PPC Campaign Manager Average Salary in Nairobi 2024
How much money does a person working as PPC Campaign Manager make in Nairobi?
LOW
81,000
KES AVERAGE
165,000
KES HIGH
258,000
KES
A person working as PPC Campaign Manager in Nairobi typically earns around 165,000 KES. Salaries range from 81,000 KES (lowest) to 258,000 KES (highest).
Salary Variance
This is the average salary including housing, transport, and other benefits. PPC Campaign Manager salaries in Nairobi vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.
PPC Campaign Manager Pay Scale and Salaries in Nairobi
Salary Structure and Pay Scale Comparison
153,000 KES or more
135,000 to 153,000 KES
96,100 KES or less
96,100 to 135,000 KES
 81,000 KES |
154,000 KES |
258,000 KES |
Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range
Salary Range, Minimum Wage, and Starting Salary
Salaries for the position PPC Campaign Manager in Nairobi range from 81,000 KES (starting salary) to 258,000 KES (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.
Median Salary
With a median salary of 154,000 KES, half of the professionals who work as PPC Campaign Manager in Nairobi earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.
Percentiles and Salary Scale
The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as PPC Campaign Manager in Nairobi earn less than 126,000 KES, while 75% earn more. Similarly, the chart shows that 75% earn less than 176,000 KES while 25% earn more.
Pay Scale Structure
To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title PPC Campaign Manager in Nairobi compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 96,100 KES to 135,000 KES. About 20% of salaries are below the 96,100 KES mark, while 10% fall within the range of 135,000 KES to 153,000 KES. Only 5% of individuals have salaries exceeding 153,000 KES.
Salary Comparison by Years of Experience / PPC Campaign Manager / Nairobi
How do experience and age affect pay?
| 0 - 2 Years | 96,000 KES | |
| 2 - 5 Years | +29% | 123,000 KES |
| 5 - 10 Years | +38% | 170,000 KES |
| 10 - 15 Years | +24% | 211,000 KES |
| 15 - 20 Years | +7% | 226,000 KES |
| 20+ Years | +7% | 241,000 KES |
The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as PPC Campaign Manager and this is what we found.
Employees with less than two years of experience earn approximately 96,000 KES.
While someone with an experience level between two and five years is expected to earn 123,000 KES, 29% more than someone with less than two year's experience.
Moving forward, an experience level between five and ten years lands a salary of 170,000 KES, 38% more than someone with two to five years of experience.
Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 211,000 KES, 24% more than someone with five to ten years of experience.
If the experience level is between fifteen and twenty years, then the expected wage is 226,000 KES, 7% more than someone with ten to fifteen years of experience.
Lastly, employees with more than twenty years of professional experience get a salary of 241,000 KES, 7% more than people with fifteen to twenty years of experience.
Typical Salary Progress for Most Careers
Salary Comparison By Education / PPC Campaign Manager / Nairobi
How do education levels affect salaries?
Displayed below is the average salary variance between different education levels of professionals working as PPC Campaign Manager.
| High School | 120,000 KES | |
| Certificate or Diploma | +15% | 138,000 KES |
| Bachelor's Degree | +35% | 185,000 KES |
| Master's Degree | +26% | 233,000 KES |
We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position PPC Campaign Manager in order to make a comparison.
Level 1: High School
Employees at this education level have an average salary of 120,000 KES.
Level 2: Certificate or Diploma
At this level, the average salary becomes 138,000 KES, 15% more than the previous level.
Level 3: Bachelor's Degree
At this level, the average salary becomes 185,000 KES, 35% more than the previous level.
Level 4: Master's Degree
At this level, the average salary becomes 233,000 KES, 26% more than the previous level.
Is a Master's degree or an MBA worth it? Should you pursue higher education?
A Master's degree program or any post-graduate program in Kenya costs anywhere from 737,000 KES to 2,210,000 KES and lasts approximately two years. That is quite an investment.
You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.
Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.
If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.
Typical Salary Difference by Education for Most Careers
Salary and Compensation Comparison By Gender / PPC Campaign Manager / Nairobi
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as PPC Campaign Manager in Kenya, the average difference between the salary of male and female employees is 16%.
| Male | 168,000 KES | |
| Female | -14% | 145,000 KES |
Salary Comparison By Gender in Kenya for all Careers
Average Annual Salary Increment Percentage / PPC Campaign Manager / Nairobi
How much are annual salary increments in Nairobi for individuals working as PPC Campaign Manager? How often do employees get salary raises?
