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Sales Retail and Wholesale Average Salaries in Switzerland 2024

How much money does a person working in Sales Retail and Wholesale make in Switzerland?


Average Yearly Salary
137,000 CHF
( 11,400 CHF monthly)

LOW
46,100
CHF
AVERAGE
137,000
CHF
HIGH
267,000
CHF
All salary figures displayed here are per year except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working in Sales Retail and Wholesale in Switzerland typically earns around 137,000 CHF. Salaries range from 46,100 CHF (lowest average) to 267,000 CHF (highest average, actual maximum salary is higher).


Salary Variance

The provided figure represents the median compensation that encompasses housing, transportation, and other perks. The salaries within the Sales Retail and Wholesale domain in Switzerland exhibit significant discrepancies across various professions. In case you seek information about the remuneration of a specific position, please refer to the salaries listed below for respective job titles.

Salaries for specific jobs

Job TitleAverage Salary
Sales Retail and Wholesale
Account Manager144,000 CHF
Account Officer77,900 CHF
Area Manager159,000 CHF
Area Sales Director264,000 CHF
Area Sales Manager203,000 CHF
Assisstant Store Supervisor86,200 CHF
Assistant Department Manager96,700 CHF
Assistant Retail Store Manager119,000 CHF
Branch Manager165,000 CHF
Branch Supervisor126,000 CHF
Cashier49,900 CHF
Cashier Manager111,000 CHF
Commercial Sales Manager198,000 CHF
Conversion Rate Optimization Specialist167,000 CHF
Corporate Sales Manager186,000 CHF
Data-driven Sales Analyst138,000 CHF
Depot Manager152,000 CHF
Depot Supervisor128,000 CHF
Deputy Sales Manager147,000 CHF
Direct-to-Consumer Sales Executive186,000 CHF
Director of Sales250,000 CHF
Distribution Director166,000 CHF
District Leader127,000 CHF
District Manager155,000 CHF
District Sales Manager162,000 CHF
E-commerce Consultant157,000 CHF
External Sales Account Manager150,000 CHF
Field Sales Representative103,000 CHF
Furniture Sales Associate70,300 CHF
Global Wholesale Manager273,000 CHF
Head Cashier94,800 CHF
Head of Direct Sales186,000 CHF
Head of Retail188,000 CHF
Head Teller95,800 CHF
Inside Sales79,500 CHF
Inside Sales Account Manager122,000 CHF
Inside Sales Engineer94,000 CHF
Inside Sales Executive140,000 CHF
Inside Sales Representative85,500 CHF
Internal Sales Manager157,000 CHF
Inventory Manager138,000 CHF
Key Account Manager151,000 CHF
Medical Device Sales112,000 CHF
Medical Device Sales Representative113,000 CHF
Merchandiser102,000 CHF
Mobile App Sales Representative116,000 CHF
National Account Manager210,000 CHF
National Customer Solution Specialist161,000 CHF
National Sales Manager263,000 CHF
Omni-Channel Sales Coordinator129,000 CHF
Online Crafts Merchant111,000 CHF
Online Marketplace Manager155,000 CHF
Outside Sales Representative100,000 CHF
Parts Salesperson85,700 CHF
Personalization Strategist147,000 CHF
Project Development Manager163,000 CHF
Project Manager158,000 CHF
Project Sales Executive162,000 CHF
Purchasing and Sales Executive240,000 CHF
Quotation Engineer80,100 CHF
Regional Sales Director263,000 CHF
Regional Sales Manager271,000 CHF
Relationship Manager181,000 CHF
Retail Merchandiser59,300 CHF
Retail Operations Manager161,000 CHF
Retail Sales Associate112,000 CHF
Retail Sales Representative91,300 CHF
Retail Salesperson83,200 CHF
Retail Store Manager153,000 CHF
Retail Store Sales Person79,900 CHF
Revenue Manager157,000 CHF
Sales Account Manager175,000 CHF
Sales Admin Executive204,000 CHF
Sales Administration Manager186,000 CHF
Sales Analyst147,000 CHF
Sales Assistant59,600 CHF
Sales Associate82,400 CHF
Sales Consultant117,000 CHF
Sales Coordinator91,000 CHF
Sales Development Representative104,000 CHF
Sales Director240,000 CHF
Sales Engineer90,300 CHF
Sales Executive170,000 CHF
Sales Manager219,000 CHF
Sales Officer86,400 CHF
Sales Planner134,000 CHF
Sales Planning Analyst142,000 CHF
Sales Representative83,200 CHF
Sales Service Associate79,500 CHF
Sales Specialist124,000 CHF
Sales Supervisor137,000 CHF
Sales Support61,400 CHF
Sales Support Manager136,000 CHF
Sales Team Leader137,000 CHF
Sales Trainer145,000 CHF
Securities Sales Agent137,000 CHF
Shipper / Receiver63,600 CHF
Shop Manager140,000 CHF
Social Media Sales Manager190,000 CHF
Store Development Administrator102,000 CHF
Store Manager160,000 CHF
Subscription Box Curator145,000 CHF
Supply Chain Sustainability Manager162,000 CHF
Territory Sales Manager213,000 CHF
Territory Sales Representative121,000 CHF
Trade Marketing Officer141,000 CHF
Treasury Officer135,000 CHF
Vice President Sales206,000 CHF
Visual Merchandiser75,400 CHF
Voice Commerce Specialist124,000 CHF
Wholesale Data Analyst142,000 CHF
Wholesale Inventory Manager164,000 CHF
Wholesale Marketing Manager177,000 CHF
Wholesale Operations Manager203,000 CHF
Wholesale Sales Representative128,000 CHF


Sales Retail and Wholesale Jobs Pay Scale and Salaries in Switzerland

Median and salary distribution Switzerland Sales Retail and Wholesale yearly
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Salary Structure and Pay Scale Comparison

5% of people earn
140,000 CHF or more
10% of people earn
117,000 to 140,000 CHF
20% of people earn
66,300 CHF or less
65% of people earn
66,300 to 117,000 CHF
Minimum Salary
46,100 CHF
Median
128,000 CHF
Maximum
267,000 CHF




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per year except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries in Sales Retail and Wholesale in Switzerland range from 46,100 CHF (starting average salary) to 267,000 CHF (maximum average salary, actual maximum is higher). To clarify, the number presented is not the legally mandated minimum wage. Rather, it represents the lowest figure reported in a salary survey that involved thousands of participants and professionals from across the entire country.

  • Median Salary

    The median income in the field of Sales Retail and Wholesale is 128,000 CHF, implying that half of the workforce in Switzerland earns less than this figure, and the other half earns more. It represents the central value of salaries. As a rule of thumb, you would prefer to be part of the group earning above the median wage, situated on the right-hand side of the salary distribution chart.

  • Percentiles and Salary Scale

    Two values that are highly correlated with the median are the 25th and 75th percentiles. By examining the salary distribution diagram, it is possible to determine that 25% of individuals employed in Sales Retail and Wholesale in Switzerland earn less than 97,200 CHF, while 75% of them earn more. Additionally, the diagram reveals that 75% of individuals earn less than 156,000 CHF, while 25% earn more than that.

  • Pay Scale Structure

    Data was regrouped into brackets to provide a better understanding of what salaries can be expected. This approach was deemed more accurate than relying solely on the average salary, as it offers greater insights into the distribution of salaries in the field of Sales Retail and Wholesale in Switzerland. The analysis revealed that roughly 65% of all reported salaries fell within the range of 66,300 CHF to 117,000 CHF. Approximately 20% of salaries were below the 66,300 CHF mark, while 10% ranged from 117,000 CHF to 140,000 CHF. Only 5% of individuals earned a gross salary of 140,000 CHF or higher.

Salary Comparison by Years of Experience

How does a person's salary progress over time?

Salary Comparison By Experience Level
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage.

Generally speaking, employees in Sales Retail and Wholesale in Switzerland having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.

Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.

As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.

Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.


Change in salary based on experience varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of many different jobs. To view accurate figures, choose a specific job title.
On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.


Salary Comparison By Education

How does the education level affect your salary?

Salary Comparison By Education
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Change in salary based on education varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of multiple jobs. To view accurate figures, choose a specific job title.

It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income?

We compared the salaries of professionals at the same level but with different college degree levels across many jobs in Sales Retail and Wholesale in Switzerland, below are our findings.

Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.

Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a certificate or diploma.

Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.

Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.


Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Switzerland costs anywhere from 51,800 CHF to 155,000 CHF and lasts approximately two years. That is quite an investment.

Employees can't expect any salary increases during the study period, assuming they already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

The decision really depends on the situation and experience among many other factors. Putting all variables aside, if a person can afford the costs of higher education then the return on investment is definitely worth it. Degree costs can be recovered roughly in a year or so.



Salary and Compensation Comparison By Gender / Sales Retail and Wholesale / Switzerland

Salary comparison by gender Switzerland Sales Retail and Wholesale yearly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? In the field of Sales Retail and Wholesale in Switzerland, the average difference between the salary of male and female employees is 4%.

Male
140,000 CHF
Female-4%
134,000 CHF
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Switzerland for all Careers

Salary comparison by gender yearly Switzerland
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Average Annual Salary Increment Percentage / Sales Retail and Wholesale / Switzerland

How much are annual salary increments in Switzerland for individuals working in Sales Retail and Wholesale? How often do employees get salary raises?

Professionals working in Sales Retail and Wholesale in Switzerland are likely to observe a salary increase of approximately 11% every 13 months. The national average annual increment for all professions combined is 9% granted to employees every 15 months.

Annual Salary Increment Rate Switzerland Sales Retail and Wholesale
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Switzerland / All Professions

Annual Salary Increment Rate Switzerland
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Switzerland is 7%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Sales Retail and Wholesale / Switzerland

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Switzerland Sales Retail and Wholesale
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16% of surveyed staff in Sales Retail and Wholesale reported that they haven't received any bonuses or incentives in the previous year while 84% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 5% to 9% of their annual salary.

Received Bonus
84%
No Bonus
16%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Hourly Average Wage / Sales Retail and Wholesale / Switzerland


66 CHF per hour

The average hourly wage (pay per hour) in Sales Retail and Wholesale in Switzerland is 66 CHF.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working in Sales Retail and Wholesale in Switzerland is 22 CHF. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary Comparison By City

CityAverage Salary
Basel146,000 CHF
Bern141,000 CHF
Biel128,000 CHF
Geneve148,000 CHF
Lausanne143,000 CHF
Lugano130,000 CHF
Luzern136,000 CHF
St. Gallen133,000 CHF
Winterthur138,000 CHF
Zurich151,000 CHF

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Switzerland is 4% on average across all career fields.

Private Sector
122,000 CHF
Public Sector+4%
127,000 CHF
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary in Sales Retail and Wholesale in Switzerland?

A good and competitive compensation would range anywhere between 128,000 CHF and 156,000 CHF. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for jobs in Sales Retail and Wholesale in Switzerland ranges from 46,100 CHF to 97,200 CHF. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


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