A person working as PPC Campaign Manager in Guangzhou typically earns around 35,300 CNY. Salaries range from 18,300 CNY (lowest) to 54,000 CNY (highest).
This is the average salary including housing, transport, and other benefits. PPC Campaign Manager salaries in Guangzhou vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.
Minimum Salary 18,300 CNY |
Median 32,100 CNY |
Maximum 54,000 CNY |
Salaries for the position PPC Campaign Manager in Guangzhou range from 18,300 CNY (starting salary) to 54,000 CNY (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.
With a median salary of 32,100 CNY, half of the professionals who work as PPC Campaign Manager in Guangzhou earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.
The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as PPC Campaign Manager in Guangzhou earn less than 26,600 CNY, while 75% earn more. Similarly, the chart shows that 75% earn less than 36,400 CNY while 25% earn more.
To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title PPC Campaign Manager in Guangzhou compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 20,800 CNY to 28,500 CNY. About 20% of salaries are below the 20,800 CNY mark, while 10% fall within the range of 28,500 CNY to 32,000 CNY. Only 5% of individuals have salaries exceeding 32,000 CNY.
0 - 2 Years | 20,800 CNY | |
2 - 5 Years | +34% | 28,000 CNY |
5 - 10 Years | +30% | 36,300 CNY |
10 - 15 Years | +21% | 44,000 CNY |
15 - 20 Years | +9% | 48,100 CNY |
20+ Years | +5% | 50,600 CNY |
The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as PPC Campaign Manager and this is what we found.
Employees with less than two years of experience earn approximately 20,800 CNY.
While someone with an experience level between two and five years is expected to earn 28,000 CNY, 34% more than someone with less than two year's experience.
Moving forward, an experience level between five and ten years lands a salary of 36,300 CNY, 30% more than someone with two to five years of experience.
Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 44,000 CNY, 21% more than someone with five to ten years of experience.
If the experience level is between fifteen and twenty years, then the expected wage is 48,100 CNY, 9% more than someone with ten to fifteen years of experience.
Lastly, employees with more than twenty years of professional experience get a salary of 50,600 CNY, 5% more than people with fifteen to twenty years of experience.
High School | 25,100 CNY | |
Certificate or Diploma | +14% | 28,700 CNY |
Bachelor's Degree | +41% | 40,400 CNY |
Master's Degree | +21% | 49,000 CNY |
We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position PPC Campaign Manager in order to make a comparison.
Employees at this education level have an average salary of 25,100 CNY.
At this level, the average salary becomes 28,700 CNY, 14% more than the previous level.
At this level, the average salary becomes 40,400 CNY, 41% more than the previous level.
At this level, the average salary becomes 49,000 CNY, 21% more than the previous level.
A Master's degree program or any post-graduate program in China costs anywhere from 147,000 CNY to 441,000 CNY and lasts approximately two years. That is quite an investment.
You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.
Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.
If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as PPC Campaign Manager in China, the average difference between the salary of male and female employees is 8%.
Male | 31,200 CNY | |
Female | -8% | 28,800 CNY |
Individuals working as PPC Campaign Manager in China are likely to observe a salary increase of approximately % every months. The national average annual increment for all professions combined is 9% granted to employees every 15 months.
The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency
Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.
100% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while % said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from % to % of their annual salary.
Received Bonus | % | |
No Bonus | 100% |
The most standard form of bonus, where the employee is awarded based on their exceptional performance.
Company Performance BonusesOccasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.
Goal-Based BonusesGranted upon achieving an important goal or milestone.
Holiday / End of Year BonusesThese types of bonuses are given without a reason and usually resemble an appreciation token.
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
The main two types of jobs | |
Revenue Generators | Supporting Cast |
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business. | Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations. |
Example: | Example: |
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
The minimum pay rate per hour for people working as PPC Campaign Manager in Guangzhou is 110 CNY. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.
Job Title | Average Salary |
Advertising / Graphic Design / Events | -100% | |
Advertisement Fraud Analyst | 33,700 CNY | -4% |
Advertising Account Executive | 38,300 CNY | +9% |
Advertising Account Manager | 41,000 CNY | +16% |
Advertising Account Planner | 20,900 CNY | -41% |
Advertising and Promotions Manager | 54,900 CNY | +56% |
Advertising Coordinator | 26,000 CNY | -26% |
Advertising Data Analyst | 35,000 CNY | -1% |
