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Sales Representative Average Salary in Germany 2020

How much money does a Sales Representative make in Germany?


Average Monthly Salary
7,550 EUR
( 90,600 EUR yearly)

LOW
3,470
EUR
AVERAGE
7,550
EUR
HIGH
12,000
EUR

A person working as a Sales Representative in Germany typically earns around 7,550 EUR per month. Salaries range from 3,470 EUR (lowest) to 12,000 EUR (highest).

This is the average monthly salary including housing, transport, and other benefits. Sales Representative salaries vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.

Sales Representative Salary Distribution in Germany

Median and salary distribution monthly Germany Sales Representative
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The median, the maximum, the minimum, and the range

  • Salary Range

    Sales Representative salaries in Germany range from 3,470 EUR per month (minimum salary) to 12,000 EUR per month (maximum salary).

  • Median Salary

    The median salary is 8,150 EUR per month, which means that half (50%) of people working as Sales Representative(s) are earning less than 8,150 EUR while the other half are earning more than 8,150 EUR. The median represents the middle salary value. Generally speaking, you would want to be on the right side of the graph with the group earning more than the median salary.

  • Percentiles

    Closely related to the median are two values: the 25th and the 75th percentiles. Reading from the salary distribution diagram, 25% of Sales Representative(s) are earning less than 5,230 EUR while 75% of them are earning more than 5,230 EUR. Also from the diagram, 75% of Sales Representative(s) are earning less than 10,900 EUR while 25% are earning more than 10,900 EUR.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both of the average and the median then you are doing very well. If your salary is lower than both, then many people are earning more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary

Sales Representative Salary Comparison by Years of Experience

How does experience and age affect your pay?

Salary comparison by years of experience monthly Germany Sales Representative
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The experience level is the most important factor in determining the salary. Naturally the more years of experience the higher your wage. We broke down Sales Representative salaries by experience level and this is what we found.

A Sales Representative with less than two years of experience makes approximately 3,940 EUR per month.

While someone with an experience level between two and five years is expected to earn 5,270 EUR per month, 34% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 7,780 EUR per month, 48% more than someone with two to five years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Additionally, Sales Representative(s) whose expertise span anywhere between ten and fifteen years get a salary equivalent to 9,490 EUR per month, 22% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 10,300 EUR per month, 9% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 11,200 EUR per month, 8% more than people with fifteen to twenty years of experience.


Sales Representative average salary change by experience in Germany

0 - 2 Years
3,940 EUR
2 - 5 Years+34%
5,270 EUR
5 - 10 Years+48%
7,780 EUR
10 - 15 Years+22%
9,490 EUR
15 - 20 Years+9%
10,300 EUR
20+ Years+8%
11,200 EUR
Percentage increase and decrease are relative to the previous value

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
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Sales Representative Salary Comparison By Education

How do education levels affect salaries?

Displayed below is the average salary difference between different Sales Representative(s) who have the same experience but different education levels.

Salary comparison by education level monthly Germany Sales Representative
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We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down Sales Representative salaries by education level in order to make a comparison.

When the education level is High School, the average salary of a Sales Representative is 4,500 EUR per month.

While someone with a Certificate or Diploma gets a salary of 7,060 EUR per month, 57% more than someone having a High School degree.

A Bachelor's Degree gets its holder an average salary of 11,800 EUR per month, 68% more than someone with a Certificate or Diploma.


Sales Representative average salary difference by education level in Germany

High School
4,500 EUR
Certificate or Diploma+57%
7,060 EUR
Bachelor's Degree+68%
11,800 EUR
Percentage increase and decrease are relative to the previous value

Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
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Sales Representative Salary Comparison By Gender

Salary comparison by gender monthly Germany Sales Representative
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? Male Sales Representative employees in Germany earn 7% more than their female counterparts.

Female
7,280 EUR
Male+7%
7,820 EUR
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Germany for all Careers

Salary comparison by gender monthly Germany
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Sales Representative Average Annual Salary Increment Percentage in Germany

How much are annual salary increments in Germany for Sales Representative(s)? How often do employees get salary raises?

Sales Representative

Sales Representative(s) in Germany are likely to observe a salary increase of approximately 11% every 15 months. The national average annual increment for all professions combined is 8% granted to employees every 16 months.

Annual Salary Increment Rate Germany Sales Representative
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Germany / All Professions

Annual Salary Increment Rate Germany
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The term 'Annual Salary Increase' usually refers to the increase in 12 calendar month period, but because it is rarely that people get their salaries reviewed exactly on the one year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 ÷ Increase Frequency

The average salary increase in one year (12 months) in Germany is 6%.

Annual Increment Rate By Industry 2019

Banking
9%
Energy
9%
Information Technology
9%
Healthcare
9%
Travel
9%
Construction
9%
Education
9%

Listed above are the average annual increase rates for each industry in Germany for the year 2019. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.


Worldwide Salary Raises: All Countries and All Jobs

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Sales Representative Bonus and Incentive Rates in Germany

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Germany Sales Representative
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A Sales Representative is considered to be a high bonus-based job due to the generally limited involvement in direct revenue generation, with exceptions of course. The people who get the highest bonuses are usually somehow involved in the revenue generation cycle.

15% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 85% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 5% to 9% of their annual salary.

Received Bonus
85%
No Bonus
15%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Government vs Private Sector Salary Comparison

Public vs private sector salaries monthly Germany
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Where can you get paid more, working for a private company or for the government? Public sector Sales Representative employees in Germany earn 5% more than their private sector counterparts.

Private Sector
11,600 EUR
Public Sector+5%
12,100 EUR
Percentage increase and decrease are relative to the previous value

Sales Representative Salary Trend and Forecast in Germany

How are Sales Representative salaries changing over time? Listed below is a chart that shows the average salary in recent years.

Salary trends and forecast monthly Germany Sales Representative
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Average Salary 2016
6,530 EUR
Average Salary 2017+4%
6,770 EUR
Average Salary 2018+4%
7,020 EUR
Average Salary 2019+4%
7,280 EUR
Percentage increase and decrease are relative to the previous value

Sales Representative salaries in Germany are on the rise in the year 2020 based on recent submitted salaries and reports. As displayed in the chart, salaries in 2019 are 4% higher than those of 2018. The trend suggests a slow yet continuous increase in pay in 2021 and future years. These numbers may vary from industry to another.

Sales Representative Average Hourly Wage in Germany


44 EUR per hour

The average hourly wage (pay per hour) in Germany is 44 EUR. This means that the average Sales Representative in Germany earns approximately 44 EUR for every worked hour.


Hourly Wage = Annual Salary ÷ ( 52 x 5 x 8 )

The hourly wage is the salary paid in one worked hour. Usually jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fix amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

Sales Representative VS Other Jobs

Salary Comparison Between Sales Representative and Sales Retail and Wholesale monthly Germany
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The average salary for Sales Representative is 41% less than that of Sales Retail and Wholesale. Also, Sales Retail and Wholesale salaries are 7% more than those of All Jobs.

Salary comparison with similar jobs

Job TitleAverage Salary
Account Officer8,690 EUR+15%
Area Sales Manager17,400 EUR+130%
Assistant Department Manager6,870 EUR-9%
Assistant Retail Store Manager10,100 EUR+34%
Branch Manager13,600 EUR+80%
Cashier6,620 EUR-12%
Cashier Manager10,100 EUR+34%
Depot Manager14,700 EUR+95%
Deputy Sales Manager13,200 EUR+75%
Distribution Director16,000 EUR+110%
Global Wholesale Manager18,900 EUR+150%
Head Cashier9,520 EUR+26%
Head of Retail15,900 EUR+110%
Head Teller10,300 EUR+36%
Inside Sales Executive12,100 EUR+60%
Inside Sales Representative7,870 EUR+4%
Inventory Manager13,100 EUR+74%
Key Account Manager12,400 EUR+64%
Medical Device Sales10,000 EUR+32%
National Customer Solution Specialist15,300 EUR+100%
Parts Salesperson7,130 EUR-6%
Project Development Manager14,400 EUR+91%
Project Manager13,900 EUR+84%
Purchasing and Sales Executive17,500 EUR+130%
Quotation Engineer8,710 EUR+15%
Relationship Manager16,600 EUR+120%
Retail Operations Manager13,700 EUR+81%
Retail Sales Associate10,600 EUR+40%
Retail Store Manager12,400 EUR+64%
Revenue Manager13,800 EUR+83%
Sales Account Manager14,600 EUR+93%
Sales Admin Executive18,100 EUR+140%
Sales Assistant6,680 EUR-12%
Sales Associate7,820 EUR+4%
Sales Consultant8,870 EUR+17%
Sales Coordinator9,210 EUR+22%
Sales Development Representative9,620 EUR+27%
Sales Engineer9,180 EUR+22%
Sales Executive15,500 EUR+110%
Sales Manager18,500 EUR+150%
Sales Officer8,360 EUR+11%
Sales Planning Analyst12,300 EUR+63%
Sales Representative7,550 EUR=
Sales Specialist11,300 EUR+50%
Sales Support8,140 EUR+8%
Sales Team Leader11,400 EUR+51%
Sales Trainer10,800 EUR+43%
Securities Sales Agent12,100 EUR+60%
Shipper / Receiver7,350 EUR-3%
Shop Manager12,500 EUR+66%
Store Development Administrator8,870 EUR+17%
Trade Marketing Officer12,000 EUR+59%
Treasury Officer12,200 EUR+62%
Vice President Sales17,500 EUR+130%
Visual Merchandiser8,910 EUR+18%

Salary Comparison By City

CityAverage Salary
Berlin7,980 EUR
Bremen7,400 EUR
Dortmund7,070 EUR
Dresden6,440 EUR
Dusseldorf7,280 EUR
Essen7,180 EUR
Frankfurt7,420 EUR
Hamburg8,460 EUR
Hannover6,630 EUR
Koln7,760 EUR
Leipzig6,750 EUR
Munchen8,100 EUR
Nurnberg6,640 EUR
Stuttgart7,700 EUR
2900 - 9

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