Marketing Communications Executive Average Salary in Sao Paulo 2024
How much money does a person working as Marketing Communications Executive make in Sao Paulo?
LOW
7,420
BRL AVERAGE
13,700
BRL HIGH
20,800
BRL
A person working as Marketing Communications Executive in Sao Paulo typically earns around 13,700 BRL. Salaries range from 7,420 BRL (lowest) to 20,800 BRL (highest).
Salary Variance
This is the average salary including housing, transport, and other benefits. Marketing Communications Executive salaries in Sao Paulo vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.
Marketing Communications Executive Pay Scale and Salaries in Sao Paulo
Salary Structure and Pay Scale Comparison
12,200 BRL or more
11,000 to 12,200 BRL
8,150 BRL or less
8,150 to 11,000 BRL
 7,420 BRL |
12,300 BRL |
20,800 BRL |
Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range
Salary Range, Minimum Wage, and Starting Salary
Salaries for the position Marketing Communications Executive in Sao Paulo range from 7,420 BRL (starting salary) to 20,800 BRL (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.
Median Salary
With a median salary of 12,300 BRL, half of the professionals who work as Marketing Communications Executive in Sao Paulo earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.
Percentiles and Salary Scale
The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Marketing Communications Executive in Sao Paulo earn less than 10,300 BRL, while 75% earn more. Similarly, the chart shows that 75% earn less than 13,900 BRL while 25% earn more.
Pay Scale Structure
To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Marketing Communications Executive in Sao Paulo compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 8,150 BRL to 11,000 BRL. About 20% of salaries are below the 8,150 BRL mark, while 10% fall within the range of 11,000 BRL to 12,200 BRL. Only 5% of individuals have salaries exceeding 12,200 BRL.
Salary Comparison by Years of Experience / Marketing Communications Executive / Sao Paulo
How do experience and age affect pay?
| 0 - 2 Years | 8,620 BRL | |
| 2 - 5 Years | +26% | 10,900 BRL |
| 5 - 10 Years | +32% | 14,400 BRL |
| 10 - 15 Years | +18% | 16,900 BRL |
| 15 - 20 Years | +11% | 18,700 BRL |
| 20+ Years | +6% | 19,900 BRL |
The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Marketing Communications Executive and this is what we found.
Employees with less than two years of experience earn approximately 8,620 BRL.
While someone with an experience level between two and five years is expected to earn 10,900 BRL, 26% more than someone with less than two year's experience.
Moving forward, an experience level between five and ten years lands a salary of 14,400 BRL, 32% more than someone with two to five years of experience.
Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 16,900 BRL, 18% more than someone with five to ten years of experience.
If the experience level is between fifteen and twenty years, then the expected wage is 18,700 BRL, 11% more than someone with ten to fifteen years of experience.
Lastly, employees with more than twenty years of professional experience get a salary of 19,900 BRL, 6% more than people with fifteen to twenty years of experience.
Typical Salary Progress for Most Careers
Salary Comparison By Education / Marketing Communications Executive / Sao Paulo
How do education levels affect salaries?
Displayed below is the average salary variance between different education levels of professionals working as Marketing Communications Executive.
| High School | 10,500 BRL | |
| Certificate or Diploma | +13% | 11,800 BRL |
| Bachelor's Degree | +32% | 15,600 BRL |
| Master's Degree | +24% | 19,300 BRL |
We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Marketing Communications Executive in order to make a comparison.
Level 1: High School
Employees at this education level have an average salary of 10,500 BRL.
Level 2: Certificate or Diploma
At this level, the average salary becomes 11,800 BRL, 13% more than the previous level.
Level 3: Bachelor's Degree
At this level, the average salary becomes 15,600 BRL, 32% more than the previous level.
Level 4: Master's Degree
At this level, the average salary becomes 19,300 BRL, 24% more than the previous level.
Is a Master's degree or an MBA worth it? Should you pursue higher education?
A Master's degree program or any post-graduate program in Brazil costs anywhere from 43,000 BRL to 129,000 BRL and lasts approximately two years. That is quite an investment.
You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.
Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.
If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.
Typical Salary Difference by Education for Most Careers
Salary and Compensation Comparison By Gender / Marketing Communications Executive / Sao Paulo
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Marketing Communications Executive in Brazil, the average difference between the salary of male and female employees is 10%.
| Male | 12,700 BRL | |
| Female | -9% | 11,600 BRL |
Salary Comparison By Gender in Brazil for all Careers
Average Annual Salary Increment Percentage / Marketing Communications Executive / Sao Paulo
How much are annual salary increments in Sao Paulo for individuals working as Marketing Communications Executive? How often do employees get salary raises?
