Trade Marketing Officer Average Salary in Lagos 2024
How much money does a person working as Trade Marketing Officer make in Lagos?
LOW
182,000
NGN AVERAGE
388,000
NGN HIGH
612,000
NGN
A person working as Trade Marketing Officer in Lagos typically earns around 388,000 NGN. Salaries range from 182,000 NGN (lowest) to 612,000 NGN (highest).
Salary Variance
This is the average salary including housing, transport, and other benefits. Trade Marketing Officer salaries in Lagos vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.
Trade Marketing Officer Pay Scale and Salaries in Lagos
Salary Structure and Pay Scale Comparison
365,000 NGN or more
321,000 to 365,000 NGN
223,000 NGN or less
223,000 to 321,000 NGN
 182,000 NGN |
367,000 NGN |
612,000 NGN |
Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range
Salary Range, Minimum Wage, and Starting Salary
Salaries for the position Trade Marketing Officer in Lagos range from 182,000 NGN (starting salary) to 612,000 NGN (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.
Median Salary
With a median salary of 367,000 NGN, half of the professionals who work as Trade Marketing Officer in Lagos earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.
Percentiles and Salary Scale
The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Trade Marketing Officer in Lagos earn less than 298,000 NGN, while 75% earn more. Similarly, the chart shows that 75% earn less than 422,000 NGN while 25% earn more.
Pay Scale Structure
To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Trade Marketing Officer in Lagos compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 223,000 NGN to 321,000 NGN. About 20% of salaries are below the 223,000 NGN mark, while 10% fall within the range of 321,000 NGN to 365,000 NGN. Only 5% of individuals have salaries exceeding 365,000 NGN.
Salary Comparison by Years of Experience / Trade Marketing Officer / Lagos
How do experience and age affect pay?
| 0 - 2 Years | 210,000 NGN | |
| 2 - 5 Years | +38% | 290,000 NGN |
| 5 - 10 Years | +42% | 412,000 NGN |
| 10 - 15 Years | +22% | 503,000 NGN |
| 15 - 20 Years | +6% | 531,000 NGN |
| 20+ Years | +9% | 578,000 NGN |
The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Trade Marketing Officer and this is what we found.
Employees with less than two years of experience earn approximately 210,000 NGN.
While someone with an experience level between two and five years is expected to earn 290,000 NGN, 38% more than someone with less than two year's experience.
Moving forward, an experience level between five and ten years lands a salary of 412,000 NGN, 42% more than someone with two to five years of experience.
Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 503,000 NGN, 22% more than someone with five to ten years of experience.
If the experience level is between fifteen and twenty years, then the expected wage is 531,000 NGN, 6% more than someone with ten to fifteen years of experience.
Lastly, employees with more than twenty years of professional experience get a salary of 578,000 NGN, 9% more than people with fifteen to twenty years of experience.
Typical Salary Progress for Most Careers
Salary Comparison By Education / Trade Marketing Officer / Lagos
How do education levels affect salaries?
Displayed below is the average salary variance between different education levels of professionals working as Trade Marketing Officer.
| High School | 251,000 NGN | |
| Certificate or Diploma | +51% | 380,000 NGN |
| Bachelor's Degree | +50% | 569,000 NGN |
We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Trade Marketing Officer in order to make a comparison.
Level 1: High School
Employees at this education level have an average salary of 251,000 NGN.
Level 2: Certificate or Diploma
At this level, the average salary becomes 380,000 NGN, 51% more than the previous level.
Level 3: Bachelor's Degree
At this level, the average salary becomes 569,000 NGN, 50% more than the previous level.
Typical Salary Difference by Education for Most Careers
Salary and Compensation Comparison By Gender / Trade Marketing Officer / Lagos
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Trade Marketing Officer in Nigeria, the average difference between the salary of male and female employees is 19%.
| Male | 413,000 NGN | |
| Female | -16% | 348,000 NGN |
Salary Comparison By Gender in Nigeria for all Careers
Average Annual Salary Increment Percentage / Trade Marketing Officer / Lagos
How much are annual salary increments in Lagos for individuals working as Trade Marketing Officer? How often do employees get salary raises?
Individuals working as Trade Marketing Officer in Nigeria are likely to observe a salary increase of approximately % every months. The national average annual increment for all professions combined is 8% granted to employees every 19 months.
Nigeria / All Professions
The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
How to calculate the salary increment percentage?
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency
Worldwide Salary Raises: All Countries and All Jobs
Salary Packages and Schemes
Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.
Bonus and Incentive Rates / Trade Marketing Officer / Nigeria
How much and how often are bonuses being awarded?
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100% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while % said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from % to % of their annual salary.
| Received Bonus | % | |
| No Bonus | 100% |
Types of Bonuses Considered
Individual Performance-Based BonusesThe most standard form of bonus, where the employee is awarded based on their exceptional performance.
Company Performance BonusesOccasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.
Goal-Based BonusesGranted upon achieving an important goal or milestone.
Holiday / End of Year BonusesThese types of bonuses are given without a reason and usually resemble an appreciation token.
Bonuses Are Not Commissions!
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
What makes a position worthy of good bonuses and a high salary?
The main two types of jobs | |
| Revenue Generators | Supporting Cast |
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business. | Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations. |
Example: | Example: |
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Bonus Comparison by Seniority Level
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
Average Hourly Wage / Trade Marketing Officer / Lagos
2,240 NGN per hourThe average hourly wage (pay per hour) for individuals working as Trade Marketing Officer in Lagos is 2,240 NGN.This is the rate they get paid for every worked hour.
About The Hourly Pay Rate
The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
What is the minimum hourly rate of pay?
The minimum pay rate per hour for people working as Trade Marketing Officer in Lagos is 1,050 NGN. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.
Salary comparison with similar jobs
| Job Title | Average Salary |
| Sales Retail and Wholesale |  -100% | |
| Account Manager | 392,000 NGN |  +1% |
| Account Officer | 214,000 NGN | -45% |
| Area Manager | 428,000 NGN | +10% |
| Area Sales Director | 705,000 NGN | +82% |
| Area Sales Manager | 575,000 NGN | +48% |
| Assisstant Store Supervisor | 239,000 NGN | -38% |
| Assistant Department Manager | 277,000 NGN | -29% |
| Assistant Retail Store Manager | 318,000 NGN | -18% |
| Branch Manager | 435,000 NGN | +12% |
| Branch Supervisor | 357,000 NGN | -8% |
| Cashier | 131,000 NGN | -66% |
| Cashier Manager | 296,000 NGN | -24% |
| Commercial Sales Manager | 562,000 NGN | +45% |
| Conversion Rate Optimization Specialist | 465,000 NGN | +20% |
| Corporate Sales Manager | 496,000 NGN | +28% |
| Data-driven Sales Analyst | 392,000 NGN | +1% |
| Depot Manager | 397,000 NGN | +2% |
| Depot Supervisor | 366,000 NGN | -6% |
| Deputy Sales Manager | 392,000 NGN | +1% |
| Direct-to-Consumer Sales Executive | 491,000 NGN | +27% |
| Director of Sales | 679,000 NGN | +75% |
| Distribution Director | 470,000 NGN | +21% |
| District Leader | 348,000 NGN | -10% |
| District Manager | 431,000 NGN | +11% |
| District Sales Manager | 431,000 NGN | +11% |
| E-commerce Consultant | 418,000 NGN | +8% |
| External Sales Account Manager | 401,000 NGN | +3% |
| Field Sales Representative | 279,000 NGN | -28% |
| Furniture Sales Associate | 193,000 NGN | -50% |
| Global Wholesale Manager | 758,000 NGN | +96% |
| Head Cashier | 272,000 NGN | -30% |
| Head of Direct Sales | 523,000 NGN | +35% |
| Head of Retail | 512,000 NGN | +32% |
| Head Teller | 272,000 NGN | -30% |
| Inside Sales | 214,000 NGN | -45% |
| Inside Sales Account Manager | 340,000 NGN | -12% |
| Inside Sales Engineer | 251,000 NGN | -35% |
| Inside Sales Executive | 370,000 NGN | -5% |
| Inside Sales Representative | 235,000 NGN | -39% |
| Internal Sales Manager | 414,000 NGN | +7% |
| Inventory Manager | 392,000 NGN | +1% |
| Key Account Manager | 408,000 NGN | +5% |
| Medical Device Sales | 318,000 NGN | -18% |
| Medical Device Sales Representative | 318,000 NGN | -18% |
| Merchandiser | 266,000 NGN | -31% |
| Mobile App Sales Representative | 329,000 NGN | -15% |
| National Account Manager | 549,000 NGN | +42% |
| National Customer Solution Specialist | 462,000 NGN | +19% |
| National Sales Manager | 732,000 NGN | +89% |
| Omni-Channel Sales Coordinator | 340,000 NGN | -12% |
| Online Crafts Merchant | 293,000 NGN | -24% |
| Online Marketplace Manager | 434,000 NGN | +12% |
| Outside Sales Representative | 279,000 NGN | -28% |
| Parts Salesperson | 226,000 NGN | -42% |
| Personalization Strategist | 418,000 NGN | +8% |
| Project Development Manager | 448,000 NGN | +16% |
| Project Manager | 448,000 NGN | +16% |
| Project Sales Executive | 444,000 NGN | +15% |
| Purchasing and Sales Executive | 627,000 NGN | +62% |
| Quotation Engineer | 225,000 NGN | -42% |
| Regional Sales Director | 732,000 NGN | +89% |
| Regional Sales Manager | 732,000 NGN | +89% |
| Relationship Manager | 483,000 NGN | +25% |
| Retail Merchandiser | 170,000 NGN | -56% |
| Retail Operations Manager | 422,000 NGN | +9% |
| Retail Sales Associate | 318,000 NGN | -18% |
| Retail Sales Representative | 256,000 NGN | -34% |
| Retail Salesperson | 226,000 NGN | -42% |
| Retail Store Manager | 439,000 NGN | +13% |
| Retail Store Sales Person | 226,000 NGN | -42% |
| Revenue Manager | 414,000 NGN | +7% |
| Sales Account Manager | 481,000 NGN | +24% |
| Sales Admin Executive | 549,000 NGN | +42% |
| Sales Administration Manager | 523,000 NGN | +35% |
| Sales Analyst | 409,000 NGN | +6% |
| Sales Assistant | 167,000 NGN | -57% |
| Sales Associate | 222,000 NGN | -43% |
| Sales Consultant | 324,000 NGN | -16% |
| Sales Coordinator | 240,000 NGN | -38% |
| Sales Development Representative | 283,000 NGN | -27% |
| Sales Director | 679,000 NGN | +75% |
| Sales Engineer | 251,000 NGN | -35% |
| Sales Executive | 444,000 NGN | +15% |
| Sales Manager | 601,000 NGN | +55% |
| Sales Officer | 235,000 NGN | -39% |
| Sales Planner | 361,000 NGN | -7% |
| Sales Planning Analyst | 379,000 NGN | -2% |
| Sales Representative | 226,000 NGN | -42% |
| Sales Service Associate | 214,000 NGN | -45% |
| Sales Specialist | 340,000 NGN | -12% |
| Sales Supervisor | 361,000 NGN | -7% |
| Sales Support | 167,000 NGN | -57% |
| Sales Support Manager | 370,000 NGN | -5% |
| Sales Team Leader | 366,000 NGN | -6% |
| Sales Trainer | 408,000 NGN | +5% |
| Securities Sales Agent | 383,000 NGN | -1% |
| Shipper / Receiver | 170,000 NGN | -56% |
| Shop Manager | 392,000 NGN | +1% |
| Social Media Sales Manager | 496,000 NGN | +28% |
| Store Development Administrator | 283,000 NGN | -27% |
| Store Manager | 439,000 NGN | +13% |
| Subscription Box Curator | 392,000 NGN | +1% |
| Supply Chain Sustainability Manager | 444,000 NGN | +15% |
| Territory Sales Manager | 575,000 NGN | +48% |
| Territory Sales Representative | 322,000 NGN | -17% |
| Trade Marketing Officer | 388,000 NGN | +0% |
| Treasury Officer | 357,000 NGN | -8% |
| Vice President Sales | 549,000 NGN | +42% |
| Visual Merchandiser | 201,000 NGN | -48% |
| Voice Commerce Specialist | 340,000 NGN | -12% |
| Wholesale Data Analyst | 408,000 NGN | +5% |
| Wholesale Inventory Manager | 465,000 NGN | +20% |
| Wholesale Marketing Manager | 496,000 NGN | +28% |
| Wholesale Operations Manager | 564,000 NGN | +46% |
| Wholesale Sales Representative | 353,000 NGN | -9% |
Salary Comparison By City
| City | Average Salary |
| Lagos | 388,000 NGN |
Government vs Private Sector Salary Comparison
Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Nigeria is 6% on average across all career fields.
| Private Sector | 329,000 NGN | |
| Public Sector | +6% | 349,000 NGN |
Salary Statistics and Calculation Guide
What is considered to be a good and competitive salary for the job title Trade Marketing Officer in Lagos?
A good and competitive compensation would range anywhere between 367,000 NGN and 422,000 NGN. This is a very rough estimate. Experience and education play a very huge part in the final earnings.
Gross Salary (before tax) and Net Salary (after tax)
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.
Base / Basic Salary
The base salary for a careers like Trade Marketing Officer in Lagos ranges from 182,000 NGN to 298,000 NGN. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.
What is the difference between the median and the average salary?
Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios. How to compare your salary