Advertising Manager | 53,300 CNY | +51% |
Advertising Operations Manager | 57,400 CNY | +63% |
Advertising Sales Director | 58,100 CNY | +65% |
Advertising Strategic Planner | 37,000 CNY | +5% |
Advertising Team Leader | 31,900 CNY | -10% |
Animation Director | 41,400 CNY | +17% |
Animator | 24,600 CNY | -30% |
Art Director | 34,200 CNY | -3% |
Art Manager | 31,900 CNY | -10% |
Artificial Intelligence Advertising Analyst | 36,900 CNY | +5% |
Artist | 26,900 CNY | -24% |
Artworker | 19,200 CNY | -46% |
Assistant Art Director | 24,700 CNY | -30% |
Audio and Video Equipment Technician | 19,000 CNY | -46% |
Audio Engineer | 24,100 CNY | -32% |
Audiosual Technician | 19,400 CNY | -45% |
Branding Consultant | 42,100 CNY | +19% |
Broadcast Administrator | 35,300 CNY | +0% |
Catering Sales | 22,000 CNY | -38% |
Catering Trainer | 25,900 CNY | -27% |
Color Consultant | 21,200 CNY | -40% |
Commercial and Industrial Designer | 20,600 CNY | -42% |
Conference Organiser | 24,700 CNY | -30% |
Content and Media Production Lead | 36,200 CNY | +3% |
CopyWriter | 23,000 CNY | -35% |
Creative Content Strategist | 42,400 CNY | +20% |
Creative Designer | 25,800 CNY | -27% |
Creative Director | 34,200 CNY | -3% |
Creative Technologist | 39,000 CNY | +11% |
Crowd Management Specialist | 32,900 CNY | -7% |
Design Strategist | 35,600 CNY | +1% |
Designer | 18,400 CNY | -48% |
Desktop Publisher | 15,700 CNY | -56% |
Digital Campaign Manager | 34,900 CNY | -1% |
Digital Media Manager | 39,000 CNY | +11% |
Digital Media Strategist | 39,700 CNY | +13% |
Director of Events | 54,300 CNY | +54% |
Director of Graphic Design | 29,900 CNY | -15% |
Director of Social Media Marketing | 41,700 CNY | +18% |
Event Experience Designer | 35,900 CNY | +2% |
Event Security Specialist | 31,400 CNY | -11% |
Event Technology Consultant | 32,900 CNY | -7% |
Event Technology Integration Specialist | 31,300 CNY | -11% |
Events and Promotions Manager | 52,000 CNY | +47% |
Events Director | 57,700 CNY | +64% |
Exhibit Designer | 25,500 CNY | -28% |
Exhibit Display Coordinator | 24,900 CNY | -29% |
Exhibit Display Manager | 33,700 CNY | -4% |
Experiential Designer | 31,800 CNY | -10% |
Finisher | 16,800 CNY | -52% |
Gamification Specialist | 34,400 CNY | -3% |
Graphic Artist | 20,900 CNY | -41% |
Graphic Design Specialist | 25,500 CNY | -28% |
Graphic Designer | 21,100 CNY | -40% |
Graphics Artist | 21,200 CNY | -40% |
Graphics Design Supervisor | 28,100 CNY | -20% |
Group Creative Director | 36,400 CNY | +3% |
Imagery Analyst | 20,000 CNY | -43% |
Imaging Technologist | 20,300 CNY | -42% |
Immersive Storyteller | 28,300 CNY | -20% |
Interaction Designer | 17,800 CNY | -50% |
Lead Generation Specialist | 42,000 CNY | +19% |
Media Analyst | 26,300 CNY | -25% |
Media Executive | 34,800 CNY | -1% |
Media Planner | 28,000 CNY | -21% |
Media Production Coordinator | 24,400 CNY | -31% |
Media Production Manager | 44,500 CNY | +26% |
Media Project Manager | 43,700 CNY | +24% |
Media Relations Representative | 36,000 CNY | +2% |
Media Sales Executive | 44,500 CNY | +26% |
Meeting and Event Planner | 26,000 CNY | -26% |
Mobile Advertising Specialist | 42,100 CNY | +19% |
Motion Graphic Artist | 27,500 CNY | -22% |
Motion Graphics Designer | 27,900 CNY | -21% |
Multimedia Artist | 20,900 CNY | -41% |
Multimedia Specialist | 20,300 CNY | -42% |
NFT Designer | 24,800 CNY | -30% |
NFT Specialist | 24,500 CNY | -31% |
Photographer | 19,100 CNY | -46% |
PPC Campaign Manager | 35,300 CNY | +0% |
Print Production Manager | 38,200 CNY | +8% |
Product and Brand Manager | 50,500 CNY | +43% |
Sales Promotion Manager | 52,200 CNY | +48% |
Search Engine Optimization Specialist (SEO) | 22,400 CNY | -37% |
Sketch Artist | 23,900 CNY | -32% |
Social Media Event Strategist | 28,100 CNY | -20% |
Social Media Executive | 44,100 CNY | +25% |
Social Media Graphic Designer | 24,600 CNY | -30% |
Social Media Manager | 40,500 CNY | +15% |
Social Media Marketing Manager | 40,700 CNY | +15% |
Social Media Strategist | 41,600 CNY | +18% |
Special Events Supervisor | 31,300 CNY | -11% |
Technical Typist | 14,500 CNY | -59% |
User Experience UX Designer | 23,800 CNY | -33% |
UX Designer | 19,800 CNY | -44% |
Virtual / Augmented Reality Advertiser | 31,200 CNY | -12% |
Virtual / Augmented Reality Event Producer | 26,800 CNY | -24% |
Virtual / Augmented Reality Showroom Designer | 26,500 CNY | -25% |
Virtual Events Planner | 27,300 CNY | -23% |
Virtual Trade Show Manager | 24,700 CNY | -30% |
Voice Search Optimization Specialist | 34,700 CNY | -2% |
Web Accessibility Designer | 26,100 CNY | -26% |
Web3 Designer | 26,300 CNY | -25% |
Webinar Designer | 28,700 CNY | -19% |
City | Average Salary |
Guangzhou | 35,300 CNY |
Shenzhen | 30,600 CNY |
Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in China is 6% on average across all career fields.
Private Sector | 28,600 CNY | |
Public Sector | +6% | 30,300 CNY |
A good and competitive compensation would range anywhere between 32,100 CNY and 36,400 CNY. This is a very rough estimate. Experience and education play a very huge part in the final earnings.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.
The base salary for a careers like PPC Campaign Manager in Guangzhou ranges from 18,300 CNY to 26,600 CNY. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.
Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary