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Advertising / Graphic Design / Events Average Salaries in Ghana 2023

How much money does a person working in Advertising / Graphic Design / Events make in Ghana?


Average Monthly Salary
4,780 GHS
( 57,400 GHS yearly)

LOW
2,260
GHS
AVERAGE
4,780
GHS
HIGH
8,670
GHS
All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working in Advertising / Graphic Design / Events in Ghana typically earns around 4,780 GHS. Salaries range from 2,260 GHS (lowest average) to 8,670 GHS (highest average, actual maximum salary is higher).


Salary Variance

The provided figure represents the median compensation that encompasses housing, transportation, and other perks. The salaries within the Advertising / Graphic Design / Events domain in Ghana exhibit significant discrepancies across various professions. In case you seek information about the remuneration of a specific position, please refer to the salaries listed below for respective job titles.

Salaries for specific jobs

Job TitleAverage Salary
Advertising Account Executive5,240 GHS
Advertising Account Manager5,990 GHS
Advertising Account Planner2,880 GHS
Advertising Coordinator3,740 GHS
Advertising Manager8,200 GHS
Advertising Operations Manager7,810 GHS
Advertising Strategic Planner5,430 GHS
Advertising Team Leader4,400 GHS
Animator3,550 GHS
Art Director4,790 GHS
Artist4,180 GHS
Artworker2,940 GHS
Assistant Art Director3,710 GHS
Audiosual Technician2,910 GHS
Broadcast Administrator5,140 GHS
Catering Sales3,180 GHS
Catering Trainer3,630 GHS
Commercial and Industrial Designer2,890 GHS
Conference Organiser3,610 GHS
Content and Media Production Lead5,570 GHS
CopyWriter3,240 GHS
Creative Designer3,810 GHS
Creative Director4,670 GHS
Designer 2,730 GHS
Desktop Publisher2,320 GHS
Director of Graphic Design4,370 GHS
Events and Promotions Manager8,150 GHS
Exhibit Display Coordinator3,780 GHS
Exhibit Display Manager4,950 GHS
Finisher2,490 GHS
Graphic Artist3,140 GHS
Graphic Designer3,000 GHS
Graphics Design Supervisor4,280 GHS
Imagery Analyst2,750 GHS
Imaging Technologist2,980 GHS
Interaction Designer2,540 GHS
Media Planner3,860 GHS
Media Production Coordinator3,610 GHS
Media Production Manager6,380 GHS
Media Project Manager6,810 GHS
Media Relations Representative5,370 GHS
Media Sales Executive6,080 GHS
Multimedia Specialist2,980 GHS
Photographer2,820 GHS
PPC Campaign Manager4,940 GHS
Print Production Manager5,460 GHS
Product and Brand Manager7,720 GHS
Sales Promotion Manager7,240 GHS
Sketch Artist3,460 GHS
Social Media Executive6,180 GHS
Technical Typist2,260 GHS
User Experience UX Designer3,500 GHS
UX Designer2,840 GHS

Advertising / Graphic Design / Events Jobs Pay Scale and Salaries in Ghana

Median and salary distribution Ghana Advertising / Graphic Design / Events monthly
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Salary Structure and Pay Scale Comparison

5% of people earn
4,920 GHS or more
10% of people earn
4,270 to 4,920 GHS
20% of people earn
2,830 GHS or less
65% of people earn
2,830 to 4,270 GHS
Minimum Salary
2,260 GHS
Median
4,490 GHS
Maximum
8,670 GHS


Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries in Advertising / Graphic Design / Events in Ghana range from 2,260 GHS (starting average salary) to 8,670 GHS (maximum average salary, actual maximum is higher). To clarify, the number presented is not the legally mandated minimum wage. Rather, it represents the lowest figure reported in a salary survey that involved thousands of participants and professionals from across the entire country.

  • Median Salary

    The median income in the field of Advertising / Graphic Design / Events is 4,490 GHS, implying that half of the workforce in Ghana earns less than this figure, and the other half earns more. It represents the central value of salaries. As a rule of thumb, you would prefer to be part of the group earning above the median wage, situated on the right-hand side of the salary distribution chart.

  • Percentiles and Salary Scale

    Two values that are highly correlated with the median are the 25th and 75th percentiles. By examining the salary distribution diagram, it is possible to determine that 25% of individuals employed in Advertising / Graphic Design / Events in Ghana earn less than 3,640 GHS, while 75% of them earn more. Additionally, the diagram reveals that 75% of individuals earn less than 5,270 GHS, while 25% earn more than that.

  • Pay Scale Structure

    Data was regrouped into brackets to provide a better understanding of what salaries can be expected. This approach was deemed more accurate than relying solely on the average salary, as it offers greater insights into the distribution of salaries in the field of Advertising / Graphic Design / Events in Ghana. The analysis revealed that roughly 65% of all reported salaries fell within the range of 2,830 GHS to 4,270 GHS. Approximately 20% of salaries were below the 2,830 GHS mark, while 10% ranged from 4,270 GHS to 4,920 GHS. Only 5% of individuals earned a gross salary of 4,920 GHS or higher.

