Advertising / Grapic Design / Events Average Salaries in Brazil 2023
How much money does a person working in Advertising / Grapic Design / Events make in Brazil?
LOW
3,820
BRL AVERAGE
8,070
BRL HIGH
14,700
BRL
A person working in Advertising / Grapic Design / Events in Brazil typically earns around 8,070 BRL per month. Salaries range from 3,820 BRL (lowest average) to 14,700 BRL (highest average, actual maximum salary is higher).
This is the average monthly salary including housing, transport, and other benefits. Salaries vary drastically between different Advertising / Grapic Design / Events careers. If you are interested in the salary of a particular job, see below for salaries for specific job titles.
Salaries for specific jobs
| Job Title | Average Salary |
| Advertising Account Executive | 9,810 BRL |
| Advertising Account Manager | 10,700 BRL |
| Advertising Account Planner | 5,330 BRL |
| Advertising Coordinator | 6,820 BRL |
| Advertising Manager | 14,200 BRL |
| Advertising Operations Manager | 14,000 BRL |
| Advertising Strategic Planner | 9,140 BRL |
| Advertising Team Leader | 8,520 BRL |
| Animator | 6,120 BRL |
| Art Director | 8,670 BRL |
| Artist | 7,150 BRL |
| Artworker | 5,150 BRL |
| Assistant Art Director | 7,030 BRL |
| Audiosual Technician | 5,220 BRL |
| Broadcast Administrator | 8,740 BRL |
| Catering Sales | 5,480 BRL |
| Catering Trainer | 6,570 BRL |
| Commercial and Industrial Designer | 4,940 BRL |
| Conference Organiser | 6,420 BRL |
| Content and Media Production Lead | 10,200 BRL |
| CopyWriter | 5,790 BRL |
| Creative Designer | 6,700 BRL |
| Creative Director | 8,750 BRL |
| Designer | 4,740 BRL |
| Desktop Publisher | 4,080 BRL |
| Director of Graphic Design | 7,780 BRL |
| Events and Promotions Manager | 13,800 BRL |
| Exhibit Display Coordinator | 6,700 BRL |
| Exhibit Display Manager | 9,190 BRL |
| Finisher | 4,570 BRL |
| Graphic Artist | 5,620 BRL |
| Graphic Designer | 5,300 BRL |
| Graphics Design Supervisor | 7,160 BRL |
| Imagery Analyst | 4,870 BRL |
| Imaging Technologist | 5,020 BRL |
| Interaction Designer | 4,240 BRL |
| Media Planner | 7,150 BRL |
| Media Production Coordinator | 6,630 BRL |
| Media Production Manager | 11,100 BRL |
| Media Project Manager | 12,200 BRL |
| Media Relations Representative | 9,750 BRL |
| Media Sales Executive | 11,400 BRL |
| Multimedia Specialist | 5,020 BRL |
| Photographer | 4,950 BRL |
| PPC Campaign Manager | 8,930 BRL |
| Print Production Manager | 9,110 BRL |
| Product and Brand Manager | 13,500 BRL |
| Sales Promotion Manager | 13,200 BRL |
| Sketch Artist | 6,230 BRL |
| Social Media Executive | 11,200 BRL |
| Technical Typist | 3,820 BRL |
| User Experience UX Designer | 6,160 BRL |
| UX Designer | 4,940 BRL |
Advertising / Grapic Design / Events Jobs Pay Scale and Salaries in Brazil
Salary Structure and Pay Scale Comparison
7,990 BRL or more
6,930 to 7,990 BRL
4,600 BRL or less
4,600 to 6,930 BRL
 3,820 BRL |
7,290 BRL |
14,700 BRL |
Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range
Salary Range, Minimum Wage, and Starting Salary
Advertising / Grapic Design / Events salaries in Brazil range from 3,820 BRL per month (starting average salary) to 14,700 BRL per month (maximum average salary, actual maximum is higher). This is not the minimum wage as per the law, only the lowest reported number in the salary survey that had thousands of participants and professionals from all over the country.
Median Salary
The median salary is 7,290 BRL per month, which means that half (50%) of people working in Advertising / Grapic Design / Events are earning less than 7,290 BRL while the other half are earning more than 7,290 BRL. The median represents the middle salary value. Generally speaking, you would want to be on the right side of the graph with the group earning more than the median salary.
Percentiles and Salary Scale
Closely related to the median are two values: the 25th and the 75th percentiles. Reading from the salary distribution diagram, 25% of people working in Advertising / Grapic Design / Events are earning less than 5,910 BRL while 75% of them are earning more than 5,910 BRL. Also from the diagram, 75% of people working in Advertising / Grapic Design / Events are earning less than 8,560 BRL while 25% are earning more than 8,560 BRL.
Pay Scale Structure
We grouped the most common and recurring salaries into brackets to give more insight into what salary to expect. This method is more accurate than just the average salary and gives more insights on how salaries are actually distributed. Around 65% of all reported figures are in the range 4,600 BRL to 6,930 BRL. Approximatly 20% fall under the 4,600 BRL cap. Ten percent of wages are from 6,930 BRL to 7,990 BRL. Only 5% of people grossed 7,990 BRL or more.
Salary Comparison by Years of Experience
How does a person's salary progress over time?
The experience level is the most important factor in determining the salary. Naturally the more years of experience the higher the wage.
Generally speaking, employees having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.
Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.
As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.
Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.
Salary Comparison By Education
How does the education level affect your salary?
It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income? We compared the salaries of professionals at the same level but with different college degrees levels across many jobs, below are our findings.
Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.
Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a cerificate or diploma.
Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.
Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.
Is a Master's degree or an MBA worth it? Should you pursue higher education?
A Master's degree program or any post-graduate program in Brazil costs anywhere from 42,800 Brazilian Real(s) to 128,000 Brazilian Real(s) and lasts approximately two years. That is quite an investment.
You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.
Many people pursue higher education as a tactic to switch into a higher paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.
The decision really depends on your situation and experience among many other factors. Putting all variables aside, if you can afford the costs of higher education then the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.
Salary and Compensation Comparison By Gender - Advertising / Grapic Design / Events
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? Male employees in Brazil who work in Advertising / Grapic Design / Events earn 10% more than their female counterparts on average.
| Male | 8,520 BRL | |
| Female | -9% | 7,770 BRL |
Salary Comparison By Gender in Brazil for all Careers
Advertising / Grapic Design / Events Average Annual Salary Increment Percentage in Brazil
How much are annual salary increments in Brazil for Advertising / Grapic Design / Events professionals? How often do employees get salary raises?
Advertising / Grapic Design / Events
Advertising / Grapic Design / Events professionals in Brazil are likely to observe a salary increase of approximately 10% every 15 months. The national average annual increment for all professions combined is 9% granted to employees every 16 months.
Brazil / All Professions
The term 'Annual Salary Increase' usually refers to the increase in 12 calendar month period, but because it is rarely that people get their salaries reviewed exactly on the one year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
How to calculate the salary increment percentage?
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 ÷ Increase Frequency
Annual Increment Rate By Industry 2022
| Banking | 3% | |
| Energy | 6% | |
| Information Technology | 9% | |
| Healthcare | 3% | |
| Travel | 6% | |
| Construction | 9% | |
| Education | 3% |
Listed above are the average annual increase rates for each industry in Brazil for the year 2022. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.
Worldwide Salary Raises: All Countries and All Jobs
Salary Packages and Schemes
Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.
Advertising / Grapic Design / Events Bonus and Incentive Rates in Brazil
How much and how often are bonuses being awarded?
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Advertising / Grapic Design / Events is considered to be a moderate bonus-based field. The people who get the highest bonuses are usually somehow involved in the revenue generation cycle.
49% of surveyed staff in Advertising / Grapic Design / Events reported that they haven't received any bonuses or incentives in the previous year while 51% said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from 3% to 5% of their annual salary.
| Received Bonus | 51% | |
| No Bonus | 49% |
Types of Bonuses Considered
Individual Performance-Based BonusesThe most standard form of bonus where the employee is awarded based on their exceptional performance.