Individuals working as Marketing Communications Executive in Brazil are likely to observe a salary increase of approximately % every months. The national average annual increment for all professions combined is 9% granted to employees every 16 months.
Brazil / All Professions
The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
How to calculate the salary increment percentage?
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency
Worldwide Salary Raises: All Countries and All Jobs
Salary Packages and Schemes
Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.
Bonus and Incentive Rates / Marketing Communications Executive / Brazil
How much and how often are bonuses being awarded?
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100% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while % said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from % to % of their annual salary.
| Received Bonus | % | |
| No Bonus | 100% |
Types of Bonuses Considered
Individual Performance-Based BonusesThe most standard form of bonus, where the employee is awarded based on their exceptional performance.
Company Performance BonusesOccasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.
Goal-Based BonusesGranted upon achieving an important goal or milestone.
Holiday / End of Year BonusesThese types of bonuses are given without a reason and usually resemble an appreciation token.
Bonuses Are Not Commissions!
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
What makes a position worthy of good bonuses and a high salary?
The main two types of jobs | |
| Revenue Generators | Supporting Cast |
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business. | Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations. |
Example: | Example: |
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Bonus Comparison by Seniority Level
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
Average Hourly Wage / Marketing Communications Executive / Sao Paulo
79 BRL per hourThe average hourly wage (pay per hour) for individuals working as Marketing Communications Executive in Sao Paulo is 79 BRL.This is the rate they get paid for every worked hour.
About The Hourly Pay Rate
The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
What is the minimum hourly rate of pay?
The minimum pay rate per hour for people working as Marketing Communications Executive in Sao Paulo is 43 BRL. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.
Salary comparison with similar jobs
| Job Title | Average Salary |
| Public Relations |  -100% | |
| Communications Associate | 4,880 BRL | -64% |
| Communications Project Manager | 11,400 BRL | -17% |
| Communications Specialist | 6,080 BRL | -56% |
| Community Engagement Manager | 7,130 BRL | -48% |
| Community Manager | 8,320 BRL | -39% |
| Crisis Communication Manager | 9,350 BRL | -32% |
| Data Privacy Communications Manager | 9,840 BRL | -28% |
| Director of Communications | 13,900 BRL |  +1% |
| Employer Branding Strategist | 11,900 BRL | -13% |
| Employer Relations Specialist | 9,550 BRL | -31% |
| Government Relations Officer | 9,460 BRL | -31% |
| Head of Communications | 13,600 BRL | -1% |
| Head of Public Relations | 16,700 BRL | +22% |
| Investor Relations Officer | 10,400 BRL | -24% |
| Marketing Communications Executive | 13,700 BRL | -0% |
| Media Relations Specialist | 11,800 BRL | -14% |
| Meetings Coordinator | 4,540 BRL | -67% |
| Public Relations Executive | 12,800 BRL | -7% |
| Public Relations Manager | 14,500 BRL | +6% |
| Public Relations Officer | 5,940 BRL | -57% |
| Public Relations Practitioner | 6,980 BRL | -49% |
| Public Relations Specialist | 6,280 BRL | -54% |
| Relationship Management Officer | 4,920 BRL | -64% |
| Trust and Safety Professional | 8,580 BRL | -38% |
Salary Comparison By City
| City | Average Salary |
| Brasilia | 13,600 BRL |
| Rio de Janeiro | 13,300 BRL |
| Sao Paulo | 13,700 BRL |
Government vs Private Sector Salary Comparison
Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Brazil is 6% on average across all career fields.
| Private Sector | 8,360 BRL | |
| Public Sector | +6% | 8,880 BRL |
Salary Statistics and Calculation Guide
What is considered to be a good and competitive salary for the job title Marketing Communications Executive in Sao Paulo?
A good and competitive compensation would range anywhere between 12,300 BRL and 13,900 BRL. This is a very rough estimate. Experience and education play a very huge part in the final earnings.
Gross Salary (before tax) and Net Salary (after tax)
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.
Base / Basic Salary
The base salary for a careers like Marketing Communications Executive in Sao Paulo ranges from 7,420 BRL to 10,300 BRL. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.
What is the difference between the median and the average salary?
Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary
