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Director of Graphic Design Average Salary in United Kingdom 2021

How much money does a Director of Graphic Design make in United Kingdom?

Average Yearly Salary
64,600 GBP
( 5,390 GBP monthly)


A person working as a Director of Graphic Design in United Kingdom typically earns around 64,600 GBP per year. Salaries range from 31,700 GBP (lowest) to 101,000 GBP (highest).

This is the average yearly salary including housing, transport, and other benefits. Director of Graphic Design salaries vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.

Director of Graphic Design Salary Distribution in United Kingdom

Median and salary distribution yearly United Kingdom Director of Graphic Design
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The median, the maximum, the minimum, and the range

  • Salary Range

    Director of Graphic Design salaries in United Kingdom range from 31,700 GBP per year (minimum salary) to 101,000 GBP per year (maximum salary).

  • Median Salary

    The median salary is 65,900 GBP per year, which means that half (50%) of people working as Director of Graphic Design(s) are earning less than 65,900 GBP while the other half are earning more than 65,900 GBP. The median represents the middle salary value. Generally speaking, you would want to be on the right side of the graph with the group earning more than the median salary.

  • Percentiles

    Closely related to the median are two values: the 25th and the 75th percentiles. Reading from the salary distribution diagram, 25% of Director of Graphic Design(s) are earning less than 43,900 GBP while 75% of them are earning more than 43,900 GBP. Also from the diagram, 75% of Director of Graphic Design(s) are earning less than 85,100 GBP while 25% are earning more than 85,100 GBP.

What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both of the average and the median then you are doing very well. If your salary is lower than both, then many people are earning more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary

Director of Graphic Design Salary Comparison by Years of Experience

How does experience and age affect your pay?

Salary comparison by years of experience yearly United Kingdom Director of Graphic Design
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The experience level is the most important factor in determining the salary. Naturally the more years of experience the higher your wage. We broke down Director of Graphic Design salaries by experience level and this is what we found.

A Director of Graphic Design with less than two years of experience makes approximately 37,600 GBP per year.

While someone with an experience level between two and five years is expected to earn 48,300 GBP per year, 29% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 66,600 GBP per year, 38% more than someone with two to five years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Additionally, Director of Graphic Design(s) whose expertise span anywhere between ten and fifteen years get a salary equivalent to 82,500 GBP per year, 24% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 88,400 GBP per year, 7% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 94,300 GBP per year, 7% more than people with fifteen to twenty years of experience.

Director of Graphic Design average salary change by experience in United Kingdom

0 - 2 Years
37,600 GBP
2 - 5 Years+29%
48,300 GBP
5 - 10 Years+38%
66,600 GBP
10 - 15 Years+24%
82,500 GBP
15 - 20 Years+7%
88,400 GBP
20+ Years+7%
94,300 GBP
Percentage increase and decrease are relative to the previous value

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
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Director of Graphic Design Salary Comparison By Education

How do education levels affect salaries?

Displayed below is the average salary difference between different Director of Graphic Design(s) who have the same experience but different education levels.

Salary comparison by education level yearly United Kingdom Director of Graphic Design
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We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down Director of Graphic Design salaries by education level in order to make a comparison.

When the education level is High School, the average salary of a Director of Graphic Design is 46,900 GBP per year.

While someone with a Certificate or Diploma gets a salary of 53,800 GBP per year, 15% more than someone having a High School degree.

A Bachelor's Degree gets its holder an average salary of 72,500 GBP per year, 35% more than someone with a Certificate or Diploma.

Professionals who hold a Master's Degree are rewarded with an average salary of 91,200 GBP per year, 26% more than someone with Bachelor's Degree.

Director of Graphic Design average salary difference by education level in United Kingdom

High School
46,900 GBP
Certificate or Diploma+15%
53,800 GBP
Bachelor's Degree+35%
72,500 GBP
Master's Degree+26%
91,200 GBP
Percentage increase and decrease are relative to the previous value

Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in United Kingdom costs anywhere from 29,600 Pound Sterling(s) to 88,700 Pound Sterling(s) and lasts approximately two years. That is quite an investment.

