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Advertising / Graphic Design / Events Average Salaries in United States 2024

How much money does a person working in Advertising / Graphic Design / Events make in United States?


Average Yearly Salary
89,500 USD
( 7,460 USD monthly)

LOW
42,300
USD
AVERAGE
89,500
USD
HIGH
162,000
USD
All salary figures displayed here are per year except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working in Advertising / Graphic Design / Events in United States typically earns around 89,500 USD. Salaries range from 42,300 USD (lowest average) to 162,000 USD (highest average, actual maximum salary is higher).


Salary Variance

The provided figure represents the median compensation that encompasses housing, transportation, and other perks. The salaries within the Advertising / Graphic Design / Events domain in United States exhibit significant discrepancies across various professions. In case you seek information about the remuneration of a specific position, please refer to the salaries listed below for respective job titles.

Salaries for specific jobs

Job TitleAverage Salary
Advertising / Graphic Design / Events
Advertisement Fraud Analyst104,000 USD
Advertising Account Executive103,000 USD
Advertising Account Manager115,000 USD
Advertising Account Planner58,700 USD
Advertising and Promotions Manager159,000 USD
Advertising Coordinator72,700 USD
Advertising Data Analyst98,600 USD
Advertising Manager151,000 USD
Advertising Operations Manager160,000 USD
Advertising Sales Director167,000 USD
Advertising Strategic Planner103,000 USD
Advertising Team Leader91,400 USD
Animation Director129,000 USD
Animator71,800 USD
Art Director92,000 USD
Art Manager97,500 USD
Artificial Intelligence Advertising Analyst101,000 USD
Artist75,600 USD
Artworker56,600 USD
Assistant Art Director74,700 USD
Audio and Video Equipment Technician56,800 USD
Audio Engineer68,400 USD
Audiosual Technician55,300 USD
Branding Consultant118,000 USD
Broadcast Administrator102,000 USD
Catering Sales64,300 USD
Catering Trainer69,700 USD
Color Consultant65,000 USD
Commercial and Industrial Designer59,300 USD
Conference Organiser71,100 USD
Content and Media Production Lead109,000 USD
CopyWriter67,500 USD
Creative Content Strategist117,000 USD
Creative Designer73,700 USD
Creative Director92,300 USD
Creative Technologist120,000 USD
Crowd Management Specialist95,200 USD
Design Strategist102,000 USD
Designer 53,200 USD
Desktop Publisher48,300 USD
Digital Campaign Manager98,900 USD
Digital Media Manager118,000 USD
Digital Media Strategist115,000 USD
Director of Events156,000 USD
Director of Graphic Design90,700 USD
Director of Social Media Marketing123,000 USD
Event Experience Designer110,000 USD
Event Security Specialist88,700 USD
Event Technology Consultant94,300 USD
Event Technology Integration Specialist91,000 USD
Events and Promotions Manager160,000 USD
Events Director166,000 USD
Exhibit Designer76,600 USD
Exhibit Display Coordinator70,400 USD
Exhibit Display Manager96,600 USD
Experiential Designer91,600 USD
Finisher47,700 USD
Gamification Specialist101,000 USD
Graphic Artist59,500 USD
Graphic Design Specialist67,900 USD
Graphic Designer61,500 USD
Graphics Artist58,200 USD
Graphics Design Supervisor85,200 USD
Group Creative Director103,000 USD
Imagery Analyst58,000 USD
Imaging Technologist54,000 USD
Immersive Storyteller80,300 USD
Interaction Designer46,700 USD
Lead Generation Specialist119,000 USD
Media Analyst78,900 USD
Media Executive95,700 USD
Media Planner82,800 USD
Media Production Coordinator69,200 USD
Media Production Manager128,000 USD
Media Project Manager132,000 USD
Media Relations Representative106,000 USD
Media Sales Executive126,000 USD
Meeting and Event Planner73,300 USD
Mobile Advertising Specialist115,000 USD
Motion Graphic Artist74,500 USD
Motion Graphics Designer76,700 USD
Multimedia Artist63,200 USD
Multimedia Specialist54,000 USD
NFT Designer70,100 USD
NFT Specialist77,600 USD
Photographer51,900 USD
PPC Campaign Manager94,800 USD
Print Production Manager105,000 USD
Product and Brand Manager156,000 USD
Sales Promotion Manager153,000 USD
Search Engine Optimization Specialist (SEO)67,000 USD
Sketch Artist64,400 USD
Social Media Event Strategist80,500 USD
Social Media Executive118,000 USD
Social Media Graphic Designer71,700 USD
Social Media Manager122,000 USD
Social Media Marketing Manager127,000 USD
Social Media Strategist117,000 USD
Special Events Supervisor96,600 USD
Technical Typist42,300 USD
User Experience UX Designer67,800 USD
UX Designer59,900 USD
Virtual / Augmented Reality Advertiser90,400 USD
Virtual / Augmented Reality Event Producer80,400 USD
Virtual / Augmented Reality Showroom Designer74,500 USD
Virtual Events Planner81,800 USD
Virtual Trade Show Manager73,400 USD
Voice Search Optimization Specialist100,000 USD
Web Accessibility Designer79,500 USD
Web3 Designer75,600 USD
Webinar Designer83,800 USD


Advertising / Graphic Design / Events Jobs Pay Scale and Salaries in United States

Median and salary distribution United States Advertising / Graphic Design / Events yearly
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Salary Structure and Pay Scale Comparison

5% of people earn
86,600 USD or more
10% of people earn
75,100 to 86,600 USD
20% of people earn
49,800 USD or less
65% of people earn
49,800 to 75,100 USD
Minimum Salary
42,300 USD
Median
79,100 USD
Maximum
162,000 USD




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per year except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries in Advertising / Graphic Design / Events in United States range from 42,300 USD (starting average salary) to 162,000 USD (maximum average salary, actual maximum is higher). To clarify, the number presented is not the legally mandated minimum wage. Rather, it represents the lowest figure reported in a salary survey that involved thousands of participants and professionals from across the entire country.

  • Median Salary

    The median income in the field of Advertising / Graphic Design / Events is 79,100 USD, implying that half of the workforce in United States earns less than this figure, and the other half earns more. It represents the central value of salaries. As a rule of thumb, you would prefer to be part of the group earning above the median wage, situated on the right-hand side of the salary distribution chart.

  • Percentiles and Salary Scale

    Two values that are highly correlated with the median are the 25th and 75th percentiles. By examining the salary distribution diagram, it is possible to determine that 25% of individuals employed in Advertising / Graphic Design / Events in United States earn less than 64,200 USD, while 75% of them earn more. Additionally, the diagram reveals that 75% of individuals earn less than 92,900 USD, while 25% earn more than that.

  • Pay Scale Structure

    Data was regrouped into brackets to provide a better understanding of what salaries can be expected. This approach was deemed more accurate than relying solely on the average salary, as it offers greater insights into the distribution of salaries in the field of Advertising / Graphic Design / Events in United States. The analysis revealed that roughly 65% of all reported salaries fell within the range of 49,800 USD to 75,100 USD. Approximately 20% of salaries were below the 49,800 USD mark, while 10% ranged from 75,100 USD to 86,600 USD. Only 5% of individuals earned a gross salary of 86,600 USD or higher.

Salary Comparison by Years of Experience

How does a person's salary progress over time?

Salary Comparison By Experience Level
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage.

Generally speaking, employees in Advertising / Graphic Design / Events in United States having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.

Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.

As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.

Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.


Change in salary based on experience varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of many different jobs. To view accurate figures, choose a specific job title.
On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.


Salary Comparison By Education

How does the education level affect your salary?

Salary Comparison By Education
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Change in salary based on education varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of multiple jobs. To view accurate figures, choose a specific job title.

It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income?

We compared the salaries of professionals at the same level but with different college degree levels across many jobs in Advertising / Graphic Design / Events in United States, below are our findings.

Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.

Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a certificate or diploma.

Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.

Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.


Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in United States costs anywhere from 39,600 USD to 119,000 USD and lasts approximately two years. That is quite an investment.

Employees can't expect any salary increases during the study period, assuming they already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

The decision really depends on the situation and experience among many other factors. Putting all variables aside, if a person can afford the costs of higher education then the return on investment is definitely worth it. Degree costs can be recovered roughly in a year or so.



Salary and Compensation Comparison By Gender / Advertising / Graphic Design / Events / United States

Salary comparison by gender United States Advertising / Graphic Design / Events yearly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? In the field of Advertising / Graphic Design / Events in United States, the average difference between the salary of male and female employees is 5%.

Male
91,500 USD
Female-5%
87,300 USD
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in United States for all Careers

Salary comparison by gender yearly United States
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Average Annual Salary Increment Percentage / Advertising / Graphic Design / Events / United States

How much are annual salary increments in United States for individuals working in Advertising / Graphic Design / Events? How often do employees get salary raises?

Professionals working in Advertising / Graphic Design / Events in United States are likely to observe a salary increase of approximately 9% every 15 months. The national average annual increment for all professions combined is 8% granted to employees every 16 months.

Annual Salary Increment Rate United States Advertising / Graphic Design / Events
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

United States / All Professions

Annual Salary Increment Rate United States
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in United States is 6%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Advertising / Graphic Design / Events / United States

How much and how often are bonuses being awarded?Annual Salary Bonus Rate United States Advertising / Graphic Design / Events
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50% of surveyed staff in Advertising / Graphic Design / Events reported that they haven't received any bonuses or incentives in the previous year while 50% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 4% to 5% of their annual salary.

Received Bonus
50%
No Bonus
50%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Hourly Average Wage / Advertising / Graphic Design / Events / United States


43 USD per hour

The average hourly wage (pay per hour) in Advertising / Graphic Design / Events in United States is 43 USD.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working in Advertising / Graphic Design / Events in United States is 20 USD. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary Comparison By City

CityAverage Salary
Atlanta90,300 USD
Austin105,000 USD
Baltimore91,800 USD
Boston97,700 USD
Bristol75,800 USD
Chicago104,000 USD
Cincinnati76,600 USD
Cleveland79,200 USD
Dallas107,000 USD
Denver96,700 USD
Detroit97,600 USD
Honolulu75,600 USD
Houston111,000 USD
Indianapolis94,900 USD
Iowa City73,900 USD
Jacksonville103,000 USD
Kansas City87,200 USD
Kent74,700 USD
Las Vegas91,200 USD
Long Beach86,100 USD
Los Angeles108,000 USD
Memphis95,200 USD
Miami87,700 USD
Minneapolis79,600 USD
New Orleans83,300 USD
New York115,000 USD
Oakland84,400 USD
Oklahoma City89,800 USD
Orlando80,400 USD
Philadelphia105,000 USD
Phoenix104,000 USD
Sacramento88,800 USD
San Antonio108,000 USD
San Diego103,000 USD
San Francisco98,600 USD
San Jose101,000 USD
Seattle94,600 USD
Tampa83,000 USD
Vancouver75,200 USD
Washington D.C.97,800 USD

Salary Comparison By State

StateAverage Salary
Alabama95,800 USD
Alaska83,800 USD
Arizona99,700 USD
Arkansas92,300 USD
California105,000 USD
Colorado95,300 USD
Connecticut92,600 USD
Delaware86,100 USD
District of Columbia84,300 USD
Florida105,000 USD
Georgia103,000 USD
Hawaii88,300 USD
Idaho88,400 USD
Illinois105,000 USD
Indiana99,900 USD
Iowa92,500 USD
Kansas92,600 USD
Kentucky95,500 USD
Louisiana95,600 USD
Maine88,100 USD
Maryland99,600 USD
Massachusetts99,600 USD
Michigan104,000 USD
Minnesota97,900 USD
Mississippi92,300 USD
Missouri99,100 USD
Montana87,700 USD
Nebraska90,700 USD
Nevada92,700 USD
New Hampshire88,900 USD
New Jersey103,000 USD
New Mexico92,000 USD
New York107,000 USD
North Carolina94,700 USD
North Dakota77,400 USD
Ohio95,700 USD
Oklahoma87,100 USD
Oregon87,200 USD
Pennsylvania96,900 USD
Rhode Island79,500 USD
South Carolina89,200 USD
South Dakota79,700 USD
Tennessee92,900 USD
Texas99,200 USD
Utah84,300 USD
Vermont78,300 USD
Virginia95,100 USD
Washington94,300 USD
West Virginia83,800 USD
Wisconsin91,800 USD
Wyoming77,800 USD

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in United States is 5% on average across all career fields.

Private Sector
92,800 USD
Public Sector+5%
97,500 USD
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary in Advertising / Graphic Design / Events in United States?

A good and competitive compensation would range anywhere between 79,100 USD and 92,900 USD. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for jobs in Advertising / Graphic Design / Events in United States ranges from 42,300 USD to 64,200 USD. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


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