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Lead Generation Specialist Average Salary in Morocco 2024

How much money does a person working as Lead Generation Specialist make in Morocco?

Average Monthly Salary
24,000 MAD
( 288,000 MAD yearly)

All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working as Lead Generation Specialist in Morocco typically earns around 24,000 MAD. Salaries range from 11,500 MAD (lowest) to 37,600 MAD (highest).

Salary Variance

This is the average salary including housing, transport, and other benefits. Lead Generation Specialist salaries in Morocco vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.

Lead Generation Specialist Pay Scale and Salaries in Morocco

Median and salary distribution Morocco Lead Generation Specialist monthly
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Salary Structure and Pay Scale Comparison

5% of people earn
22,400 MAD or more
10% of people earn
19,700 to 22,400 MAD
20% of people earn
13,900 MAD or less
65% of people earn
13,900 to 19,700 MAD
Minimum Salary
11,500 MAD
22,500 MAD
37,600 MAD

Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries for the position Lead Generation Specialist in Morocco range from 11,500 MAD (starting salary) to 37,600 MAD (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.

  • Median Salary

    With a median salary of 22,500 MAD, half of the professionals who work as Lead Generation Specialist in Morocco earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.

  • Percentiles and Salary Scale

    The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Lead Generation Specialist in Morocco earn less than 18,300 MAD, while 75% earn more. Similarly, the chart shows that 75% earn less than 25,800 MAD while 25% earn more.

  • Pay Scale Structure

    To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Lead Generation Specialist in Morocco compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 13,900 MAD to 19,700 MAD. About 20% of salaries are below the 13,900 MAD mark, while 10% fall within the range of 19,700 MAD to 22,400 MAD. Only 5% of individuals have salaries exceeding 22,400 MAD.

Salary Comparison by Years of Experience / Lead Generation Specialist / Morocco

How do experience and age affect pay?

0 - 2 Years
13,500 MAD
2 - 5 Years+42%
19,100 MAD
5 - 10 Years+31%
25,100 MAD
10 - 15 Years+23%
30,800 MAD
15 - 20 Years+6%
32,800 MAD
20+ Years+10%
35,900 MAD
Percentage increase and decrease are relative to the previous value
Salary comparison by years of experience monthly Morocco Lead Generation Specialist
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Lead Generation Specialist and this is what we found.

All salary figures displayed here are per month except when noted otherwise.

Employees with less than two years of experience earn approximately 13,500 MAD.

While someone with an experience level between two and five years is expected to earn 19,100 MAD, 42% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 25,100 MAD, 31% more than someone with two to five years of experience.

Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 30,800 MAD, 23% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 32,800 MAD, 6% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 35,900 MAD, 10% more than people with fifteen to twenty years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
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Salary Comparison By Education / Lead Generation Specialist / Morocco

How do education levels affect salaries?

Displayed below is the average salary variance between different education levels of professionals working as Lead Generation Specialist.

High School
16,700 MAD
Certificate or Diploma+16%
19,300 MAD
Bachelor's Degree+46%
28,200 MAD
Master's Degree+23%
34,800 MAD
Percentage increase and decrease are relative to the previous value
Salary comparison by education level monthly Morocco Lead Generation Specialist
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We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Lead Generation Specialist in order to make a comparison.

Level 1: High School

Employees at this education level have an average salary of 16,700 MAD.

Level 2: Certificate or Diploma

At this level, the average salary becomes 19,300 MAD, 16% more than the previous level.

Level 3: Bachelor's Degree

At this level, the average salary becomes 28,200 MAD, 46% more than the previous level.

Level 4: Master's Degree

At this level, the average salary becomes 34,800 MAD, 23% more than the previous level.

Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Morocco costs anywhere from 97,400 MAD to 292,000 MAD and lasts approximately two years. That is quite an investment.

You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.

Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
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Salary and Compensation Comparison By Gender / Lead Generation Specialist / Morocco

Salary comparison by gender Morocco Lead Generation Specialist monthly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Lead Generation Specialist in Morocco, the average difference between the salary of male and female employees is 9%.

25,400 MAD
23,300 MAD
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Morocco for all Careers

Salary comparison by gender monthly Morocco
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Average Annual Salary Increment Percentage / Lead Generation Specialist / Morocco

How much are annual salary increments in Morocco for individuals working as Lead Generation Specialist? How often do employees get salary raises?

Individuals working as Lead Generation Specialist in Morocco are likely to observe a salary increase of approximately 12% every 18 months. The national average annual increment for all professions combined is 9% granted to employees every 17 months.

Annual Salary Increment Rate Morocco Lead Generation Specialist
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Morocco / All Professions

Annual Salary Increment Rate Morocco
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Morocco is 6%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Lead Generation Specialist / Morocco

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Morocco Lead Generation Specialist
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18% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 82% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 5% to 9% of their annual salary.

Received Bonus
No Bonus

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.

What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

A graphics designer working for a graphics designing company.

A graphic designer in the marketing department of a hospital.

Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Average Hourly Wage / Lead Generation Specialist / Morocco

140 MAD per hour

The average hourly wage (pay per hour) for individuals working as Lead Generation Specialist in Morocco is 140 MAD.This is the rate they get paid for every worked hour.

Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working as Lead Generation Specialist in Morocco is 66 MAD. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary comparison with similar jobs

Job TitleAverage Salary
Advertising / Graphic Design / Events-100%
Advertisement Fraud Analyst20,200 MAD-16%
Advertising Account Executive21,500 MAD-10%
Advertising Account Manager23,800 MAD-1%
Advertising Account Planner11,700 MAD-51%
Advertising and Promotions Manager32,000 MAD+33%
Advertising Coordinator15,300 MAD-36%
Advertising Data Analyst21,600 MAD-10%
Advertising Manager32,400 MAD+35%
Advertising Operations Manager32,400 MAD+35%
Advertising Sales Director33,000 MAD+38%
Advertising Strategic Planner21,400 MAD-11%
Advertising Team Leader17,700 MAD-26%
Animation Director24,100 MAD+1%
Animator14,400 MAD-40%
Art Director18,800 MAD-22%
Art Manager18,600 MAD-22%
Artificial Intelligence Advertising Analyst21,000 MAD-12%
Artist16,300 MAD-32%
Artworker11,800 MAD-51%
Assistant Art Director15,500 MAD-35%
Audio and Video Equipment Technician10,900 MAD-55%
Audio Engineer13,500 MAD-44%
Audiosual Technician10,900 MAD-55%
Branding Consultant25,400 MAD+6%
Broadcast Administrator20,500 MAD-14%
Catering Sales12,900 MAD-46%
Catering Trainer14,200 MAD-41%
Color Consultant12,200 MAD-49%
Commercial and Industrial Designer11,300 MAD-53%
Conference Organiser14,300 MAD-40%
Content and Media Production Lead22,200 MAD-7%
CopyWriter12,500 MAD-48%
Creative Content Strategist22,800 MAD-5%
Creative Designer14,900 MAD-38%
Creative Director19,200 MAD-20%
Creative Technologist23,900 MAD-0%
Crowd Management Specialist19,900 MAD-17%
Design Strategist20,500 MAD-14%
Designer 10,500 MAD-56%
Desktop Publisher9,060 MAD-62%
Digital Campaign Manager21,200 MAD-12%
Digital Media Manager24,400 MAD+2%
Digital Media Strategist22,600 MAD-6%
Director of Events33,500 MAD+40%
Director of Graphic Design17,400 MAD-27%
Director of Social Media Marketing24,600 MAD+3%
Event Experience Designer20,700 MAD-14%
Event Security Specialist18,700 MAD-22%
Event Technology Consultant18,200 MAD-24%
Event Technology Integration Specialist17,900 MAD-25%
Events and Promotions Manager31,200 MAD+30%
Events Director31,500 MAD+31%
Exhibit Designer15,600 MAD-35%
Exhibit Display Coordinator15,400 MAD-36%
Exhibit Display Manager19,500 MAD-19%
Experiential Designer18,100 MAD-24%
Finisher9,650 MAD-60%
Gamification Specialist20,300 MAD-15%
Graphic Artist11,800 MAD-51%
Graphic Design Specialist14,800 MAD-38%
Graphic Designer12,600 MAD-47%
Graphics Artist12,300 MAD-49%
Graphics Design Supervisor17,300 MAD-28%
Group Creative Director21,600 MAD-10%
Imagery Analyst11,200 MAD-53%
Imaging Technologist11,700 MAD-51%
Immersive Storyteller16,200 MAD-32%
Interaction Designer9,580 MAD-60%
Lead Generation Specialist24,000 MAD+0%
Media Analyst14,800 MAD-38%
Media Executive20,300 MAD-15%
Media Planner15,600 MAD-35%
Media Production Coordinator14,000 MAD-42%
Media Production Manager26,400 MAD+10%
Media Project Manager26,300 MAD+10%
Media Relations Representative22,600 MAD-6%
Media Sales Executive25,000 MAD+4%
Meeting and Event Planner14,800 MAD-38%
Mobile Advertising Specialist23,000 MAD-4%
Motion Graphic Artist16,400 MAD-32%
Motion Graphics Designer15,600 MAD-35%
Multimedia Artist12,800 MAD-47%
Multimedia Specialist11,700 MAD-51%
NFT Designer13,600 MAD-43%
NFT Specialist15,400 MAD-36%
Photographer11,000 MAD-54%
PPC Campaign Manager19,400 MAD-19%
Print Production Manager20,600 MAD-14%
Product and Brand Manager31,000 MAD+29%
Sales Promotion Manager28,800 MAD+20%
Search Engine Optimization Specialist (SEO)12,900 MAD-46%
Sketch Artist14,000 MAD-42%
Social Media Event Strategist16,900 MAD-30%
Social Media Executive24,200 MAD+1%
Social Media Graphic Designer13,800 MAD-42%
Social Media Manager25,300 MAD+6%
Social Media Marketing Manager23,700 MAD-1%
Social Media Strategist25,100 MAD+5%
Special Events Supervisor19,200 MAD-20%
Technical Typist8,670 MAD-64%
User Experience UX Designer13,700 MAD-43%
UX Designer11,700 MAD-51%
Virtual / Augmented Reality Advertiser17,800 MAD-26%
Virtual / Augmented Reality Event Producer15,100 MAD-37%
Virtual / Augmented Reality Showroom Designer14,800 MAD-38%
Virtual Events Planner16,000 MAD-33%
Virtual Trade Show Manager14,400 MAD-40%
Voice Search Optimization Specialist19,400 MAD-19%
Web Accessibility Designer14,900 MAD-38%
Web3 Designer14,900 MAD-38%
Webinar Designer16,800 MAD-30%

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Morocco is 8% on average across all career fields.

Private Sector
18,600 MAD
Public Sector+8%
20,100 MAD
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary for the job title Lead Generation Specialist in Morocco?

A good and competitive compensation would range anywhere between 22,500 MAD and 25,800 MAD. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for a careers like Lead Generation Specialist in Morocco ranges from 11,500 MAD to 18,300 MAD. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.

What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary

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