You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch into a higher paying job. The numbers seem to support the thoery. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.

Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
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Director of Graphic Design Salary Comparison By Gender

Salary comparison by gender yearly United Kingdom Director of Graphic Design
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? Male Director of Graphic Design employees in United Kingdom earn 4% more than their female counterparts on average.

66,000 GBP
63,200 GBP
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in United Kingdom for all Careers

Salary comparison by gender yearly United Kingdom
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Director of Graphic Design Average Annual Salary Increment Percentage in United Kingdom

How much are annual salary increments in United Kingdom for Director of Graphic Design(s)? How often do employees get salary raises?

Director of Graphic Design

Director of Graphic Design(s) in United Kingdom are likely to observe a salary increase of approximately 12% every 15 months. The national average annual increment for all professions combined is 9% granted to employees every 15 months.

Annual Salary Increment Rate United Kingdom Director of Graphic Design
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

United Kingdom / All Professions

The term 'Annual Salary Increase' usually refers to the increase in 12 calendar month period, but because it is rarely that people get their salaries reviewed exactly on the one year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 ÷ Increase Frequency

The average salary increase in one year (12 months) in United Kingdom is 7%.

Annual Increment Rate By Industry 2020

Information Technology

Listed above are the average annual increase rates for each industry in United Kingdom for the year 2020. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.

Worldwide Salary Raises: All Countries and All Jobs

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Director of Graphic Design Bonus and Incentive Rates in United Kingdom

How much and how often are bonuses being awarded?Annual Salary Bonus Rate United Kingdom Director of Graphic Design
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A Director of Graphic Design is considered to be a moderate bonus-based job due to the generally limited involvement in direct revenue generation, with exceptions of course. The people who get the highest bonuses are usually somehow involved in the revenue generation cycle.

42% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 58% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 3% to 6% of their annual salary.

Received Bonus
No Bonus

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.

What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

A graphics designer working for a graphics designing company.

A graphic designer in the marketing department of a hospital.

Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Director of Graphic Design Average Hourly Wage in United Kingdom

31 GBP per hour

The average hourly wage (pay per hour) in United Kingdom is 31 GBP. This means that the average Director of Graphic Design in United Kingdom earns approximately 31 GBP for every worked hour.

Hourly Wage = Annual Salary ÷ ( 52 x 5 x 8 )

The hourly wage is the salary paid in one worked hour. Usually jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fix amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

Director of Graphic Design VS Other Jobs

Salary Comparison Between Director of Graphic Design and Advertising / Grapic Design / Events yearly United Kingdom
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The average salary for Director of Graphic Design is 3% less than that of Advertising / Grapic Design / Events. Also, Advertising / Grapic Design / Events salaries are 6% less than those of All Jobs.

Salary comparison with similar jobs

Job TitleAverage Salary
Advertising Account Executive81,700 GBP+26%
Advertising Account Manager84,100 GBP+30%
Advertising Account Planner43,800 GBP-32%
Advertising Coordinator58,000 GBP-10%
Advertising Manager120,000 GBP+86%
Advertising Operations Manager123,000 GBP+90%
Advertising Strategic Planner79,300 GBP+23%
Advertising Team Leader66,300 GBP+3%
Animator51,700 GBP-20%
Art Director73,100 GBP+13%
Artist60,000 GBP-7%
Artworker42,100 GBP-35%
Assistant Art Director53,600 GBP-17%
Audiosual Technician43,700 GBP-32%
Broadcast Administrator73,000 GBP+13%
Catering Sales46,300 GBP-28%
Catering Trainer55,400 GBP-14%
Commercial and Industrial Designer43,600 GBP-33%
Conference Organiser53,400 GBP-17%
Content and Media Production Lead78,600 GBP+22%
CopyWriter48,300 GBP-25%
Creative Designer55,000 GBP-15%
Creative Director72,800 GBP+13%
Designer 40,500 GBP-37%
Desktop Publisher35,200 GBP-46%
Director of Graphic Design64,600 GBP-0%
Events and Promotions Manager114,000 GBP+76%
Exhibit Display Coordinator55,400 GBP-14%
Exhibit Display Manager75,900 GBP+17%
Finisher37,300 GBP-42%
Graphic Artist47,100 GBP-27%
Graphic Designer43,600 GBP-33%
Graphics Design Supervisor62,000 GBP-4%
Imagery Analyst42,400 GBP-34%
Imaging Technologist43,600 GBP-33%
Interaction Designer38,400 GBP-41%
Media Planner58,800 GBP-9%
Media Production Coordinator54,100 GBP-16%
Media Production Manager100,000 GBP+55%
Media Project Manager96,600 GBP+49%
Media Relations Representative78,600 GBP+22%
Media Sales Executive94,900 GBP+47%
Multimedia Specialist43,600 GBP-33%
Photographer40,700 GBP-37%
PPC Campaign Manager75,300 GBP+16%
Print Production Manager82,500 GBP+28%
Product and Brand Manager110,000 GBP+70%
Sales Promotion Manager108,000 GBP+67%
Sketch Artist49,800 GBP-23%
Social Media Executive94,200 GBP+46%
Technical Typist31,700 GBP-51%
User Experience UX Designer50,600 GBP-22%
UX Designer44,500 GBP-31%

Salary Comparison By City

CityAverage Salary
Aberdeen70,100 GBP
Abingdon61,200 GBP
Armagh65,300 GBP
Bangor60,600 GBP
Belfast72,800 GBP
Birmingham78,200 GBP
Bradford70,500 GBP
Brighton72,100 GBP
Bristol73,000 GBP
Cambridge66,000 GBP
Canterbury58,800 GBP
Cardiff71,100 GBP
Chester64,000 GBP
Coventry70,500 GBP
Derby72,100 GBP
Derry62,100 GBP
Dundee64,600 GBP
Durham60,100 GBP
Edinburgh75,500 GBP
Exeter66,700 GBP
Glasgow73,700 GBP
Gloucester62,700 GBP
Hartlepool64,600 GBP
Inverness61,900 GBP
Kingston upon Hull69,800 GBP
Kirkwall56,900 GBP
Leeds77,600 GBP
Leicester71,100 GBP
Lincoln67,400 GBP
Lisburn63,300 GBP
Liverpool73,000 GBP
London78,200 GBP
Manchester72,400 GBP
Newcastle72,800 GBP
Newport68,000 GBP
Newry62,100 GBP
Norwich63,300 GBP
Nottingham73,500 GBP
Oxford65,300 GBP
Peterborough69,400 GBP
Plymouth67,900 GBP
Poole67,400 GBP
Portsmouth66,600 GBP
Ripon60,600 GBP
Salisbury59,500 GBP
Sheffield76,200 GBP
Somerset71,700 GBP
Southampton67,200 GBP
St Davids56,200 GBP
Stirling64,600 GBP
Stromness56,200 GBP
Strontian58,500 GBP
Swansea70,800 GBP
Truro61,200 GBP
Wakefield60,800 GBP
Wells59,900 GBP
Winchester59,500 GBP
Wolverhampton71,400 GBP
York65,900 GBP

Salary Comparison By State

StateAverage Salary
England129,000 GBP
Northern Ireland61,900 GBP
Scotland90,500 GBP
Wales61,400 GBP

Government vs Private Sector Salary Comparison

Where can you get paid more, working for a private company or for the government? Public sector employees in United Kingdom earn 4% more than their private sector counterparts on average across all sectors.

Private Sector
69,500 GBP
Public Sector+4%
72,600 GBP
Percentage increase and decrease are relative to the previous value

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