Salary Comparison by Years of Experience

How does a person's salary progress over time?

Salary Comparison By Experience Level
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage.

Generally speaking, employees in Advertising / Graphic Design / Events in Ghana having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.

Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.

As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.

Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.


Change in salary based on experience varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of many different jobs. To view accurate figures, choose a specific job title.
On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Salary Comparison By Education

How does the education level affect your salary?

Salary Comparison By Education
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Change in salary based on education varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of multiple jobs. To view accurate figures, choose a specific job title.

It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income?

We compared the salaries of professionals at the same level but with different college degree levels across many jobs in Advertising / Graphic Design / Events in Ghana, below are our findings.

Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.

Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a certificate or diploma.

Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.

Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.


Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Ghana costs anywhere from 25,300 GHS to 76,000 GHS and lasts approximately two years. That is quite an investment.

Employees can't expect any salary increases during the study period, assuming they already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

The decision really depends on the situation and experience among many other factors. Putting all variables aside, if a person can afford the costs of higher education then the return on investment is definitely worth it. Degree costs can be recovered roughly in a year or so.

Salary and Compensation Comparison By Gender / Advertising / Graphic Design / Events / Ghana

Salary comparison by gender Ghana Advertising / Graphic Design / Events monthly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? In the field of Advertising / Graphic Design / Events in Ghana, the average difference between the salary of male and female employees is 7%.

Male
4,990 GHS
Female-7%
4,660 GHS
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Ghana for all Careers

Salary comparison by gender monthly Ghana
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Average Annual Salary Increment Percentage / Advertising / Graphic Design / Events / Ghana

How much are annual salary increments in Ghana for individuals working in Advertising / Graphic Design / Events? How often do employees get salary raises?

Professionals working in Advertising / Graphic Design / Events in Ghana are likely to observe a salary increase of approximately 9% every 18 months. The national average annual increment for all professions combined is 8% granted to employees every 19 months.

Annual Salary Increment Rate Ghana Advertising / Graphic Design / Events
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Ghana / All Professions

Annual Salary Increment Rate Ghana
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Ghana is 5%.

Annual Increment Rate By Industry 2022

Banking
1%
Energy
2%
Information Technology
3%
Healthcare
4%
Travel
5%
Construction
6%
Education
7%

Listed above are the average annual increase rates for each industry in Ghana for the year 2022. Companies within thriving industries tend to provide higher and more frequent raises. Exceptions do exist, but generally speaking, the situation of any company is closely related to the economic situation in the country or region. These figures tend to change frequently.


Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Advertising / Graphic Design / Events / Ghana

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Ghana Advertising / Graphic Design / Events
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49% of surveyed staff in Advertising / Graphic Design / Events reported that they haven't received any bonuses or incentives in the previous year while 51% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 3% to 6% of their annual salary.

Received Bonus
51%
No Bonus
49%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Salary Forecast and Trend / Advertising / Graphic Design / Events / Ghana

How are salaries changing over time? Listed below is a chart that shows the average salary in recent years.

Average Salary 2019
4,360 GHS
Average Salary 2020+2%
4,440 GHS
Average Salary 2021+1%
4,500 GHS
Average Salary 2022+3%
4,650 GHS
Percentage increase and decrease are relative to the previous value

Salaries for individuals working in Advertising / Graphic Design / Events in Ghana are rising in the year 2023 based on recently submitted salaries and reports. The trend suggests a slow yet continuous increase in pay in 2024 and future years. These numbers may vary from one industry to another.

Salary trends and forecast monthly Ghana Advertising / Graphic Design / Events
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Hourly Average Wage / Advertising / Graphic Design / Events / Ghana


28 GHS per hour

The average hourly wage (pay per hour) in Advertising / Graphic Design / Events in Ghana is 28 GHS.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working in Advertising / Graphic Design / Events in Ghana is 13 GHS. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Advertising / Graphic Design / Events VS Other Jobs

4,780 GHS
5,070 GHS
Average Salary
Advertising / Graphic Design / Events
Average Salary
All Jobs
Salary Comparison Between Advertising / Graphic Design / Events and Advertising / Graphic Design / Events monthly Ghana
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Salary Comparison By City

CityAverage Salary
Accra5,080 GHS
Kumasi5,320 GHS

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Ghana is 8% on average across all career fields.

Private Sector
4,860 GHS
Public Sector+8%
5,230 GHS
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary in Advertising / Graphic Design / Events in Ghana?

A good and competitive compensation would range anywhere between 4,490 GHS and 5,270 GHS. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for jobs in Advertising / Graphic Design / Events in Ghana ranges from 3,640 GHS to 5,270 GHS. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


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