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Design Strategist Average Salary in Indonesia 2024

How much money does a person working as Design Strategist make in Indonesia?

Average Monthly Salary
12,500,000 IDR
( 150,000,000 IDR yearly)

All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working as Design Strategist in Indonesia typically earns around 12,500,000 IDR. Salaries range from 6,010,000 IDR (lowest) to 19,600,000 IDR (highest).

Salary Variance

This is the average salary including housing, transport, and other benefits. Design Strategist salaries in Indonesia vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.

Design Strategist Pay Scale and Salaries in Indonesia

Median and salary distribution Indonesia Design Strategist monthly
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Salary Structure and Pay Scale Comparison

5% of people earn
11,700,000 IDR or more
10% of people earn
10,300,000 to 11,700,000 IDR
20% of people earn
7,240,000 IDR or less
65% of people earn
7,240,000 to 10,300,000 IDR
Minimum Salary

Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries for the position Design Strategist in Indonesia range from 6,010,000 IDR (starting salary) to 19,600,000 IDR (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.

  • Median Salary

    With a median salary of 11,800,000 IDR, half of the professionals who work as Design Strategist in Indonesia earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.

  • Percentiles and Salary Scale

    The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Design Strategist in Indonesia earn less than 9,580,000 IDR, while 75% earn more. Similarly, the chart shows that 75% earn less than 13,500,000 IDR while 25% earn more.

  • Pay Scale Structure

    To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Design Strategist in Indonesia compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 7,240,000 IDR to 10,300,000 IDR. About 20% of salaries are below the 7,240,000 IDR mark, while 10% fall within the range of 10,300,000 IDR to 11,700,000 IDR. Only 5% of individuals have salaries exceeding 11,700,000 IDR.

Salary Comparison by Years of Experience / Design Strategist / Indonesia

How do experience and age affect pay?

0 - 2 Years
7,030,000 IDR
2 - 5 Years+42%
9,960,000 IDR
5 - 10 Years+31%
13,100,000 IDR
10 - 15 Years+23%
16,100,000 IDR
15 - 20 Years+6%
17,100,000 IDR
20+ Years+10%
18,800,000 IDR
Percentage increase and decrease are relative to the previous value
Salary comparison by years of experience monthly Indonesia Design Strategist
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Design Strategist and this is what we found.

All salary figures displayed here are per month except when noted otherwise.

Employees with less than two years of experience earn approximately 7,030,000 IDR.

While someone with an experience level between two and five years is expected to earn 9,960,000 IDR, 42% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 13,100,000 IDR, 31% more than someone with two to five years of experience.

Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 16,100,000 IDR, 23% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 17,100,000 IDR, 6% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 18,800,000 IDR, 10% more than people with fifteen to twenty years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
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Salary Comparison By Education / Design Strategist / Indonesia

How do education levels affect salaries?

Displayed below is the average salary variance between different education levels of professionals working as Design Strategist.

High School
8,740,000 IDR
Certificate or Diploma+16%
10,100,000 IDR
Bachelor's Degree+46%
14,700,000 IDR
Master's Degree+23%
18,100,000 IDR
Percentage increase and decrease are relative to the previous value
Salary comparison by education level monthly Indonesia Design Strategist
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We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Design Strategist in order to make a comparison.

Level 1: High School

Employees at this education level have an average salary of 8,740,000 IDR.

Level 2: Certificate or Diploma

At this level, the average salary becomes 10,100,000 IDR, 16% more than the previous level.

Level 3: Bachelor's Degree

At this level, the average salary becomes 14,700,000 IDR, 46% more than the previous level.

Level 4: Master's Degree

At this level, the average salary becomes 18,100,000 IDR, 23% more than the previous level.

Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Indonesia costs anywhere from 60,900,000 IDR to 183,000,000 IDR and lasts approximately two years. That is quite an investment.

You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.

Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
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Salary and Compensation Comparison By Gender / Design Strategist / Indonesia

Salary comparison by gender Indonesia Design Strategist monthly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Design Strategist in Indonesia, the average difference between the salary of male and female employees is 8%.