Company Performance BonusesOccasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.
Goal-Based BonusesGranted upon achieving an important goal or milestone.
Holiday / End of Year BonusesThese types of bonuses are given without a reason and usually resemble an appreciation token.
Bonuses Are Not Commissions!
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
What makes a position worthy of good bonuses and a high salary?
The main two types of jobs | |
| Revenue Generators | Supporting Cast |
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business. | Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations. |
Example: | Example: |
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Bonus Comparison by Seniority Level
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
Advertising / Grapic Design / Events Salary Forecast and Trend in Brazil
How do Advertising / Grapic Design / Events salaries change over time? Listed below is a chart that shows the average salary in recent years.
| Average Salary 2019 | 7,170 BRL | |
| Average Salary 2020 | +4% | 7,430 BRL |
| Average Salary 2021 | +2% | 7,570 BRL |
| Average Salary 2022 | +3% | 7,790 BRL |
Advertising / Grapic Design / Events salaries in Brazil are rising in the year 2023 based on recent submitted salaries and reports. As displayed in the chart, salaries in 2022 are 3% higher than those of 2021. The trend suggests a slow yet continuous increase in pay in 2024 and future years. These numbers may vary from industry to another.
Advertising / Grapic Design / Events Hourly Average Wage in Brazil
47 BRL per hourThe average hourly wage (pay per hour) in Brazil is 47 BRL. This means that the average person in Brazil earns approximately 47 BRL for every worked hour.
About The Hourly Pay Rate
The hourly wage is the salary paid in one worked hour. Usually jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fix amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
What is the minimum hourly rate of pay?
This minimum pay rate per hour for a person in Brazil is 22 BRL. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.
Advertising / Grapic Design / Events VS Other Jobs
The average salary for Advertising / Grapic Design / Events is 6% less than that of All Jobs.
Salary Comparison By City
| City | Average Salary |
| Aracaju | 8,080 BRL |
| Belem | 8,740 BRL |
| Belo Horizonte | 9,000 BRL |
| Brasilia | 9,300 BRL |
| Campinas | 8,480 BRL |
| Cuiaba | 7,980 BRL |
| Curitiba | 8,890 BRL |
| Fortaleza | 9,120 BRL |
| Goiania | 8,660 BRL |
| Joao Pessoa | 8,140 BRL |
| Londrina | 7,910 BRL |
| Macapa | 7,850 BRL |
| Maceio | 8,380 BRL |
| Manaus | 9,010 BRL |
| Maringa | 7,580 BRL |
| Natal | 8,280 BRL |
| Petrolina and Juazeiro | 7,390 BRL |
| Porto Alegre | 8,510 BRL |
| Recife | 8,780 BRL |
| Rio de Janeiro | 9,330 BRL |
| Salvador | 9,190 BRL |
| Santos | 7,590 BRL |
| Sao Luis | 8,450 BRL |
| Sao Paulo | 9,400 BRL |
| Teresina | 8,210 BRL |
| Vale do Aco | 7,760 BRL |
| Vitoria | 7,420 BRL |
Government vs Private Sector Salary Comparison
Where can you get paid more, working for a private company or for the government? Public sector employees in Brazil earn 6% more than their private sector counterparts on average across all sectors.
| Private Sector | 8,330 BRL | |
| Public Sector | +6% | 8,850 BRL |
Salary Statistics and Calculation Guide
What is considered to be a good and competitive salary for Advertising / Grapic Design / Events in Brazil?
A good and competitive compensation would range anywhere between 7,290 BRL and 8,560 BRL. This is a very rough estimate and your experience and education will play a very huge part into your final earnings.
Gross Salary (before tax) and Net Salary (after tax)
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salart after tax for every career.
Base / Basic Salary
The base salary for Advertising / Grapic Design / Events in Brazil is ranges from 5,910 BRL to 8,560 BRL. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range in a grain of salt.
What is the difference between the median and the average salary?
Both are indicators. If your salary is higher than both of the average and the median then you are doing very well. If your salary is lower than both, then many people are earning more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary
