Media Strategist148,000 RUB
Special Events Supervisor110,000 RUB
Technical Typist54,300 RUB
User Experience UX Designer79,200 RUB
UX Designer66,100 RUB
Virtual / Augmented Reality Advertiser110,000 RUB
Virtual / Augmented Reality Event Producer93,000 RUB
Virtual / Augmented Reality Showroom Designer90,500 RUB
Virtual Events Planner96,500 RUB
Virtual Trade Show Manager92,500 RUB
Voice Search Optimization Specialist115,000 RUB
Web Accessibility Designer92,100 RUB
Web3 Designer86,000 RUB
Webinar Designer101,000 RUB


Advertising / Graphic Design / Events Jobs Pay Scale and Salaries in Saint Petersburg

Median and salary distribution Saint Petersburg Advertising / Graphic Design / Events monthly
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Salary Structure and Pay Scale Comparison

5% of people earn
116,000 RUB or more
10% of people earn
100,000 to 116,000 RUB
20% of people earn
66,600 RUB or less
65% of people earn
66,600 to 100,000 RUB
Minimum Salary
54,300 RUB
Median
106,000 RUB
Maximum
208,000 RUB




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries in Advertising / Graphic Design / Events in Saint Petersburg range from 54,300 RUB (starting average salary) to 208,000 RUB (maximum average salary, actual maximum is higher). To clarify, the number presented is not the legally mandated minimum wage. Rather, it represents the lowest figure reported in a salary survey that involved thousands of participants and professionals from across the entire country.

  • Median Salary

    The median income in the field of Advertising / Graphic Design / Events is 106,000 RUB, implying that half of the workforce in Saint Petersburg earns less than this figure, and the other half earns more. It represents the central value of salaries. As a rule of thumb, you would prefer to be part of the group earning above the median wage, situated on the right-hand side of the salary distribution chart.

  • Percentiles and Salary Scale

    Two values that are highly correlated with the median are the 25th and 75th percentiles. By examining the salary distribution diagram, it is possible to determine that 25% of individuals employed in Advertising / Graphic Design / Events in Saint Petersburg earn less than 85,800 RUB, while 75% of them earn more. Additionally, the diagram reveals that 75% of individuals earn less than 124,000 RUB, while 25% earn more than that.

  • Pay Scale Structure

    Data was regrouped into brackets to provide a better understanding of what salaries can be expected. This approach was deemed more accurate than relying solely on the average salary, as it offers greater insights into the distribution of salaries in the field of Advertising / Graphic Design / Events in Saint Petersburg. The analysis revealed that roughly 65% of all reported salaries fell within the range of 66,600 RUB to 100,000 RUB. Approximately 20% of salaries were below the 66,600 RUB mark, while 10% ranged from 100,000 RUB to 116,000 RUB. Only 5% of individuals earned a gross salary of 116,000 RUB or higher.

Salary Comparison by Years of Experience

How does a person's salary progress over time?

Salary Comparison By Experience Level
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage.

Generally speaking, employees in Advertising / Graphic Design / Events in Saint Petersburg having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.

Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.

As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.

Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.


Change in salary based on experience varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of many different jobs. To view accurate figures, choose a specific job title.
On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.


Salary Comparison By Education

How does the education level affect your salary?

Salary Comparison By Education
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Change in salary based on education varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of multiple jobs. To view accurate figures, choose a specific job title.

It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income?

We compared the salaries of professionals at the same level but with different college degree levels across many jobs in Advertising / Graphic Design / Events in Saint Petersburg, below are our findings.

Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.

Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a certificate or diploma.

Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.

Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.


Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Russia costs anywhere from 521,000 RUB to 1,560,000 RUB and lasts approximately two years. That is quite an investment.

Employees can't expect any salary increases during the study period, assuming they already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

The decision really depends on the situation and experience among many other factors. Putting all variables aside, if a person can afford the costs of higher education then the return on investment is definitely worth it. Degree costs can be recovered roughly in a year or so.



Salary and Compensation Comparison By Gender / Advertising / Graphic Design / Events / Saint Petersburg

Salary comparison by gender Russia Advertising / Graphic Design / Events monthly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? In the field of Advertising / Graphic Design / Events in Russia, the average difference between the salary of male and female employees is 8%.

Male
101,000 RUB
Female-7%
93,600 RUB
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Russia for all Careers

Salary comparison by gender monthly Russia
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Average Annual Salary Increment Percentage / Advertising / Graphic Design / Events / Saint Petersburg

How much are annual salary increments in Saint Petersburg for individuals working in Advertising / Graphic Design / Events? How often do employees get salary raises?

Professionals working in Advertising / Graphic Design / Events in Russia are likely to observe a salary increase of approximately % every months. The national average annual increment for all professions combined is 8% granted to employees every 17 months.

Annual Salary Increment Rate Russia Advertising / Graphic Design / Events
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Russia / All Professions

Annual Salary Increment Rate Russia
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Russia is 6%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Advertising / Graphic Design / Events / Russia

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Russia Advertising / Graphic Design / Events
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100% of surveyed staff in Advertising / Graphic Design / Events reported that they haven't received any bonuses or incentives in the previous year while % said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from % to % of their annual salary.

Received Bonus
%
No Bonus
100%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Hourly Average Wage / Advertising / Graphic Design / Events / Saint Petersburg


660 RUB per hour

The average hourly wage (pay per hour) in Advertising / Graphic Design / Events in Saint Petersburg is 660 RUB.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working in Advertising / Graphic Design / Events in Saint Petersburg is 310 RUB. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary Comparison By City

CityAverage Salary
Chelyabinsk108,000 RUB
Izhevsk83,900 RUB
Kazan110,000 RUB
Krasnodar87,400 RUB
Krasnoyarsk90,700 RUB
Moscow117,000 RUB
Nizhny Novgorod111,000 RUB
Omsk105,000 RUB
Rostov-on-Don104,000 RUB
Saint Petersburg115,000 RUB
Samara101,000 RUB
Saratov85,300 RUB
Volgograd88,700 RUB
Yekaterinburg113,000 RUB

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Russia is 6% on average across all career fields.

Private Sector
101,000 RUB
Public Sector+6%
108,000 RUB
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary in Advertising / Graphic Design / Events in Saint Petersburg?

A good and competitive compensation would range anywhere between 106,000 RUB and 124,000 RUB. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for jobs in Advertising / Graphic Design / Events in Saint Petersburg ranges from 54,300 RUB to 85,800 RUB. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


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