Individuals working as PPC Campaign Manager in Kenya are likely to observe a salary increase of approximately % every months. The national average annual increment for all professions combined is 4% granted to employees every 29 months.
Kenya / All Professions
The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
How to calculate the salary increment percentage?
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency
Worldwide Salary Raises: All Countries and All Jobs
Salary Packages and Schemes
Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.
Bonus and Incentive Rates / PPC Campaign Manager / Kenya
How much and how often are bonuses being awarded?
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100% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while % said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from % to % of their annual salary.
| Received Bonus | % | |
| No Bonus | 100% |
Types of Bonuses Considered
Individual Performance-Based BonusesThe most standard form of bonus, where the employee is awarded based on their exceptional performance.
Company Performance BonusesOccasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.
Goal-Based BonusesGranted upon achieving an important goal or milestone.
Holiday / End of Year BonusesThese types of bonuses are given without a reason and usually resemble an appreciation token.
Bonuses Are Not Commissions!
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
What makes a position worthy of good bonuses and a high salary?
The main two types of jobs | |
| Revenue Generators | Supporting Cast |
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business. | Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations. |
Example: | Example: |
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Bonus Comparison by Seniority Level
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
Average Hourly Wage / PPC Campaign Manager / Nairobi
950 KES per hourThe average hourly wage (pay per hour) for individuals working as PPC Campaign Manager in Nairobi is 950 KES.This is the rate they get paid for every worked hour.
About The Hourly Pay Rate
The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
What is the minimum hourly rate of pay?
The minimum pay rate per hour for people working as PPC Campaign Manager in Nairobi is 470 KES. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.
Salary comparison with similar jobs
| Job Title | Average Salary |
| Advertising / Graphic Design / Events |  -100% | |
| Advertisement Fraud Analyst | 174,000 KES |  +5% |
| Advertising Account Executive | 187,000 KES | +13% |
| Advertising Account Manager | 210,000 KES | +27% |
| Advertising Account Planner | 103,000 KES | -38% |
| Advertising and Promotions Manager | 280,000 KES | +69% |
| Advertising Coordinator | 134,000 KES | -19% |
| Advertising Data Analyst | 176,000 KES | +6% |
| Advertising Manager | 267,000 KES | +62% |
| Advertising Operations Manager | 278,000 KES | +68% |
| Advertising Sales Director | 285,000 KES | +72% |
| Advertising Strategic Planner | 186,000 KES | +13% |
| Advertising Team Leader | 150,000 KES | -9% |
| Animation Director | 217,000 KES | +31% |
| Animator | 118,000 KES | -29% |
| Art Director | 160,000 KES | -3% |
| Art Manager | 157,000 KES | -5% |
| Artificial Intelligence Advertising Analyst | 190,000 KES | +15% |
| Artist | 144,000 KES | -13% |
| Artworker | 97,800 KES | -41% |
| Assistant Art Director | 125,000 KES | -24% |
| Audio and Video Equipment Technician | 94,500 KES | -43% |
| Audio Engineer | 112,000 KES | -32% |
| Audiosual Technician | 101,000 KES | -39% |
| Branding Consultant | 225,000 KES | +36% |
| Broadcast Administrator | 180,000 KES | +9% |
| Catering Sales | 106,000 KES | -36% |
| Catering Trainer | 122,000 KES | -26% |
| Color Consultant | 104,000 KES | -37% |
| Commercial and Industrial Designer | 97,000 KES | -41% |
| Conference Organiser | 124,000 KES | -25% |
| Content and Media Production Lead | 195,000 KES | +18% |
| CopyWriter | 115,000 KES | -30% |
| Creative Content Strategist | 210,000 KES | +27% |
| Creative Designer | 125,000 KES | -24% |
| Creative Director | 167,000 KES | +1% |
| Creative Technologist | 208,000 KES | +26% |
| Crowd Management Specialist | 174,000 KES | +5% |
| Design Strategist | 172,000 KES | +4% |
| Designer | 91,900 KES | -44% |
| Desktop Publisher | 77,700 KES | -53% |
| Digital Campaign Manager | 175,000 KES | +6% |
| Digital Media Manager | 198,000 KES | +20% |
| Digital Media Strategist | 198,000 KES | +20% |
| Director of Events | 289,000 KES | +75% |
| Director of Graphic Design | 158,000 KES | -4% |
| Director of Social Media Marketing | 204,000 KES | +23% |
| Event Experience Designer | 177,000 KES | +7% |
| Event Security Specialist | 152,000 KES | -8% |
| Event Technology Consultant | 155,000 KES | -6% |
| Event Technology Integration Specialist | 159,000 KES | -4% |
| Events and Promotions Manager | 268,000 KES | +62% |
| Events Director | 272,000 KES | +65% |
| Exhibit Designer | 137,000 KES | -17% |
| Exhibit Display Coordinator | 125,000 KES | -24% |
| Exhibit Display Manager | 165,000 KES | -0% |
| Experiential Designer | 156,000 KES | -6% |
| Finisher | 87,900 KES | -47% |
| Gamification Specialist | 168,000 KES | +2% |
| Graphic Artist | 109,000 KES | -34% |
| Graphic Design Specialist | 122,000 KES | -26% |
| Graphic Designer | 101,000 KES | -39% |
| Graphics Artist | 103,000 KES | -38% |
| Graphics Design Supervisor | 142,000 KES | -14% |
| Group Creative Director | 176,000 KES | +6% |
| Imagery Analyst | 98,200 KES | -41% |
| Imaging Technologist | 97,400 KES | -41% |
| Immersive Storyteller | 148,000 KES | -10% |
| Interaction Designer | 83,900 KES | -49% |
| Lead Generation Specialist | 215,000 KES | +30% |
| Media Analyst | 131,000 KES | -21% |
| Media Executive | 169,000 KES | +2% |
| Media Planner | 131,000 KES | -21% |
| Media Production Coordinator | 127,000 KES | -23% |
| Media Production Manager | 227,000 KES | +37% |
| Media Project Manager | 235,000 KES | +42% |
| Media Relations Representative | 190,000 KES | +15% |
| Media Sales Executive | 206,000 KES | +25% |
| Meeting and Event Planner | 133,000 KES | -20% |
| Mobile Advertising Specialist | 208,000 KES | +26% |
| Motion Graphic Artist | 131,000 KES | -21% |
| Motion Graphics Designer | 130,000 KES | -21% |
| Multimedia Artist | 105,000 KES | -36% |
| Multimedia Specialist | 97,400 KES | -41% |
| NFT Designer | 122,000 KES | -26% |
| NFT Specialist | 130,000 KES | -21% |
| Photographer | 96,800 KES | -41% |
| PPC Campaign Manager | 165,000 KES | -0% |
| Print Production Manager | 189,000 KES | +14% |
| Product and Brand Manager | 270,000 KES | +63% |
| Sales Promotion Manager | 260,000 KES | +57% |
| Search Engine Optimization Specialist (SEO) | 111,000 KES | -33% |
| Sketch Artist | 121,000 KES | -27% |
| Social Media Event Strategist | 144,000 KES | -13% |
| Social Media Executive | 207,000 KES | +25% |
| Social Media Graphic Designer | 123,000 KES | -26% |
| Social Media Manager | 205,000 KES | +24% |
| Social Media Marketing Manager | 213,000 KES | +29% |
| Social Media Strategist | 222,000 KES | +34% |
| Special Events Supervisor | 167,000 KES | +1% |
| Technical Typist | 78,100 KES | -53% |
| User Experience UX Designer | 115,000 KES | -30% |
| UX Designer | 96,000 KES | -42% |
| Virtual / Augmented Reality Advertiser | 156,000 KES | -6% |
| Virtual / Augmented Reality Event Producer | 133,000 KES | -20% |
| Virtual / Augmented Reality Showroom Designer | 131,000 KES | -21% |
| Virtual Events Planner | 141,000 KES | -15% |
| Virtual Trade Show Manager | 123,000 KES | -26% |
| Voice Search Optimization Specialist | 170,000 KES | +3% |
| Web Accessibility Designer | 137,000 KES | -17% |
| Web3 Designer | 129,000 KES | -22% |
| Webinar Designer | 137,000 KES | -17% |
Salary Comparison By City
| City | Average Salary |
| Mombasa | 157,000 KES |
| Nairobi | 165,000 KES |
Government vs Private Sector Salary Comparison
Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Kenya is 14% on average across all career fields.
| Private Sector | 140,000 KES | |
| Public Sector | +14% | 159,000 KES |
Salary Statistics and Calculation Guide
What is considered to be a good and competitive salary for the job title PPC Campaign Manager in Nairobi?
A good and competitive compensation would range anywhere between 154,000 KES and 176,000 KES. This is a very rough estimate. Experience and education play a very huge part in the final earnings.
Gross Salary (before tax) and Net Salary (after tax)
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.
Base / Basic Salary
The base salary for a careers like PPC Campaign Manager in Nairobi ranges from 81,000 KES to 126,000 KES. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.
What is the difference between the median and the average salary?
Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary
