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Advertising / Graphic Design / Events Average Salaries in Shenzhen 2023

How much money does a person working in Advertising / Graphic Design / Events make in Shenzhen?

Average Monthly Salary
27,400 CNY
( 328,000 CNY yearly)

All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working in Advertising / Graphic Design / Events in Shenzhen typically earns around 27,400 CNY. Salaries range from 12,900 CNY (lowest average) to 49,600 CNY (highest average, actual maximum salary is higher).

Salary Variance

The provided figure represents the median compensation that encompasses housing, transportation, and other perks. The salaries within the Advertising / Graphic Design / Events domain in Shenzhen exhibit significant discrepancies across various professions. In case you seek information about the remuneration of a specific position, please refer to the salaries listed below for respective job titles.

Salaries for specific jobs

Job TitleAverage Salary
Advertising / Graphic Design / Events
Advertisement Fraud Analyst31,700 CNY
Advertising Account Executive32,000 CNY
Advertising Account Manager37,200 CNY
Advertising Account Planner17,500 CNY
Advertising and Promotions Manager49,800 CNY
Advertising Coordinator24,000 CNY
Advertising Data Analyst33,100 CNY
Advertising Manager49,600 CNY
Advertising Operations Manager47,900 CNY
Advertising Sales Director49,400 CNY
Advertising Strategic Planner32,800 CNY
Advertising Team Leader28,200 CNY
Animation Director38,500 CNY
Animator21,100 CNY
Art Director29,700 CNY
Art Manager28,100 CNY
Artificial Intelligence Advertising Analyst33,000 CNY
Artist24,000 CNY
Artworker18,300 CNY
Assistant Art Director23,900 CNY
Audio and Video Equipment Technician16,500 CNY
Audio Engineer21,200 CNY
Audiosual Technician17,400 CNY
Branding Consultant37,500 CNY
Broadcast Administrator32,000 CNY
Catering Sales18,900 CNY
Catering Trainer22,500 CNY
Color Consultant18,300 CNY
Commercial and Industrial Designer17,900 CNY
Conference Organiser21,900 CNY
Content and Media Production Lead32,900 CNY
CopyWriter19,000 CNY
Creative Content Strategist34,500 CNY
Creative Designer21,900 CNY
Creative Director28,600 CNY
Creative Technologist35,300 CNY
Crowd Management Specialist29,200 CNY
Design Strategist30,200 CNY
Designer 16,000 CNY
Desktop Publisher13,600 CNY
Digital Campaign Manager32,500 CNY
Digital Media Manager37,700 CNY
Digital Media Strategist34,500 CNY
Director of Events49,100 CNY
Director of Graphic Design27,900 CNY
Director of Social Media Marketing36,700 CNY
Event Experience Designer31,100 CNY
Event Security Specialist27,500 CNY
Event Technology Consultant29,000 CNY
Event Technology Integration Specialist27,900 CNY
Events and Promotions Manager48,900 CNY
Events Director50,100 CNY
Exhibit Designer23,200 CNY
Exhibit Display Coordinator23,600 CNY
Exhibit Display Manager29,200 CNY
Experiential Designer27,100 CNY
Finisher15,400 CNY
Gamification Specialist30,200 CNY
Graphic Artist18,800 CNY
Graphic Design Specialist21,600 CNY
Graphic Designer18,500 CNY
Graphics Artist18,200 CNY
Graphics Design Supervisor26,700 CNY
Group Creative Director31,900 CNY
Imagery Analyst16,800 CNY
Imaging Technologist17,200 CNY
Immersive Storyteller25,900 CNY
Interaction Designer15,200 CNY
Lead Generation Specialist37,500 CNY
Media Analyst22,500 CNY
Media Executive30,000 CNY
Media Planner24,700 CNY
Media Production Coordinator22,300 CNY
Media Production Manager41,100 CNY
Media Project Manager39,000 CNY
Media Relations Representative33,100 CNY
Media Sales Executive39,100 CNY
Meeting and Event Planner23,200 CNY
Mobile Advertising Specialist34,700 CNY
Motion Graphic Artist24,000 CNY
Motion Graphics Designer24,500 CNY
Multimedia Artist19,800 CNY
Multimedia Specialist17,200 CNY
NFT Designer20,500 CNY
NFT Specialist22,600 CNY
Photographer17,000 CNY
PPC Campaign Manager30,600 CNY
Print Production Manager31,100 CNY
Product and Brand Manager45,800 CNY
Sales Promotion Manager43,900 CNY
Search Engine Optimization Specialist (SEO)19,500 CNY
Sketch Artist21,600 CNY
Social Media Event Strategist26,300 CNY
Social Media Executive38,300 CNY
Social Media Graphic Designer21,100 CNY
Social Media Manager39,100 CNY
Social Media Marketing Manager37,900 CNY
Social Media Strategist37,100 CNY
Special Events Supervisor28,300 CNY
Technical Typist12,900 CNY
User Experience UX Designer20,100 CNY
UX Designer17,400 CNY
Virtual / Augmented Reality Advertiser27,200 CNY
Virtual / Augmented Reality Event Producer22,900 CNY
Virtual / Augmented Reality Showroom Designer22,200 CNY
Virtual Events Planner25,200 CNY
Virtual Trade Show Manager21,800 CNY
Voice Search Optimization Specialist29,000 CNY
Web Accessibility Designer23,900 CNY
Web3 Designer22,300 CNY
Webinar Designer24,600 CNY

Advertising / Graphic Design / Events Jobs Pay Scale and Salaries in Shenzhen

Median and salary distribution Shenzhen Advertising / Graphic Design / Events monthly
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Salary Structure and Pay Scale Comparison

5% of people earn
26,800 CNY or more
10% of people earn
23,200 to 26,800 CNY
20% of people earn
15,400 CNY or less
65% of people earn
15,400 to 23,200 CNY
Minimum Salary
12,900 CNY
24,400 CNY
49,600 CNY

Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries in Advertising / Graphic Design / Events in Shenzhen range from 12,900 CNY (starting average salary) to 49,600 CNY (maximum average salary, actual maximum is higher). To clarify, the number presented is not the legally mandated minimum wage. Rather, it represents the lowest figure reported in a salary survey that involved thousands of participants and professionals from across the entire country.

  • Median Salary

    The median income in the field of Advertising / Graphic Design / Events is 24,400 CNY, implying that half of the workforce in Shenzhen earns less than this figure, and the other half earns more. It represents the central value of salaries. As a rule of thumb, you would prefer to be part of the group earning above the median wage, situated on the right-hand side of the salary distribution chart.

  • Percentiles and Salary Scale

    Two values that are highly correlated with the median are the 25th and 75th percentiles. By examining the salary distribution diagram, it is possible to determine that 25% of individuals employed in Advertising / Graphic Design / Events in Shenzhen earn less than 19,800 CNY, while 75% of them earn more. Additionally, the diagram reveals that 75% of individuals earn less than 28,700 CNY, while 25% earn more than that.

  • Pay Scale Structure

    Data was regrouped into brackets to provide a better understanding of what salaries can be expected. This approach was deemed more accurate than relying solely on the average salary, as it offers greater insights into the distribution of salaries in the field of Advertising / Graphic Design / Events in Shenzhen. The analysis revealed that roughly 65% of all reported salaries fell within the range of 15,400 CNY to 23,200 CNY. Approximately 20% of salaries were below the 15,400 CNY mark, while 10% ranged from 23,200 CNY to 26,800 CNY. Only 5% of individuals earned a gross salary of 26,800 CNY or higher.

Salary Comparison by Years of Experience

How does a person's salary progress over time?

Salary Comparison By Experience Level
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The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage.

Generally speaking, employees in Advertising / Graphic Design / Events in Shenzhen having experience from two to five years earn on average 32% more than freshers and juniors across all industries and disciplines.

