HOME BROWSE SALARIES ARTICLES BEST PAYING JOBS SUBMIT SALARY
Browse Salaries
Best Paying Jobs
Articles
Submit Salary
Salary Increase Letters

Media Planner Average Salary in Sweden 2024

How much money does a person working as Media Planner make in Sweden?


Average Monthly Salary
40,600 SEK
( 487,000 SEK yearly)

LOW
19,900
SEK
AVERAGE
40,600
SEK
HIGH
63,400
SEK
All salary figures displayed here are per month except when noted otherwise.
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

A person working as Media Planner in Sweden typically earns around 40,600 SEK. Salaries range from 19,900 SEK (lowest) to 63,400 SEK (highest).


Salary Variance

This is the average salary including housing, transport, and other benefits. Media Planner salaries in Sweden vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.



Media Planner Pay Scale and Salaries in Sweden

Median and salary distribution Sweden Media Planner monthly
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/sweden/media-broadcasting-arts-entertainment/media-planner/median-and-salary-distribution-monthly-sweden-media-planner.jpg

Salary Structure and Pay Scale Comparison

5% of people earn
37,700 SEK or more
10% of people earn
33,300 to 37,700 SEK
20% of people earn
23,600 SEK or less
65% of people earn
23,600 to 33,300 SEK
Minimum Salary
19,900 SEK
Median
37,900 SEK
Maximum
63,400 SEK




Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range

All salary figures displayed here are per month except when noted otherwise.
  • Salary Range, Minimum Wage, and Starting Salary

    Salaries for the position Media Planner in Sweden range from 19,900 SEK (starting salary) to 63,400 SEK (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.

  • Median Salary

    With a median salary of 37,900 SEK, half of the professionals who work as Media Planner in Sweden earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.

  • Percentiles and Salary Scale

    The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Media Planner in Sweden earn less than 31,000 SEK, while 75% earn more. Similarly, the chart shows that 75% earn less than 43,300 SEK while 25% earn more.

  • Pay Scale Structure

    To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Media Planner in Sweden compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 23,600 SEK to 33,300 SEK. About 20% of salaries are below the 23,600 SEK mark, while 10% fall within the range of 33,300 SEK to 37,700 SEK. Only 5% of individuals have salaries exceeding 37,700 SEK.

Salary Comparison by Years of Experience / Media Planner / Sweden

How do experience and age affect pay?

0 - 2 Years
23,600 SEK
2 - 5 Years+29%
30,300 SEK
5 - 10 Years+38%
41,900 SEK
10 - 15 Years+24%
51,800 SEK
15 - 20 Years+7%
55,500 SEK
20+ Years+7%
59,200 SEK
Percentage increase and decrease are relative to the previous value
Salary comparison by years of experience monthly Sweden Media Planner
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/sweden/media-broadcasting-arts-entertainment/media-planner/salary-comparison-by-years-of-experience-monthly-sweden-media-planner.jpg

The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Media Planner and this is what we found.


All salary figures displayed here are per month except when noted otherwise.

Employees with less than two years of experience earn approximately 23,600 SEK.

While someone with an experience level between two and five years is expected to earn 30,300 SEK, 29% more than someone with less than two year's experience.

Moving forward, an experience level between five and ten years lands a salary of 41,900 SEK, 38% more than someone with two to five years of experience.

Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 51,800 SEK, 24% more than someone with five to ten years of experience.

If the experience level is between fifteen and twenty years, then the expected wage is 55,500 SEK, 7% more than someone with ten to fifteen years of experience.

Lastly, employees with more than twenty years of professional experience get a salary of 59,200 SEK, 7% more than people with fifteen to twenty years of experience.

On average, a person's salary doubles their starting salary by the time they cross the 10 years* experience mark.
* Based on the average change in salary over time. Salary variations differ from person to person.

Typical Salary Progress for Most Careers

Salary Comparison By Experience Level
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/images/salary-by-experience.jpg

Salary Comparison By Education / Media Planner / Sweden

How do education levels affect salaries?

Displayed below is the average salary variance between different education levels of professionals working as Media Planner.

High School
29,500 SEK
Certificate or Diploma+15%
33,800 SEK
Bachelor's Degree+35%
45,500 SEK
Master's Degree+26%
57,300 SEK
Percentage increase and decrease are relative to the previous value
Salary comparison by education level monthly Sweden Media Planner
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/sweden/media-broadcasting-arts-entertainment/media-planner/salary-comparison-by-education-level-monthly-sweden-media-planner.jpg

We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Media Planner in order to make a comparison.


Level 1: High School

Employees at this education level have an average salary of 29,500 SEK.


Level 2: Certificate or Diploma

At this level, the average salary becomes 33,800 SEK, 15% more than the previous level.


Level 3: Bachelor's Degree

At this level, the average salary becomes 45,500 SEK, 35% more than the previous level.


Level 4: Master's Degree

At this level, the average salary becomes 57,300 SEK, 26% more than the previous level.



