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Marketing Average Salaries in Tunisia 2024

How much money does a person working in Marketing make in Tunisia?


Average Monthly Salary
4,410 TND
( 52,900 TND yearly)

LOW
2,040
TND
AVERAGE
4,410
TND
HIGH
7,280
TND
All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working in Marketing in Tunisia typically earns around 4,410 TND. Salaries range from 2,040 TND (lowest average) to 7,280 TND (highest average, actual maximum salary is higher).


Salary Variance

The provided figure represents the median compensation that encompasses housing, transportation, and other perks. The salaries within the Marketing domain in Tunisia exhibit significant discrepancies across various professions. In case you seek information about the remuneration of a specific position, please refer to the salaries listed below for respective job titles.

Salaries for specific jobs

Job TitleAverage Salary
Marketing
Account Handler3,330 TND
Affiliate Manager4,170 TND
Affiliate Marketing Manager6,060 TND
Affiliate Marketing Specialist4,020 TND
Analytics Specialist3,280 TND
Assistant Brand Manager4,690 TND
Assistant Product Manager5,100 TND
Associate Marketing Manager5,250 TND
Associate Product Manager5,250 TND
Blockchain Marketing Specialist4,420 TND
Brand Ambassador5,940 TND
Brand Director7,430 TND
Brand Executive6,670 TND
Brand Manager6,530 TND
Business Analytics Specialist3,210 TND
Business Channel Manager4,510 TND
Business Intelligence Team Leader4,650 TND
Campaign Specialist3,940 TND
Chief Content Officer5,390 TND
Chief Digital Marketing Officer6,970 TND
Chief Marketing Officer 7,270 TND
Chief Product Officer6,420 TND
Communications Officer2,100 TND
Content Manager3,740 TND
Content Marketing Strategist4,340 TND
Copy Editer2,780 TND
Copy Writer2,570 TND
Creative Marketing Lead4,310 TND
Creative Writer2,730 TND
Digital Marketer3,830 TND
Digital Marketing Manager5,230 TND
Digital Marketing Specialist3,970 TND
Digital Marketing Strategist 5,510 TND
Digital Media Specialist4,840 TND
Director of Marketing7,420 TND
Director of Research5,410 TND
Email Marketing Specialist3,700 TND
eMarketing Manager5,590 TND
Event Marketing5,190 TND
Experiential Marketing Manager6,230 TND
Gamification Marketer3,210 TND
Head of Executive Search6,120 TND
Internet Marketer3,710 TND
Key Affiliate Manager5,200 TND
Localization Manager5,000 TND
Market Development Executive5,760 TND
Market Development Manager5,640 TND
Market Research Analyst4,700 TND
Market Research Manager5,200 TND
Market Segmentation Director5,450 TND
Marketing Account Supervisor4,040 TND
Marketing Administrator3,650 TND
Marketing Advisor4,030 TND
Marketing Analyst4,040 TND
Marketing and Communications Officer2,440 TND
Marketing and Sales Head7,130 TND
Marketing Assistant2,270 TND
Marketing Associate2,140 TND
Marketing Automation Specialist4,330 TND
Marketing Communications Manager4,700 TND
Marketing Consultant5,410 TND
Marketing Coordinator2,300 TND
Marketing Data Analyst4,070 TND
Marketing Director6,980 TND
Marketing Distribution Executive5,370 TND
Marketing Executive5,640 TND
Marketing Manager7,130 TND
Marketing Officer2,280 TND
Marketing Segment Manager5,000 TND
Marketing Specialist3,520 TND
Marketing Supervisor4,210 TND
Marketing Vice President5,760 TND
Marketing Writer2,570 TND
Mobile Marketing Specialist4,850 TND
Online Marketing Analyst3,780 TND
Online Marketing Manager4,800 TND
Optimization Manager4,600 TND
Outbound Sales3,110 TND
Outreach Coordinator2,910 TND
Outreach Specialist3,860 TND
Podcast Specialist4,120 TND
Product Development5,150 TND
Product Manager5,640 TND
Product Marketing Engineer2,910 TND
Product Marketing Executive5,090 TND
Product Marketing Manager5,130 TND
Product Researcher2,740 TND
Product Strategist4,210 TND
Product Strategy Researcher4,040 TND
Product Training Specialist3,380 TND
Project Manager4,210 TND
Publications Coordinator2,440 TND
Research Executive4,950 TND
Sales and Marketing Assistant2,210 TND
Sales and Marketing Coordinator2,470 TND
Sales and Marketing Director6,980 TND
Sales Director6,440 TND
Sales Management Support2,370 TND
Sales Manager6,580 TND
Search Marketing Strategist5,700 TND
Social Media Administrator3,780 TND
Social Media Specialist4,020 TND
Spaceman Analyst2,080 TND
Sponsorship Consultant3,530 TND
Team Leader4,330 TND
Telemarketer2,080 TND
TikTok marketer4,500 TND
Trade Marketing Executive5,450 TND
Trade Marketing Manager5,240 TND
Trade Marketing Professional4,130 TND
Trade Marketing Specialist3,210 TND
Video Marketing Specialist4,770 TND
Web Analytics Manager4,230 TND
Web Content Manager4,270 TND
Webinar Marketing Specialist4,460 TND