Professionals with experience of more than five years tend to earn on average 36% more than those with five years or less of work experience.

As you hit the ten years mark, the salary increases by 21% and an additional 14% for those who have crossed the 15 years mark.

Those figures are presented as guidelines only. The numbers become more significant if you consider one job title at a time.

Change in salary based on experience varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of many different jobs. To view accurate figures, choose a specific job title.
On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Salary Comparison By Education

How does the education level affect your salary?

Salary Comparison By Education
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Change in salary based on education varies drastically from one location to another and depends hugely on the career field as well. The data displayed here is the combined average of multiple jobs. To view accurate figures, choose a specific job title.

It is well known that higher education equals a bigger salary, but how much more money can a degree add to your income?

We compared the salaries of professionals at the same level but with different college degree levels across many jobs in Advertising / Graphic Design / Events in Shenzhen, below are our findings.

Workers with a certificate or diploma earn on average 17% more than their peers who only reached the high school level.

Employees who earned a Bachelor's Degree earn 24% more than those who only managed to attain a certificate or diploma.

Professionals who attained a Master's Degree are awarded salaries that are 29% more than those with a Bachelor's Degree.

Finally, PhD holders earn 23% more than Master's Degree holders on average while doing the same job.

Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in China costs anywhere from 147,000 CNY to 441,000 CNY and lasts approximately two years. That is quite an investment.

Employees can't expect any salary increases during the study period, assuming they already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support this tactic. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

The decision really depends on the situation and experience among many other factors. Putting all variables aside, if a person can afford the costs of higher education then the return on investment is definitely worth it. Degree costs can be recovered roughly in a year or so.

Salary and Compensation Comparison By Gender / Advertising / Graphic Design / Events / Shenzhen

Salary comparison by gender China Advertising / Graphic Design / Events monthly
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Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? In the field of Advertising / Graphic Design / Events in China, the average difference between the salary of male and female employees is 10%.

28,700 CNY
26,100 CNY
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in China for all Careers

Salary comparison by gender monthly China
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Average Annual Salary Increment Percentage / Advertising / Graphic Design / Events / Shenzhen

How much are annual salary increments in Shenzhen for individuals working in Advertising / Graphic Design / Events? How often do employees get salary raises?

Professionals working in Advertising / Graphic Design / Events in China are likely to observe a salary increase of approximately % every months. The national average annual increment for all professions combined is 9% granted to employees every 15 months.

Annual Salary Increment Rate China Advertising / Graphic Design / Events
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The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

China / All Professions

Annual Salary Increment Rate China
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The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in China is 7%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
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Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.

Bonus and Incentive Rates / Advertising / Graphic Design / Events / China

How much and how often are bonuses being awarded?Annual Salary Bonus Rate China Advertising / Graphic Design / Events
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100% of surveyed staff in Advertising / Graphic Design / Events reported that they haven't received any bonuses or incentives in the previous year while % said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from % to % of their annual salary.

Received Bonus
No Bonus

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.

What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

A graphics designer working for a graphics designing company.

A graphic designer in the marketing department of a hospital.

Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Hourly Average Wage / Advertising / Graphic Design / Events / Shenzhen

160 CNY per hour

The average hourly wage (pay per hour) in Advertising / Graphic Design / Events in Shenzhen is 160 CNY.This is the rate they get paid for every worked hour.

Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working in Advertising / Graphic Design / Events in Shenzhen is 75 CNY. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary Comparison By City

CityAverage Salary
Dongguan24,900 CNY
Foshan24,700 CNY
Guangzhou30,600 CNY
Shantou27,000 CNY
Shenzhen27,400 CNY

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in China is 6% on average across all career fields.

Private Sector
28,600 CNY
Public Sector+6%
30,300 CNY
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary in Advertising / Graphic Design / Events in Shenzhen?

A good and competitive compensation would range anywhere between 24,400 CNY and 28,700 CNY. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for jobs in Advertising / Graphic Design / Events in Shenzhen ranges from 12,900 CNY to 19,800 CNY. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.

What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary

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