13,100,000 IDR
12,200,000 IDR
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Indonesia for all Careers

Salary comparison by gender monthly Indonesia
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Average Annual Salary Increment Percentage / Design Strategist / Indonesia

How much are annual salary increments in Indonesia for individuals working as Design Strategist? How often do employees get salary raises?

Individuals working as Design Strategist in Indonesia are likely to observe a salary increase of approximately 11% every 19 months. The national average annual increment for all professions combined is 8% granted to employees every 18 months.

Annual Salary Increment Rate Indonesia Design Strategist
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Indonesia / All Professions

Annual Salary Increment Rate Indonesia
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Indonesia is 5%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Design Strategist / Indonesia

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Indonesia Design Strategist
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44% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 56% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 3% to 6% of their annual salary.

Received Bonus
No Bonus

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.

What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

A graphics designer working for a graphics designing company.

A graphic designer in the marketing department of a hospital.

Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Average Hourly Wage / Design Strategist / Indonesia

72,200 IDR per hour

The average hourly wage (pay per hour) for individuals working as Design Strategist in Indonesia is 72,200 IDR.This is the rate they get paid for every worked hour.

Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working as Design Strategist in Indonesia is 34,700 IDR. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary comparison with similar jobs

Job TitleAverage Salary
Advertising / Graphic Design / Events-100%
Advertisement Fraud Analyst13,300,000 IDR+6%
Advertising Account Executive14,000,000 IDR+12%
Advertising Account Manager15,200,000 IDR+21%
Advertising Account Planner7,440,000 IDR-41%
Advertising and Promotions Manager20,600,000 IDR+65%
Advertising Coordinator9,950,000 IDR-20%
Advertising Data Analyst13,600,000 IDR+9%
Advertising Manager20,100,000 IDR+61%
Advertising Operations Manager21,300,000 IDR+70%
Advertising Sales Director21,600,000 IDR+73%
Advertising Strategic Planner13,900,000 IDR+11%
Advertising Team Leader11,800,000 IDR-6%
Animation Director16,800,000 IDR+34%
Animator9,040,000 IDR-28%
Art Director12,400,000 IDR-1%
Art Manager12,500,000 IDR-0%
Artificial Intelligence Advertising Analyst14,400,000 IDR+15%
Artist10,400,000 IDR-17%
Artworker7,280,000 IDR-42%
Assistant Art Director9,810,000 IDR-22%
Audio and Video Equipment Technician7,110,000 IDR-43%
Audio Engineer9,270,000 IDR-26%
Audiosual Technician7,380,000 IDR-41%
Branding Consultant16,300,000 IDR+30%
Broadcast Administrator13,300,000 IDR+6%
Catering Sales8,100,000 IDR-35%
Catering Trainer9,420,000 IDR-25%
Color Consultant8,010,000 IDR-36%
Commercial and Industrial Designer7,370,000 IDR-41%
Conference Organiser9,390,000 IDR-25%
Content and Media Production Lead14,200,000 IDR+13%
CopyWriter8,530,000 IDR-32%
Creative Content Strategist15,500,000 IDR+24%
Creative Designer9,080,000 IDR-27%
Creative Director12,500,000 IDR-0%
Creative Technologist15,500,000 IDR+24%
Crowd Management Specialist12,900,000 IDR+3%
Design Strategist12,500,000 IDR-0%
Designer 7,490,000 IDR-40%
Desktop Publisher5,960,000 IDR-52%
Digital Campaign Manager13,200,000 IDR+5%
Digital Media Manager15,500,000 IDR+24%
Digital Media Strategist16,200,000 IDR+29%
Director of Events21,900,000 IDR+75%
Director of Graphic Design12,000,000 IDR-4%
Director of Social Media Marketing16,800,000 IDR+34%
Event Experience Designer13,600,000 IDR+9%
Event Security Specialist11,800,000 IDR-6%
Event Technology Consultant12,100,000 IDR-3%
Event Technology Integration Specialist11,400,000 IDR-9%
Events and Promotions Manager20,500,000 IDR+64%
Events Director20,600,000 IDR+65%
Exhibit Designer10,000,000 IDR-20%
Exhibit Display Coordinator9,710,000 IDR-22%
Exhibit Display Manager13,000,000 IDR+4%
Experiential Designer11,900,000 IDR-5%
Finisher6,610,000 IDR-47%
Gamification Specialist13,800,000 IDR+10%
Graphic Artist7,950,000 IDR-36%
Graphic Design Specialist9,110,000 IDR-27%
Graphic Designer8,010,000 IDR-36%
Graphics Artist8,360,000 IDR-33%
Graphics Design Supervisor10,800,000 IDR-14%
Group Creative Director13,600,000 IDR+9%
Imagery Analyst7,240,000 IDR-42%
Imaging Technologist7,250,000 IDR-42%
Immersive Storyteller11,100,000 IDR-11%
Interaction Designer6,180,000 IDR-51%
Lead Generation Specialist15,100,000 IDR+21%
Media Analyst10,500,000 IDR-16%
Media Executive13,700,000 IDR+9%
Media Planner10,500,000 IDR-16%
Media Production Coordinator9,590,000 IDR-23%
Media Production Manager17,300,000 IDR+38%
Media Project Manager16,600,000 IDR+33%
Media Relations Representative13,800,000 IDR+10%
Media Sales Executive17,100,000 IDR+37%
Meeting and Event Planner9,320,000 IDR-26%
Mobile Advertising Specialist15,800,000 IDR+26%
Motion Graphic Artist10,600,000 IDR-15%
Motion Graphics Designer10,600,000 IDR-15%
Multimedia Artist8,010,000 IDR-36%
Multimedia Specialist7,250,000 IDR-42%
NFT Designer9,460,000 IDR-24%
NFT Specialist10,200,000 IDR-18%
Photographer7,070,000 IDR-44%
PPC Campaign Manager12,800,000 IDR+2%
Print Production Manager14,000,000 IDR+12%
Product and Brand Manager20,100,000 IDR+61%
Sales Promotion Manager20,000,000 IDR+60%
Search Engine Optimization Specialist (SEO)8,380,000 IDR-33%
Sketch Artist9,100,000 IDR-27%
Social Media Event Strategist11,200,000 IDR-11%
Social Media Executive16,000,000 IDR+28%
Social Media Graphic Designer9,730,000 IDR-22%
Social Media Manager16,000,000 IDR+28%
Social Media Marketing Manager16,500,000 IDR+32%
Social Media Strategist16,100,000 IDR+29%
Special Events Supervisor12,400,000 IDR-1%
Technical Typist5,420,000 IDR-57%
User Experience UX Designer8,360,000 IDR-33%
UX Designer7,300,000 IDR-42%
Virtual / Augmented Reality Advertiser12,700,000 IDR+1%
Virtual / Augmented Reality Event Producer10,700,000 IDR-15%
Virtual / Augmented Reality Showroom Designer9,440,000 IDR-25%
Virtual Events Planner10,300,000 IDR-18%
Virtual Trade Show Manager9,530,000 IDR-24%
Voice Search Optimization Specialist12,500,000 IDR-0%
Web Accessibility Designer10,100,000 IDR-19%
Web3 Designer9,780,000 IDR-22%
Webinar Designer10,500,000 IDR-16%

Salary Comparison By City

CityAverage Salary
Jakarta13,900,000 IDR

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Indonesia is 9% on average across all career fields.

Private Sector
11,600,000 IDR
Public Sector+9%
12,600,000 IDR
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary for the job title Design Strategist in Indonesia?

A good and competitive compensation would range anywhere between 11,800,000 IDR and 13,500,000 IDR. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for a careers like Design Strategist in Indonesia ranges from 6,010,000 IDR to 9,580,000 IDR. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.

What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary

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