Is a Master's degree or an MBA worth it? Should you pursue higher education?

A Master's degree program or any post-graduate program in Sweden costs anywhere from 226,000 SEK to 679,000 SEK and lasts approximately two years. That is quite an investment.

You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.

Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.

If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.


Typical Salary Difference by Education for Most Careers

Salary Comparison By Education Level
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/images/salary-comparison-by-education.jpg


Salary and Compensation Comparison By Gender / Media Planner / Sweden

Salary comparison by gender Sweden Media Planner monthly
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/sweden/media-broadcasting-arts-entertainment/media-planner/salary-comparison-by-gender-monthly-sweden-media-planner.jpg

Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Media Planner in Sweden, the average difference between the salary of male and female employees is 5%.

Male
41,500 SEK
Female-4%
39,700 SEK
Percentage increase and decrease are relative to the previous value

Salary Comparison By Gender in Sweden for all Careers

Salary comparison by gender monthly Sweden
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/sweden/salary-comparison-by-gender-monthly-sweden.jpg


Average Annual Salary Increment Percentage / Media Planner / Sweden

How much are annual salary increments in Sweden for individuals working as Media Planner? How often do employees get salary raises?

Individuals working as Media Planner in Sweden are likely to observe a salary increase of approximately 11% every 16 months. The national average annual increment for all professions combined is 8% granted to employees every 16 months.

Annual Salary Increment Rate Sweden Media Planner
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/sweden/media-broadcasting-arts-entertainment/media-planner/annual-salary-increment-rate-sweden-media-planner.jpg


The figures provided here are averages of numbers. Those figures should be taken as general guidelines. Salary increments will vary from person to person and depend on many factors, but your performance and contribution to the success of the organization remain the most important factors in determining how much and how often you will be granted a raise.

Sweden / All Professions

Annual Salary Increment Rate Sweden
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/sweden/annual-salary-increment-rate-sweden.jpg

The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.

How to calculate the salary increment percentage?

The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency

The average salary increase in one year (12 months) in Sweden is 6%.

Worldwide Salary Raises: All Countries and All Jobs

World Average Annual Salary Increment
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/images/salary-increment-world.jpg

Salary Packages and Schemes

Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.



Bonus and Incentive Rates / Media Planner / Sweden

How much and how often are bonuses being awarded?Annual Salary Bonus Rate Sweden Media Planner
Share This Chart
        Get Chart Linkhttp://www.salaryexplorer.com/charts/sweden/media-broadcasting-arts-entertainment/media-planner/annual-salary-bonus-rate-sweden-media-planner.jpg

42% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 58% said that they received at least one form of monetary bonus.

Those who got bonuses reported rates ranging from 3% to 6% of their annual salary.

Received Bonus
58%
No Bonus
42%

Types of Bonuses Considered

Individual Performance-Based Bonuses

The most standard form of bonus, where the employee is awarded based on their exceptional performance.

Company Performance Bonuses

Occasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.

Goal-Based Bonuses

Granted upon achieving an important goal or milestone.

Holiday / End of Year Bonuses

These types of bonuses are given without a reason and usually resemble an appreciation token.

Bonuses Are Not Commissions!

People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.


What makes a position worthy of good bonuses and a high salary?

The main two types of jobs

Revenue GeneratorsSupporting Cast

Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business.

Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations.

Example:
A graphics designer working for a graphics designing company.

Example:
A graphic designer in the marketing department of a hospital.


Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.

Try to work for companies where your skills can generate revenue. We can't all generate revenue and that's perfectly fine.

Bonus Comparison by Seniority Level

Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.

Average Hourly Wage / Media Planner / Sweden


230 SEK per hour

The average hourly wage (pay per hour) for individuals working as Media Planner in Sweden is 230 SEK.This is the rate they get paid for every worked hour.


Hourly Wage = Annual Salary / ( 52 x 5 x 8 )

About The Hourly Pay Rate

The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.

What is the minimum hourly rate of pay?

The minimum pay rate per hour for people working as Media Planner in Sweden is 110 SEK. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.

Salary comparison with similar jobs

Job TitleAverage Salary
Media / Broadcasting / Arts / Entertainment-100%
3D Artist42,600 SEK+5%
3D Designer39,600 SEK-3%
3D Generalist35,400 SEK-13%
3D Visualization Specialist43,300 SEK+7%
Acrobatic Rigger27,700 SEK-32%
Actor58,100 SEK+43%
Art Administrator44,700 SEK+10%
Art Director58,000 SEK+43%
Art Lead54,400 SEK+34%
Artificial Intelligence Generated Art Creator38,700 SEK-5%
Associate Media Director49,400 SEK+22%
Associate Producer61,400 SEK+51%
Broadcast and Sound Engineer36,800 SEK-9%
Broadcast Associate30,800 SEK-24%
Broadcast News Analyst43,800 SEK+8%
Broadcast Technician24,700 SEK-39%
Broadcasting Journalist52,000 SEK+28%
Broadcasting Presenter53,200 SEK+31%
Camera Equipment Repairer29,100 SEK-28%
Camera Operator27,900 SEK-31%
Cartoonist / Animator38,800 SEK-4%
CAS Engineer46,000 SEK+13%
Censorship Executive50,800 SEK+25%
Chief Social Media Officer70,300 SEK+73%
Choreographer36,400 SEK-10%
Colorist21,900 SEK-46%
Communications Manager64,300 SEK+58%
Content Moderator37,100 SEK-9%
Correspondent49,800 SEK+23%
Dance Director40,600 SEK-0%
Dancer36,400 SEK-10%
Digital Content Manager60,500 SEK+49%
Digital Music Promoter53,100 SEK+31%
Director of Photography46,200 SEK+14%
Disc Jockey27,200 SEK-33%
Drone Cinematographer40,100 SEK-1%
Editorial Assistant23,700 SEK-42%
Events Manager42,400 SEK+4%
Graphic Designer28,300 SEK-30%
Illustrator33,000 SEK-19%
Industrial Designer28,400 SEK-30%
Influencer Marketing Manager59,400 SEK+46%
Influencer Outreach Specialist46,800 SEK+15%
Instructional Designer27,200 SEK-33%
Internet Community Manager38,000 SEK-6%
Internet Radio Producer63,700 SEK+57%
Journalist54,700 SEK+35%
Live Streaming Moderator36,100 SEK-11%
Live Streaming Producer54,700 SEK+35%
Live Streaming Specialist42,400 SEK+4%
Makeup Artist28,800 SEK-29%
Media Design Manager74,200 SEK+83%
Media Equipment Operator24,500 SEK-40%
Media Operations Manager58,900 SEK+45%
Media Planner40,600 SEK-0%
Media Producer55,700 SEK+37%
Media Product Development Manager76,100 SEK+87%
Media Production Manager75,000 SEK+85%
Media Program Director76,800 SEK+89%
Media Relation Executive81,600 SEK+100%
Media Relations Manager73,100 SEK+80%
Media Sales Manager78,700 SEK+94%
Movement and Dance Coordinator43,100 SEK+6%
Multimedia Coordinator28,600 SEK-30%
Multimedia Designer28,800 SEK-29%
Music Consultant39,600 SEK-3%
Music Producer58,000 SEK+43%
Musician32,600 SEK-20%
News Associate40,300 SEK-1%
News Reporter53,800 SEK+32%
Online Community Moderator38,000 SEK-6%
Podcast Advertising Specialist42,600 SEK+5%
Podcast Producer45,300 SEK+12%
Post Production Assistant25,900 SEK-36%
Producer68,600 SEK+69%
Product Designer28,600 SEK-30%
Product Planner38,100 SEK-6%
Production Artist38,800 SEK-4%
Production Assistant26,300 SEK-35%
Production Director61,200 SEK+51%
Production Technician25,400 SEK-37%
Program Researcher46,500 SEK+14%
Promotion Coordinator36,300 SEK-11%
Social Media Compliance Manager47,600 SEK+17%
Social Media Compliance Officer41,200 SEK+1%
Sound Engineer35,400 SEK-13%
Sound Engineering Technician21,400 SEK-47%
Stage Technician23,400 SEK-42%
Sub Editor27,500 SEK-32%
Television Executive Producer80,100 SEK+97%
Transmission Engineer40,700 SEK+0%
Video Editor33,300 SEK-18%
Video Producer41,700 SEK+3%
Videographer39,500 SEK-3%
Virtual / Augmented Reality Content Creator63,100 SEK+55%
Virtual Set Designer45,600 SEK+12%
Virtual Staging Specialist47,500 SEK+17%
Visual Designer39,700 SEK-2%
Visual Effects Artist40,900 SEK+1%
Voiceover Artist37,900 SEK-7%

Salary Comparison By City

CityAverage Salary
Stockholm44,000 SEK

Government vs Private Sector Salary Comparison

Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Sweden is 5% on average across all career fields.

Private Sector
44,200 SEK
Public Sector+5%
46,300 SEK
Percentage increase and decrease are relative to the previous value

Salary Statistics and Calculation Guide

What is considered to be a good and competitive salary for the job title Media Planner in Sweden?

A good and competitive compensation would range anywhere between 37,900 SEK and 43,300 SEK. This is a very rough estimate. Experience and education play a very huge part in the final earnings.

Gross Salary (before tax) and Net Salary (after tax)

All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.

Base / Basic Salary

The base salary for a careers like Media Planner in Sweden ranges from 19,900 SEK to 31,000 SEK. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.


What is the difference between the median and the average salary?

Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary


Browse Salaries

Salary Increase Letters

Best Paying Jobs
Home BROWSE SALARIES ARTICLES BEST PAYING JOBS Salary Comparison Arabic Spanish

©Salary Explorer 2024