Marketing Jobs Pay Scale and Salaries in Tunisia

Median and salary distribution Tunisia Marketing monthly
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Salary Structure and Pay Scale Comparison

5% of people earn
4,300 TND or more
10% of people earn
3,750 to 4,300 TND
20% of people earn
2,550 TND or less
65% of people earn
2,550 to 3,750 TND
Minimum Salary
2,040 TND
Median
4,220 TND
Maximum
7,280 TND




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries in Marketing in Tunisia range from 2,040 TND (starting average salary) to 7,280 TND (maximum average salary, actual maximum is higher). To clarify, the number presented is not the legally mandated minimum wage. Rather, it represents the lowest figure reported in a salary survey that involved thousands of participants and professionals from across the entire country.

  • Median Salary

    The median income in the field of Marketing is 4,220 TND, implying that half of the workforce in Tunisia earns less than this figure, and the other half earns more. It represents the central value of salaries. As a rule of thumb, you would prefer to be part of the group earning above the median wage, situated on the right-hand side of the salary distribution chart.

  • Percentiles and Salary Scale

    Two values that are highly correlated with the median are the 25th and 75th percentiles. By examining the salary distribution diagram, it is possible to determine that 25% of individuals employed in Marketing in Tunisia earn less than 3,400 TND, while 75% of them earn more. Additionally, the diagram reveals that 75% of individuals earn less than 4,880 TND, while 25% earn more than that.

  • Pay Scale Structure

    Data was regrouped into brackets to provide a better understanding of what salaries can be expected. This approach was deemed more accurate than relying solely on the average salary, as it offers greater insights into the distribution of salaries in the field of Marketing in Tunisia. The analysis revealed that roughly 65% of all reported salaries fell within the range of 2,550 TND to 3,750 TND. Approximately 20% of salaries were below the 2,550 TND mark, while 10% ranged from 3,750 TND to 4,300 TND. Only 5% of individuals earned a gross salary of 4,300 TND or higher.

Salary Comparison by Years of Experience

How does a person's salary progress over time?

Salary Comparison By Experience Level
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage.

Generally speaking, employees in Marketing in Tunisia having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.

Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.

As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.

Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.


Change in salary based on experience varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of many different jobs. To view accurate figures, choose a specific job title.
On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.


Salary Comparison By Education

How does the education level affect your salary?

Salary Comparison By Education
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Change in salary based on education varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of multiple jobs. To view accurate figures, choose a specific job title.

It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income?

We compared the salaries of professionals at the same level but with different college degree levels across many jobs in Marketing in Tunisia, below are our findings.

Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.

Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a certificate or diploma.

Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.

Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.


Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Tunisia costs anywhere from 19,600 TND to 58,900 TND and lasts approximately two years. That is quite an investment.

Employees can't expect any salary increases during the study period, assuming they already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

The decision really depends on the situation and experience among many other factors. Putting all variables aside, if a person can afford the costs of higher education then the return on investment is definitely worth it. Degree costs can be recovered roughly in a year or so.



Salary and Compensation Comparison By Gender / Marketing / Tunisia

Salary comparison by gender Tunisia Marketing monthly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? In the field of Marketing in Tunisia, the average difference between the salary of male and female employees is 19%.

Male
4,780 TND
Female-16%
4,030 TND
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Tunisia for all Careers

Salary comparison by gender monthly Tunisia
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Average Annual Salary Increment Percentage / Marketing / Tunisia

How much are annual salary increments in Tunisia for individuals working in Marketing? How often do employees get salary raises?

Professionals working in Marketing in Tunisia are likely to observe a salary increase of approximately 10% every 17 months. The national average annual increment for all professions combined is 8% granted to employees every 19 months.

Annual Salary Increment Rate Tunisia Marketing
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Tunisia / All Professions

Annual Salary Increment Rate Tunisia
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Tunisia is 5%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Marketing / Tunisia

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Tunisia Marketing
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22% of surveyed staff in Marketing reported that they haven't received any bonuses or incentives in the previous year while 78% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 5% to 9% of their annual salary.

Received Bonus
78%
No Bonus
22%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Hourly Average Wage / Marketing / Tunisia


25 TND per hour

The average hourly wage (pay per hour) in Marketing in Tunisia is 25 TND.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working in Marketing in Tunisia is 12 TND. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Tunisia is 13% on average across all career fields.

Private Sector
3,690 TND
Public Sector+13%
4,190 TND
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary in Marketing in Tunisia?

A good and competitive compensation would range anywhere between 4,220 TND and 4,880 TND. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for jobs in Marketing in Tunisia ranges from 2,040 TND to 3,400 TND. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


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